fanons dialetic of experience



Charles Spence The Perfect Meal. The Multisensory Science of Food and Dining Charles Spence The Perfect Meal. The Multisensory Science of Food and Dining Новинка

Charles Spence The Perfect Meal. The Multisensory Science of Food and Dining

3180.44 руб. или Купить в рассрочку!
The authors of The Perfect Meal examine all of the elements that contribute to the diner?s experience of a meal (primarily at a restaurant) and investigate how each of the diner?s senses contributes to their overall multisensory experience. The principal focus of the book is not on flavor perception, but on all of the non-food and beverage factors that have been shown to influence the diner?s overall experience. Examples are: the colour of the plate (visual) the shape of the glass (visual/tactile) the names used to describe the dishes (cognitive) the background music playing inside the restaurant (aural) Novel approaches to understanding the diner?s experience in the restaurant setting are explored from the perspectives of decision neuroscience, marketing, design, and psychology. 2015 Popular Science Prose Award Winner.
Bruce Loeffler The Experience. The 5 Principles of Disney Service and Relationship Excellence Bruce Loeffler The Experience. The 5 Principles of Disney Service and Relationship Excellence Новинка

Bruce Loeffler The Experience. The 5 Principles of Disney Service and Relationship Excellence

1601.72 руб. или Купить в рассрочку!
Bring Disney-level customer experience to your organization with insider guidance The Experience is a unique guide to mastering the art of customer service and service relationships, based on the principles employed at the renowned leader in customer experience ­– the Walt Disney Company. Co-Author Bruce Loeffler spent ten years at Disney World overseeing service excellence, and has partnered with Brian T. Church in this book, to show you how to bring that same level of care and value to your own organization. Based on the I. C.A.R.E. model, the five principles – Impression, Connection, Attitude, Response, and Exceptionals – give you a solid framework upon which to raise the level of your customer experience. You will learn how to identify your customer service issues and what level of Experience you are currently offering. You can then determine exactly what the «customer experience» should be for your company, and the changes required to make it happen. The Walt Disney Company is the most recognized name in the world for customer service. The «Disney Experience» draws customers from all around the world,. This book describes what it takes to achieve that level of Experience, and how any organization can do it with the right strategy and attention to detail. When the Experience is enhanced, the opportunity arises to convert customers to ambassadors who will share their Experience with others. Find «the experience» and what it means to the Organization Learn the five levels of experience, and why most companies fail at it Identify service problems that face every company in the marketplace Utilize the Experience Quotient and apply the I. C.A.R.E. principles Learn how to convert customers to ambassadors who share their story with others Customers are the lifeblood of business. A great product offering isn't enough in today's marketplace, where everyone's looking for an "experience.” Imagine the kind of value a Disney-level customer experience could bring to your organization. The Experience is a guide to getting there, from an insider's perspective.
Brian Solis X. The Experience When Business Meets Design Brian Solis X. The Experience When Business Meets Design Новинка

Brian Solis X. The Experience When Business Meets Design

1918.81 руб. или Купить в рассрочку!
Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you know how they really feel? Do you know what they say when you re not around? In an always-on world where everyone is connected to information and also one another, customer experience is your brand. And, without defining experiences, brands become victim to whatever people feel and share. In his new book X: The Experience When Business Meets Design bestselling author Brian Solis shares why great products are no longer good enough to win with customers and why creative marketing and delightful customer service too are not enough to succeed. In X, he shares why the future of business is experiential and how to create and cultivate meaningful experiences. This isn’t your ordinary business book. The idea of a book was re-imagined for a digital meets analog world to be a relevant and sensational experience. Its aesthetic was meant to evoke emotion while also giving new perspective and insights to help you win the hearts and minds of your customers. And, the design of this book, along with what fills its pages, was done using the principles shared within. Brian shares more than the importance of experience. You’ll learn how to design a desired, meaningful and uniform experience in every moment of truth in a fun way including: How our own experience gets in the way of designing for people not like us Why empathy and new perspective unlock creativity and innovation The importance of User Experience (UX) in real life and in executive thinking The humanity of Human-Centered Design in all you do The art of Hollywood storytelling from marketing to product design to packaging Apple’s holistic approach to experience architecture The value of different journey and experience mapping approaches The future of business lies in experience architecture and you are the architect. Business, meet design. X
Hawley Katherine The Admissible Contents of Experience Hawley Katherine The Admissible Contents of Experience Новинка

Hawley Katherine The Admissible Contents of Experience

3066.25 руб. или Купить в рассрочку!
Which objects and properties are represented in perceptual experience, and how are we able to determine this? The papers in this collection address these questions together with other fundamental questions about the nature of perceptual content. The book draws together papers by leading international philosophers of mind, including Alex Byrne (MIT), Alva Noë (University of California, Berkeley), Tim Bayne (St Catherine’s College, Oxford), Michael Tye (University of Texas, Austin), Richard Price (All Souls College, Oxford) and Susanna Siegel (Harvard University) Essays address the central questions surrounding the content of perceptual experience Investigates how are we able to determine the admissible contents of experience Published in association with the journal Philosophical Quarterly
Alessandro Sale Environmental Experience and Plasticity of the Developing Brain Alessandro Sale Environmental Experience and Plasticity of the Developing Brain Новинка

Alessandro Sale Environmental Experience and Plasticity of the Developing Brain

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Environmental Experience and Plasticity of the Developing Brain goes beyond the genetic basis of neurodevelopment. Chapters illuminate the external factors that can dramatically impact the brain early in life and, consequently, the eventual accomplishment of developmental milestones and the construction of adult behavior and personality. Authored and edited by leaders in this rapidly growing field, Environmental Experience and Plasticity of the Developing Brain not only surveys preexisting literature on the effects of environment versus genetics, but also discusses more recent studies on the impacts of neurodevelopment in terms of maternal stimulation, environmental enrichment and sensory deprivation. The book also includes key examples of environmental impacts on preexisting genetic syndromes leading to developmental disabilities. Focus is also given to the consequences of early adverse experience in primates, as well as neurobiological and behavioral consequences in institutionalized human children and the reversibility of such consequences. Environmental Experience and Plasticity of the Developing Brain encompasses a broad area of research in the field of developmental neurobiology and offers a unique combination of different examples of environmental factors affecting brain development and behavior.
Olafur Eliasson: Experience Olafur Eliasson: Experience Новинка

Olafur Eliasson: Experience

Experience spans Eliasson's career to date via images of his installations, sculptures, paintings, photographs, films, architectural projects, and interventions in...
James Stazicker The Structure of Perceptual Experience James Stazicker The Structure of Perceptual Experience Новинка

James Stazicker The Structure of Perceptual Experience

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This innovative new collection features six original essays exploring the spatial, temporal, and other structures that shape conscious perception. Includes cutting-edge research on an increasingly influential topic in the philosophy of the mind Explores structural differences between the senses and between different theories of perceptual experience Offers innovative new arguments on the philosophy of perception written by leading scholars in the field
Marc Benioff Customer Obsessed. A Whole Company Approach to Delivering Exceptional Customer Experiences Marc Benioff Customer Obsessed. A Whole Company Approach to Delivering Exceptional Customer Experiences Новинка

Marc Benioff Customer Obsessed. A Whole Company Approach to Delivering Exceptional Customer Experiences

1665.79 руб. или Купить в рассрочку!
Optimize the customer experience via the cloud to gain a powerful competitive advantage Customer Obsessed looks at customer experience through the lens of the cloud to bring you a cutting-edge handbook for customer experience. Cloud technology has been hailed as a game-changer, but a recent IDC report shows that it accounts for less than three percent of total IT spending; why are so many companies neglecting such an enormous asset? This book provides a high-level overview of how the cloud can give you a competitive advantage. You'll learn how to integrate cloud technology into sound customer experience strategy to achieve unprecedented levels of success. More than just a state-of-the-field assessment, this book offers a set of concrete actions you can take today to leverage cloud computing into technical innovation and better business outcomes at all levels of your organization. You'll examine the many factors that influence the customer experience, and emerge with the insight to fine-tune your approach using the power of the cloud. What kind of advantage is your company leaving on the table? This book guides you through the key drivers of customer success to help you optimize your approach and leverage the future of global technology. Learn the keys to competitive advantage in the digital era Gain insight into each element that affects customer experience Harness the power of the cloud to achieve customer success Follow a prescriptive framework for optimizing customer experience We are in the golden age of IT innovation, but the majority of companies haven't even adopted cloud technology, much less begun to utilize its full business capabilities. Jump into the gap now, and reap the benefits as other struggle to catch up. Customer Obsessed gives you the guidance you need to achieve sustainable success in today's digital world.
Morgan W. McCall, Jr. Using Experience to Develop Leadership Talent. How Organizations Leverage On-the-Job Development Morgan W. McCall, Jr. Using Experience to Develop Leadership Talent. How Organizations Leverage On-the-Job Development Новинка

Morgan W. McCall, Jr. Using Experience to Develop Leadership Talent. How Organizations Leverage On-the-Job Development

7807.98 руб. или Купить в рассрочку!
How organizations can effectively put experience at the center of the development process Research increasingly and conclusively shows that effective leaders continue to learn, grow, and change throughout their careers and that a significant part of this development occurs through on-the-job experiences. Co-Published by the Society of Industrial and Organizational Psychology and sponsored by the Center for Creative Leadership, Using Experience to Develop Leadership Talent provides real-world strategies, best practices, lessons learned, and global perspectives on how organizations effectively use experience to develop talent. Provides an in-depth look at a variety of leader development initiatives that have taken up the challenge of putting experience at the center of the development process Written by senior practitioners who have implemented initiatives they write about Shares new development planning tools, systematic approaches to managing the assignments of high potentials, tools to educate managers on how to find assignments that meet their employee's development needs Includes online resources that allow employees to search for development opportunities Describing challenges and practices in multinational companies around the world, Using Experience to Develop Leadership Talent will serve as a focused guide to how organizations can use on-the-job development to reshape leader development practices that better integrate work and learning.
Veronica Larsson Inkjet orgasm. The whole truth about the jet orgasm in girls. Personal female experience Veronica Larsson Inkjet orgasm. The whole truth about the jet orgasm in girls. Personal female experience Новинка

Veronica Larsson Inkjet orgasm. The whole truth about the jet orgasm in girls. Personal female experience

Squirt – the theory and practice of the mostmysterious female orgasm.In this manual you will learn how the squirt differs from other types of orgasms, how to help it reach its partner, advice to women on its quick achievement. Myths and truth about the squirt, the history of observations, personal experience, etc.
The African Experience: An Introduction The African Experience: An Introduction Новинка

The African Experience: An Introduction

The African Experience is the only interdisciplinary survey to examine this region of the world from geographic, linguistic, social, historical, and political perspectives. Drawing on research from all of the social sciences, this text captures Africa in its complex totality. The African Experience helps students develop a comprehensive and critical understanding of Africa, one that allows them to grasp the region’s internal dynamics and its evolving place in the world.
Land Rover: Experience Tour Land Rover: Experience Tour Новинка

Land Rover: Experience Tour

Crossing borders, expanding horizons, and discovering unchartered terrain: for 70 years, Land Rover has championed adventure. The legendary Land Rover Experience Tour is a paradigm of exploration and discovery, marking its 12th edition in 2018. This time, the offroad tour took its six winning participants, selected from thousands of applicants, through the stunning scenery of Peru.
Larsson Veronica Inkjet orgasm. The whole truth about the jet orgasm in girls. Personal female experience Larsson Veronica Inkjet orgasm. The whole truth about the jet orgasm in girls. Personal female experience Новинка

Larsson Veronica Inkjet orgasm. The whole truth about the jet orgasm in girls. Personal female experience

Squirt — the theory and practice of the most mysterious female orgasm. In this manual you will learn how the squirt differs from other types of orgasms, how to help it reach its partner, advice to women on its quick achievement. Myths and truth about the squirt, the history of observations, personal experience, etc.
Peter Kivy Once-Told Tales. An Essay in Literary Aesthetics Peter Kivy Once-Told Tales. An Essay in Literary Aesthetics Новинка

Peter Kivy Once-Told Tales. An Essay in Literary Aesthetics

2145.23 руб. или Купить в рассрочку!
Drawing comparisons with other art forms, this book examines the role of aesthetic features in silent reading, such as narrative structure, and the core experience of reading a novel as a story rather than a scholarly exercise. Focuses on the experience of the art form known as the novel Uses the more common perspective of a reader who reads to be told a story, rather than for scholarly or critical analysis Draws comparisons with experience of the other arts, music in particular Explores the different effects of a range of narrative approaches
Scott Lash Experience. New Foundations for the Human Sciences Scott Lash Experience. New Foundations for the Human Sciences Новинка

Scott Lash Experience. New Foundations for the Human Sciences

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This book is a radical plea for the centrality of experience in the social and human sciences. Lash argues that a large part of the output of the social sciences today is still shaped by assumptions stemming from positivism, in contrast to the tradition of interpretative social enquiry pioneered by Max Weber. These assumptions are particularly central to economics, with its emphasis on homo economicus, the utility-maximizing actor, but they have infiltrated the other social sciences too. Lash argues for a social sciences based not in positivism’s utilitarian a priori but instead in the a posteriori of grounded and embedded subjective experience. His wide-ranging account starts from considerations of ancient experience via Aristotle’s technics, continues through a politics of Hannah Arendt’s ‘a posteriori’ public sphere and concludes with the contemporary – with technological experience, on the one hand, and with Chinese post-ontological thought, in which the ‘ten thousand things’ themselves are doing the experiencing, on the other. This original book by a leading social and cultural theorist will be of great interest to students and scholars in sociology, cultural studies and throughout the social sciences.
On Photography On Photography Новинка

On Photography

First published in 1973, this is a study of the force of photographic images which are continually inserted between experience and reality. Sontag develops further the...
Куртка High Experience High Experience MP002XM248M3 Куртка High Experience High Experience MP002XM248M3 Новинка

Куртка High Experience High Experience MP002XM248M3

Куртка High Experience. Цвет: серый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
Куртка High Experience High Experience MP002XW1IBUN Куртка High Experience High Experience MP002XW1IBUN Новинка

Куртка High Experience High Experience MP002XW1IBUN

Куртка High Experience. Цвет: бордовый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Жилет High Experience High Experience MP002XW1I7WG

Жилет High Experience. Цвет: бирюзовый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Куртка High Experience High Experience MP002XW1IBUQ

Куртка High Experience. Цвет: розовый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Куртка High Experience High Experience MP002XW1IBUT

Куртка High Experience. Цвет: розовый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
Парка High Experience High Experience MP002XW1IL7F Парка High Experience High Experience MP002XW1IL7F Новинка

Парка High Experience High Experience MP002XW1IL7F

Парка High Experience. Цвет: серый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Парка High Experience High Experience MP002XM248PZ

Парка High Experience. Цвет: хаки. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Парка High Experience. Цвет: синий. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
Куртка High Experience High Experience MP002XW1IBUH Куртка High Experience High Experience MP002XW1IBUH Новинка

Куртка High Experience High Experience MP002XW1IBUH

Куртка High Experience. Цвет: черный. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
Жилет High Experience High Experience MP002XW1IBRN Жилет High Experience High Experience MP002XW1IBRN Новинка

Жилет High Experience High Experience MP002XW1IBRN

Жилет High Experience. Цвет: мультиколор. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
Куртка High Experience High Experience MP002XW1IBUK Куртка High Experience High Experience MP002XW1IBUK Новинка

Куртка High Experience High Experience MP002XW1IBUK

Куртка High Experience. Цвет: бирюзовый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
Куртка High Experience High Experience MP002XM246MS Куртка High Experience High Experience MP002XM246MS Новинка

Куртка High Experience High Experience MP002XM246MS

Куртка High Experience. Цвет: черный. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
Melville H. Redburn Melville H. Redburn Новинка

Melville H. Redburn

Herman Melville (1819-1891) was an American poet and novelist of the American Renaissance, best known for his allusive adventure novel "Moby-Dick." Partly based on the author's experience, "Redburn" is a fascinating coming- of-age story of a young sailor Wellington Redburn, who decides to leave New York in search of a better life in Liverpool, England. It is a moving tale about losing an innocent outlook on life and obtaining life experience through overcoming adversity.
Herman Melville Redburn Herman Melville Redburn Новинка

Herman Melville Redburn

Herman Melville was an American poet and novelist of the American Renaissance, best known for his allusive adventure novel "Moby-Dick." Partly based on the author's experience, "Redburn" is a fascinating coming- of-age story of a young sailor Wellington Redburn, who decides to leave New York in search of a better life in Liverpool, England. It is a moving tale about losing an innocent outlook on life and obtaining life experience through overcoming adversity.
U2 - Songs Of Experience U2 - Songs Of Experience Новинка

U2 - Songs Of Experience

Love Is All We Have Left 2:41 Lights Of Home 4:16 You're The Best Thing About Me 3:45 Get Out Of Your Own Way 3:58 American Soul 4:21 Summer Of Love 3:24 Red Flag Day...
The House of the Dead / The Gambler The House of the Dead / The Gambler Новинка

The House of the Dead / The Gambler

Translated by Constance Garnett With an introduction by A. D. P. Briggs. The House of the Dead is a stark account of Dostoyevsky's own experience of penal servitude in...
Парка High Experience High Experience MP002XM248PL Парка High Experience High Experience MP002XM248PL Новинка

Парка High Experience High Experience MP002XM248PL

Парка High Experience. Цвет: красный. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Парка High Experience High Experience MP002XW1IL71

Парка High Experience. Цвет: синий. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Жилет High Experience High Experience MP002XW1I7WD

Жилет High Experience. Цвет: желтый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Жилет High Experience High Experience MP002XW1IBRS

Жилет High Experience. Цвет: бирюзовый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Парка High Experience High Experience MP002XM248PR

Парка High Experience. Цвет: черный. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Парка High Experience High Experience MP002XW1IL6M

Парка High Experience. Цвет: бирюзовый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Парка High Experience High Experience MP002XW1IL8S

Парка High Experience. Цвет: фиолетовый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Парка High Experience. Цвет: хаки. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Жилет High Experience High Experience MP002XW1I7W3

Жилет High Experience. Цвет: бирюзовый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
Куртка High Experience High Experience MP002XM246MT Куртка High Experience High Experience MP002XM246MT Новинка

Куртка High Experience High Experience MP002XM246MT

Куртка High Experience. Цвет: черный. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Парка High Experience. Цвет: синий. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
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Куртка High Experience. Цвет: розовый. Сезон: Весна-лето 2019. С бесплатной доставкой и примеркой на Lamoda.
Gold Experience A1: Students' Book (+ DVD-ROM) Gold Experience A1: Students' Book (+ DVD-ROM) Новинка

Gold Experience A1: Students' Book (+ DVD-ROM)

Gold Experience is a fast-paced course that engages and motivates teenagers with its wide variety of contemporary topics. Contexts such as the internet, social media and television are relevant to students' lives and content-rich CLIL subjects help students learn about the world.
Julian Edge From Experience to Knowledge in ELT Julian Edge From Experience to Knowledge in ELT Новинка

Julian Edge From Experience to Knowledge in ELT

2077.72 руб. или Купить в рассрочку!
Strategies and ideas to help you develop your personal teaching style. A guide to help teachers of English to develop teaching skills through drawing on practical classroom experience.
Carveth Read The Metaphysics of Nature Carveth Read The Metaphysics of Nature Новинка

Carveth Read The Metaphysics of Nature

Эта книга — репринт оригинального издания (издательство "London : Adam and Charles Black", 1905 год), созданный на основе электронной копии высокого разрешения, которую очистили и обработали вручную, сохранив структуру и орфографию оригинального издания. Редкие, забытые и малоизвестные книги, изданные с петровских времен до наших дней, вновь доступны в виде печатных книг.1905. A philosophic text by Read, professor of philosophy of mind and logic at University College, London. Contents: Belief and Knowledge; Reality and Truth; Book I. Canonic: The Test of Truth: Historical; The Test of Truth: Analytic; Skepticism; The Relativity of Knowledge; Book II. Cosmology: Substance in Experience; Ontology of the World; Universal Forms of the Phenomenon; Book III. Psychology: The Subject in Experience; The Ontology of the Subject; Natural History of the Subject; Book IV. The Categories: The Abstract Categories; The Physical Categories; and Categories of Subjective Categories.
Gold Experience B2: Students' Book (+ DVD-ROM) Gold Experience B2: Students' Book (+ DVD-ROM) Новинка

Gold Experience B2: Students' Book (+ DVD-ROM)

Gold Experience is a fast-paced course that engages and motivates teenagers with its wide variety of contemporary topics. Contexts such as the internet, social media and television are relevant to students' lives and content-rich CLIL subjects help students learn about the world.
Amin Rismankarzadeh Darkness Monster Amin Rismankarzadeh Darkness Monster Новинка

Amin Rismankarzadeh Darkness Monster

This story is a fascinating, attractive and exciting story about two girls that experience strange and horroring adventures. This story is written in the R.L.Stine’s form of writing and will amuse the children. If you are ready to experience horror and excitment, I offer you read this story…
Jean-Louis Boulanger Industrial Use of Formal Methods. Formal Verification Jean-Louis Boulanger Industrial Use of Formal Methods. Formal Verification Новинка

Jean-Louis Boulanger Industrial Use of Formal Methods. Formal Verification

12276.52 руб. или Купить в рассрочку!
At present the literature gives students and researchers of the very general books on the formal technics. The purpose of this book is to present in a single book, a return of experience on the used of the “formal technics” (such proof and model-checking) on industrial examples for the transportation domain. This book is based on the experience of people which are completely involved in the realization and the evaluation of safety critical system software based. The implication of the industrialists allows to raise the problems of confidentiality which could appear and so allow to supply new useful information (photos, plan of architecture, real example).
Bernd Schmitt H. Customer Experience Management. A Revolutionary Approach to Connecting with Your Customers Bernd Schmitt H. Customer Experience Management. A Revolutionary Approach to Connecting with Your Customers Новинка

Bernd Schmitt H. Customer Experience Management. A Revolutionary Approach to Connecting with Your Customers

4221.37 руб. или Купить в рассрочку!
In Customer Experience Management, renowned consultant and marketing thinker Bernd Schmitt follows up on his groundbreaking book Experiential Marketing by introducing a new and visionary approach to marketing called customer experience management (CEM). In this book, Schmitt demonstrates how to put his CEM framework to work in any organization to spur growth, increase revenues, and transform the image of your company and its brands. From retail buying to telephone orders, from marketing communications to online shopping, every customer touch-point offers companies an opportunity to maximize the customer experience and establish a bond that will never be broken. Customer Experience Management introduces the five-step CEM process, a comprehensive tool for connecting with customers at every touch-point. This revolutionary marketing guide provides cases of successful CEM implementations in a wide variety of consumer and B2B industries, including pharmaceuticals, electronics, beauty and cosmetics, telecommunications, beverages, financial services, and even the nonprofit sector. A must-read for senior executives, marketing managers, and anyone who wants to drive growth, increase income, and spur organizational change, Customer Experience Management demonstrates the power of collecting truly relevant customer information, developing and implementing winning strategies, and measuring their results.

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Bring Disney-level customer experience to your organization with insider guidance The Experience is a unique guide to mastering the art of customer service and service relationships, based on the principles employed at the renowned leader in customer experience ­– the Walt Disney Company. Co-Author Bruce Loeffler spent ten years at Disney World overseeing service excellence, and has partnered with Brian T. Church in this book, to show you how to bring that same level of care and value to your own organization. Based on the I. C.A.R.E. model, the five principles – Impression, Connection, Attitude, Response, and Exceptionals – give you a solid framework upon which to raise the level of your customer experience. You will learn how to identify your customer service issues and what level of Experience you are currently offering. You can then determine exactly what the «customer experience» should be for your company, and the changes required to make it happen. The Walt Disney Company is the most recognized name in the world for customer service. The «Disney Experience» draws customers from all around the world,. This book describes what it takes to achieve that level of Experience, and how any organization can do it with the right strategy and attention to detail. When the Experience is enhanced, the opportunity arises to convert customers to ambassadors who will share their Experience with others. Find «the experience» and what it means to the Organization Learn the five levels of experience, and why most companies fail at it Identify service problems that face every company in the marketplace Utilize the Experience Quotient and apply the I. C.A.R.E. principles Learn how to convert customers to ambassadors who share their story with others Customers are the lifeblood of business. A great product offering isn't enough in today's marketplace, where everyone's looking for an "experience.” Imagine the kind of value a Disney-level customer experience could bring to your organization. The Experience is a guide to getting there, from an insider's perspective.
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