news media and journalism in pakistan



Adrienne Russell Networked. A Contemporary History of News in Transition Adrienne Russell Networked. A Contemporary History of News in Transition Новинка

Adrienne Russell Networked. A Contemporary History of News in Transition

5041.11 руб. или Купить в рассрочку!
Journalism, what happened? In the last decade, the industry and the profession have been rocked to the core. Newspapers as consumer product are as ripe for comic mocking and satire as are the techniques of the journalism profession. The contemporary death and life of journalism is the story of an historic cultural transition. We have lived through the end of the mass-media era and the beginning of the networked-media era. We took in news one way for a century and we simply don't do it like that anymore. Networked: A Contemporary History of News in Transition examines this moment in journalism, the conditions that brought it about and the characteristics that have shaped it and will shape its future. In crafting this sophisticated yet accessible study, new-media scholar Adrienne Russell draws on personal interviews with journalists and analysts at the center of the shift, examines innovative and revealing digital news projects, and underlines larger cultural changes that reflect the new news reality. Networked also examines emergent journalism practices that suggest the forces at work and the stakes involved in developments we have all experienced but, caught up in the rush of change, have had limited perspective to interpret.
Stephen J. A. Ward Global Media Ethics. Problems and Perspectives Stephen J. A. Ward Global Media Ethics. Problems and Perspectives Новинка

Stephen J. A. Ward Global Media Ethics. Problems and Perspectives

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Global Media Ethics is the first comprehensive cross-cultural exploration of the conceptual and practical issues facing media ethics in a global world. A team of leading journalism experts investigate the impact of major global trends on responsible journalism. The first full-length, truly global textbook on media ethics Explores how current global changes in media promote and inhibit responsible journalism Includes relevant and timely ethical discussions based on major trends in journalism and global media Questions existing frameworks in Media Ethics in light of the impact of global media Contributors are leading experts in global journalism and communication
Zenebe Kinfu Tafesse, Abdul Kabil Khan Bangladesh: History & development tendency of mainstream media & new media Zenebe Kinfu Tafesse, Abdul Kabil Khan Bangladesh: History & development tendency of mainstream media & new media Новинка

Zenebe Kinfu Tafesse, Abdul Kabil Khan Bangladesh: History & development tendency of mainstream media & new media

The purpose of this book ‘Bangladesh: history & development tendency of mainstream media & new media’ is to examine the role of the mass media and new media in Bangladesh society. This book brings together the historical background of the mass media & it’s today’s position in the media industry of Bangladesh.It also discuss how the nature of news media in Bangladesh has changed dramatically over the last decades with the emergence of new media technology and growing popularity of electronic news media.The book raises several fundamental problems on journalism profession, the social and professional environment for developing counter’s journalists. Also the book is designed for the new generation of e-journalists, media studies and journalism students on Traditional mass media & new media which provides an understanding of the trends of development of mass media in Bangladesh & South Asian, news practices in contemporary society. It is also hoped that this book will be a valuable resource for researchers, professional journalists & International journalism students and citizen journalists.
Thorsten Quandt Participatory Journalism. Guarding Open Gates at Online Newspapers Thorsten Quandt Participatory Journalism. Guarding Open Gates at Online Newspapers Новинка

Thorsten Quandt Participatory Journalism. Guarding Open Gates at Online Newspapers

Who makes the news in a digital age? Participatory Journalism offers fascinating insights into how journalists in Western democracies are thinking about, and dealing with, the inclusion of content produced and published by the public. A timely look at digital news, the changes it is bringing for journalists and an industry in crisis Original data throughout, in the form of in-depth interviews with dozens of journalists at leading news organizations in ten Western democracies Provides a unique model of the news-making process and its openness to user participation in five stages Gives a first-hand look at the workings and challenges of online journalism on a global scale, through data that has been seamlessly combined so that each chapter presents the views of journalists in many nations, highlighting both similarities and differences, both national and individual
Veglis Andreas The Handbook of Global Online Journalism Veglis Andreas The Handbook of Global Online Journalism Новинка

Veglis Andreas The Handbook of Global Online Journalism

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The Handbook to Global Online Journalism features a collection of readings from international practitioners and scholars that represent a comprehensive and state-of-the-art overview of the relationship between the internet and journalism around the world. Provides a state-of-the-art overview of current research and future directions of online journalism Traces the evolution of journalistic practices, business models, and shifting patterns of journalistic cultures that have emerged around the world with the migration of news online Written and edited by top international researchers and practitioners in the area of online journalism Features an extensive breadth of coverage, including economics, organizational practices, contents and experiences Discusses developments in online news in a wide range of countries, from the USA to Brazil, and from Germany to China Contains original theory, new research data, and reviews of existing studies in the field
Scotton James F. The World News Prism. Challenges of Digital Communication Scotton James F. The World News Prism. Challenges of Digital Communication Новинка

Scotton James F. The World News Prism. Challenges of Digital Communication

3488.81 руб. или Купить в рассрочку!
Fully revised and updated, the eighth edition of The World News Prism analyzes the changing role of transnational news media in the 21st-century globalized world and its impact on rapidly changing news events. Includes a new chapter dedicated to evolving traditional and new social media in Middle East Expands the discussion of news systems in developing nations, comparing media growth in India and Africa Explores the impact of digital media on traditional societies Features important updates on the decline of print media in the West and the challenges this poses to global reporting Surveys the latest developments in new media and forecasts future developments
Stuart Allan Citizen Witnessing. Revisioning Journalism in Times of Crisis Stuart Allan Citizen Witnessing. Revisioning Journalism in Times of Crisis Новинка

Stuart Allan Citizen Witnessing. Revisioning Journalism in Times of Crisis

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What role can the ordinary citizen perform in news reporting? This question goes to the heart of current debates about citizen journalism, one of the most challenging issues confronting the news media today. In this timely and provocative book, Stuart Allan introduces the key concept of ‘citizen witnessing’ in order to rethink familiar assumptions underlying traditional distinctions between the ‘amateur’ and the ‘professional’ journalist. Particular attention is focused on the spontaneous actions of ordinary people – caught-up in crisis events transpiring around them – who feel compelled to participate in the making of news. In bearing witness to what they see, they engage in unique forms of journalistic activity, generating firsthand reportage – eyewitness accounts, video footage, digital photographs, Tweets, blog posts – frequently making a vital contribution to news coverage. Drawing on a wide range of examples to illustrate his argument, Allan considers citizen witnessing as a public service, showing how it can help to reinvigorate journalism’s responsibilities within democratic cultures. This book is required reading for all students of journalism, digital media and society.
Silvio Waisbord Reinventing Professionalism. Journalism and News in Global Perspective Silvio Waisbord Reinventing Professionalism. Journalism and News in Global Perspective Новинка

Silvio Waisbord Reinventing Professionalism. Journalism and News in Global Perspective

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Current anxiety about the future of news makes it opportune to revisit the notion of professionalism in journalism. Media expert Silvio Waisbord takes this pressing issue as his theme and argues that “professional journalism” is both a normative and analytical notion. It refers to reporting that observes certain ethical standards as well as to collective efforts by journalists to exercise control over the news. Professionalism should not be narrowly associated with the normative ideal as it historically developed in the West during the past century. Instead, it needs to be approached as a valuable concept to throw into sharp relief how journalists define conditions and rules of work within certain settings. Professionalization is about the specialization of labor and control of occupational practice. These issues are important, particularly amidst the combination of political, technological and economic trends that have profoundly unsettled the foundations of modern journalism. By doing so, they have stimulated the reinvention of professionalism. This engaging and insightful book critically examines the meanings, expectations, and critiques of professional journalism in a global context.
Chapman Jane L. Journalism Today. A Themed History Chapman Jane L. Journalism Today. A Themed History Новинка

Chapman Jane L. Journalism Today. A Themed History

Journalism Today: A Themed History provides a cultural approach to journalism's history through the exploration of overarching concepts, as opposed to a typical chronological overview. Rich with illuminating stories and biographies of key figures, it sheds new light on the relationship between the press and society and how each has shaped the other. Thematic study of the history of journalism, examining the role of journalism in democracy, the influence of new technology, the challenge of balancing ethical values, and the role of the audience Charts the influence of the historical press for today’s news in print, broadcast, and new media Situates journalism in a rich cultural context with lively examples and case studies that bring the subject alive for contemporary readers Provides a comparative analysis of American, British, and international journalism Helpful feature boxes on important figures and case studies enhance student understanding of the development of journalism and news as we know it today, providing a convenient springboard for follow-up work.
Karen Ross Gender, Politics, News. A Game of Three Sides Karen Ross Gender, Politics, News. A Game of Three Sides Новинка

Karen Ross Gender, Politics, News. A Game of Three Sides

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Gender, Politics, News: A Game of Three Sides explores the role of gender in the broader processes of political communication The only contemporary book focusing on the relationships between gender, politics, and news media which takes a global perspective An analysis of political journalism as a practice and the development of the field in terms of gendered workplace cultures Offers a solid framework for understanding women’s political representation, including real world case studies of women’s campaigns for the top political job across a range of different geographies and contexts Coverage of hot-button issues, such as political scandal and the role of new and social media in politics and elections, makes this a highly relevant and current work with resonances for a wide audience
Scotton James F. The World News Prism. Digital, Social and Interactive Scotton James F. The World News Prism. Digital, Social and Interactive Новинка

Scotton James F. The World News Prism. Digital, Social and Interactive

3488.81 руб. или Купить в рассрочку!
Now available in a fully revised and updated ninth edition, World News Prism provides in-depth analysis of the changing role of transnational news media in the 21st-century. Includes three new chapters on Russia, Brazil, and India and a revised chapter on the Middle East written by regional media experts Features comprehensive coverage of the growing impact of social media on how news is being reported and received Charts the media revolutions occurring throughout the world and examines their effects both locally and globally Surveys the latest developments in new media and forecasts future developments
David Ryfe M. Can Journalism Survive? An Inside Look at American Newsrooms David Ryfe M. Can Journalism Survive? An Inside Look at American Newsrooms Новинка

David Ryfe M. Can Journalism Survive? An Inside Look at American Newsrooms

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Journalists have failed to respond adequately to the challenge of the Internet, with far-reaching consequences for the future of journalism and democracy. This is the compelling argument set forth in this timely new text, drawing on the most extensive ethnographic fieldwork in American newsrooms since the 1970s. David Ryfe argues that journalists are unable or unwilling to innovate for a variety of reasons: in part because habits are sticky and difficult to dislodge; in part because of their strategic calculation that the cost of change far exceeds its benefit; and in part because basic definitions of what journalism is, and what it is for, anchor journalism to tradition even when journalists prefer to change. The result is that journalism is unraveling as an integrated social field; it may never again be a separate and separable activity from the broader practice of producing news. One thing is certain: whatever happens next, it will have dramatic consequences for the role journalism plays in democratic society and perhaps will transform its basic meaning and purpose. Can Journalism Survive? is essential and provocative reading for all concerned with the future of journalism and society.
Stephen J. A. Ward Radical Media Ethics. A Global Approach Stephen J. A. Ward Radical Media Ethics. A Global Approach Новинка

Stephen J. A. Ward Radical Media Ethics. A Global Approach

Radical Media Ethics presents a series of innovative ethical principles and guidelines for members of the global online media community. Offers a comprehensive new way to think about media ethics in a new media era Provides guiding principles and values for practising responsible global media ethics Introduces one of the first codes of conduct for a journalism that is global in reach and impact Includes both philosophical considerations and practical elements in its establishment of new media ethics guidelines
Sherri Taylor A. Scholastic Journalism Sherri Taylor A. Scholastic Journalism Новинка

Sherri Taylor A. Scholastic Journalism

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The new 12th edition of Scholastic Journalism is fully revised and updated to encompass the complete range of cross platform multimedia writing and design to bring this classic into the convergence age. Incorporates cross platform writing and design into each chapter to bring this classic high school journalism text into the digital age Delves into the collaborative and multimedia/new media opportunities and changes that are defining the industry and journalism education as traditional media formats converge with new technologies Continues to educate students on the basic skills of collecting, interviewing, reporting, and writing in journalism Includes a variety of new user-friendly features for students and instructors Features updated instructor manual and supporting online resources, available at www.wiley.com/go/scholasticjournalism
Steven Maras Objectivity in Journalism Steven Maras Objectivity in Journalism Новинка

Steven Maras Objectivity in Journalism

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Objectivity in journalism is a key topic for debate in media, communication and journalism studies, and has been the subject of intensive historical and sociological research. In the first study of its kind, Steven Maras surveys the different viewpoints and perspectives on objectivity. Going beyond a denunciation or defence of journalistic objectivity, Maras critically examines the different scholarly and professional arguments made in the area. Structured around key questions, the book considers the origins and history of objectivity, its philosophical influences, the main objections and defences, and questions of values, politics and ethics. This book examines debates around objectivity as a transnational norm, focusing on the emergence of objectivity in the US, while broadening out discussion to include developments around objectivity in the UK, Australia, Asia and other regions.
James Ball WikiLeaks. News in the Networked Era James Ball WikiLeaks. News in the Networked Era Новинка

James Ball WikiLeaks. News in the Networked Era

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WikiLeaks is the most challenging journalistic phenomenon to have emerged in the digital era. It has provoked anger and enthusiasm in equal measure, from across the political and journalistic spectrum. WikiLeaks poses a series of questions to the status quo in politics, journalism and to the ways we understand political communication. It has compromised the foreign policy operations of the most powerful state in the world, broken stories comparable to great historic scoops like the Pentagon Papers, and caused the mighty international news organizations to collaborate with this tiny editorial outfit. Yet it may also be on the verge of extinction. This is the first book to examine WikiLeaks fully and critically and its place in the contemporary news environment. The authors combine inside knowledge with the latest media research and analysis to argue that the significance of Wikileaks is that it is part of the shift in the nature of news to a network system that is contestable and unstable. Welcome to Wiki World and a new age of uncertainty.
Silvia Tony Power Performance. Multimedia Storytelling for Journalism and Public Relations Silvia Tony Power Performance. Multimedia Storytelling for Journalism and Public Relations Новинка

Silvia Tony Power Performance. Multimedia Storytelling for Journalism and Public Relations

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This book is a unique and definitive guide to the skills necessary for on-camera journalism and offers an invaluable behind-the-scenes look at the profession. Tailors the traditional skills of writing, reporting, and producing to the needs of journalists working in front of the camera Includes chapters devoted to the role of the storyteller, reporting the story across multiple platforms, and presenting the story on-camera Incorporates profiles of leading multimedia journalists and public relations practitioners Addresses the key ethical issues for the profession Offers practical advice for putting presentation skills to work Storytelling skills covered can be applied to a variety of traditional and new media formats including television news, radio, and podcasts
Rachele Kanigel The Student Newspaper Survival Guide Rachele Kanigel The Student Newspaper Survival Guide Новинка

Rachele Kanigel The Student Newspaper Survival Guide

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The Student Newspaper Survival Guide has been extensively updated to cover recent developments in online publishing, social media, mobile journalism, and multimedia storytelling; at the same time, it continues to serve as an essential reference on all aspects of producing a student publication. Updated and expanded to discuss many of the changes in the field of journalism and in college newspapers, with two new chapters to enhance the focus on online journalism and technology Emphasis on Web-first publishing and covering breaking news as it happens, including a new section on mobile journalism Guides student journalists through the intricate, multi-step process of producing a student newspaper including the challenges of reporting, writing, editing, designing, and publishing campus newspapers and websites Chapters include discussion questions, exercises, sample projects, checklists, tips from professionals, sample forms, story ideas, and scenarios for discussion Fresh, new, full color examples from award winning college newspapers around North America Essential reading for student reporters, editors, page designers, photographers, webmasters, and advertising sales representatives
O'Loughlin Ben War and Media O'Loughlin Ben War and Media Новинка

O'Loughlin Ben War and Media

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The trinity of government, military and publics has been drawn together into immediate and unpredictable relationships in a «new media ecology» that has ushered in new asymmetries in the waging of war and terror. To help us understand these new relationships, Andrew Hoskins and Ben O'Loughlin here provide a timely, comprehensive and highly readable survey of the field of war and media. War is diffused through a complex mesh of our everyday media. Paradoxically, this both facilitates and contains the presence and power of enemies near and far. The conventions of so-called traditional warfare have been splintered by the availability and connectivity of the principal locus of war today: the electronic and digital media. Hoskins and O'Loughlin identify and illuminate the conditions of what they term «diffused war» and the new challenges it raises for the actors who wage and counter warfare, for their agents and mechanisms of the new media and for mass publics. This book offers an invaluable review of the key literature and presents a fresh approach to the understanding of the dynamic relationships between war and media. It will be welcomed by a broad range of students taking courses on war and media and related modules, especially in media, communication and cultural studies, politics and international relations, sociology, journalism, and security studies.
Barry Simpson Breaking News. How the Wheels Came off at Reuters Barry Simpson Breaking News. How the Wheels Came off at Reuters Новинка

Barry Simpson Breaking News. How the Wheels Came off at Reuters

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An inside look at the shocking decline of Reuters. * Features exclusive interviews with Reuters staffers, competitors, and clients * Written by two former Reuters journalists * Examines one of the biggest stories in recent journalism history
Rachele Kanigel The Diversity Style Guide Rachele Kanigel The Diversity Style Guide Новинка

Rachele Kanigel The Diversity Style Guide

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New diversity style guide helps journalists write with authority and accuracy about a complex, multicultural world A companion to the online resource of the same name, The Diversity Style Guide raises the consciousness of journalists who strive to be accurate. Based on studies, news reports and style guides, as well as interviews with more than 50 journalists and experts, it offers the best, most up-to-date advice on writing about underrepresented and often misrepresented groups. Addressing such thorny questions as whether the words Black and White should be capitalized when referring to race and which pronouns to use for people who don’t identify as male or female, the book helps readers navigate the minefield of names, terms, labels and colloquialisms that come with living in a diverse society. The Diversity Style Guide comes in two parts. Part One offers enlightening chapters on Why is Diversity So Important; Implicit Bias; Black Americans; Native People; Hispanics and Latinos; Asian Americans and Pacific Islanders; Arab Americans and Muslim Americans; Immigrants and Immigration; Gender Identity and Sexual Orientation; People with Disabilities; Gender Equality in the News Media; Mental Illness, Substance Abuse and Suicide; and Diversity and Inclusion in a Changing Industry. Part Two includes Diversity and Inclusion Activities and an A-Z Guide with more than 500 terms. This guide: Helps journalists, journalism students, and other media writers better understand the context behind hot-button words so they can report with confidence and sensitivity Explores the subtle and not-so-subtle ways that certain words can alienate a source or infuriate a reader Provides writers with an understanding that diversity in journalism is about accuracy and truth, not “political correctness.” Brings together guidance from more than 20 organizations and style guides into a single handy reference book The Diversity Style Guide is first and foremost a guide for journalists, but it is also an important resource for journalism and writing instructors, as well as other media professionals. In addition, it will appeal to those in other fields looking to make informed choices in their word usage and their personal interactions.
DOUG YOUNG The Party Line. How The Media Dictates Public Opinion in Modern China DOUG YOUNG The Party Line. How The Media Dictates Public Opinion in Modern China Новинка

DOUG YOUNG The Party Line. How The Media Dictates Public Opinion in Modern China

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The first in-depth, authoritative discussion of the role of the press in China and the way the Chinese government uses the media to shape public opinion China's 1.3 billion population may make the country the world's largest, but the vast majority of Chinese share remarkably similar views on these and a wide array of other issues, thanks to the unified message they get from tightly controlled state-run media. Official views are formed at the top in organizations like the Xinhua News Agency and China Central Television and allowed to trickle down to regional and local media, giving the appearance of many voices with a single message that is reinforced at every level. As a result, the Chinese are remarkably like-minded on a wide range of issues both domestic and foreign. Takes readers beyond China's economic miracle to show how the nation's massive state-run media complex not only influences public opinion but creates it Explores an array of issues, from Tibet and Taiwan to the environment and US trade relations, as seen through the lens of the Xinhua News Agency Tells the story of the official Xinhua News Agency along with its history and reporting over the years, as the foundation for telling the story
Bonnie Anderson News Flash. Journalism, Infotainment and the Bottom-Line Business of Broadcast News Bonnie Anderson News Flash. Journalism, Infotainment and the Bottom-Line Business of Broadcast News Новинка

Bonnie Anderson News Flash. Journalism, Infotainment and the Bottom-Line Business of Broadcast News

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While talking heads debate the media's alleged conservative or liberal bias, award-winning journalist Bonnie Anderson knows that the problem with television news isn't about the Left versus the Right–it's all about the money. From illegal hiring practices to ethnocentric coverage to political cheerleading, News Flash exposes how American broadcast conglomerates' pursuit of the almighty dollar consistently trumps the need for fair and objective reporting. Along the way to the bottomline, the proud tradition of American television journalism has given way to an entertainment-driven industry that's losing credibility and viewers by the day. As someone who has worked as both a broadcast reporter and a network executive, Anderson details how the networks have been co-opted by bottom-line thinking that places more value on a telegenic face than on substantive reporting. Network executives—the real power in broadcast journalism—are increasingly employing tactics and strategies from the entertainment industry. They «cast» reporters based on their ability to «project credibility,» value youth over training and experience, and often greenlight coverage only if they can be assured that it will appeal to advertiser-friendly demographics.
P. Fackler Mark World Media Ethics. Cases and Commentary P. Fackler Mark World Media Ethics. Cases and Commentary Новинка

P. Fackler Mark World Media Ethics. Cases and Commentary

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Emphasizing the intertwined concepts of freedom of the press and social responsibility, this is the first book to cover media ethics from a truly global perspective. Case studies on hot topics and issues of enduring importance in media studies are introduced and thoroughly analyzed, with particular focus on ones involving social media and public protest Written by two global media ethics experts with extensive teaching experience, this work covers the whole spectrum of media, from news, film, and television, to advertising, PR, and digital media End-of-chapter exercises, discussion questions, and commentary boxes from a global group of scholars reinforce student learning, engage readers, and offer diverse perspectives
Mitra Gautam The Handbook of News Analytics in Finance Mitra Gautam The Handbook of News Analytics in Finance Новинка

Mitra Gautam The Handbook of News Analytics in Finance

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The Handbook of News Analytics in Finance is a landmark publication bringing together the latest models and applications of News Analytics for asset pricing, portfolio construction, trading and risk control. The content of the Hand Book is organised to provide a rapid yet comprehensive understanding of this topic. Chapter 1 sets out an overview of News Analytics (NA) with an explanation of the technology and applications. The rest of the chapters are presented in four parts. Part 1 contains an explanation of methods and models which are used to measure and quantify news sentiment. In Part 2 the relationship between news events and discovery of abnormal returns (the elusive alpha) is discussed in detail by the leading researchers and industry experts. The material in this part also covers potential application of NA to trading and fund management. Part 3 covers the use of quantified news for the purpose of monitoring, early diagnostics and risk control. Part 4 is entirely industry focused; it contains insights of experts from leading technology (content) vendors. It also contains a discussion of technologies and finally a compact directory of content vendor and financial analytics companies in the marketplace of NA. The book draws equally upon the expertise of academics and practitioners who have developed these models and is supported by two major content vendors – RavenPack and Thomson Reuters – leading providers of news analytics software and machine readable news. The book will appeal to decision makers in the banking, finance and insurance services industry. In particular: asset managers; quantitative fund managers; hedge fund managers; algorithmic traders; proprietary (program) trading desks; sell-side firms; brokerage houses; risk managers and research departments will benefit from the unique insights into this new and pertinent area of financial modelling.
David Meerman Scott Newsjacking. How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage David Meerman Scott Newsjacking. How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage Новинка

David Meerman Scott Newsjacking. How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage

IN A 24/7/365, SECOND-BY-SECOND NEWS ENVIRONMENT, SAVVY OPERATERS REALIZE THERE ARE NEW WAYS TO GENERATE MEDIA ATTENTION. The rules have changed. The traditional PR model—sticking closely to a preset script and campaign timeline—no longer works the way it used to. Public discourse now moves so fast and so dynamically that all it takes is a single afternoon to blast the wheels off someone’s laboriously crafted narrative. Enter newsjacking: the process by which you inject your ideas or angles into breaking news, in real-time, in order to generate media coverage for yourself or your business. It creates a level playing field—literally anyone can newsjack—but, that new level favors players who are observant, quick to react, and skilled at communicating. It’s a powerful tool that can be used to throw an opponent or simply draft off the news momentum to further your own ends. In Newsjacking, marketing and PR expert and bestselling author David Meerman Scott offers a quick and punchy read that prepares you to launch your business ahead of the competition and attract the attention of highly-engaged audiences by taking advantage of breaking news. Newsjacking will provide you with: Tools that you can use to monitor the news Case studies and examples that demonstrate how to strike at the right time Information on how to make your content available online for journalists to find The potential risks of newsjacking Keys to developing the real-time mindset required to succeed with the strategies presented in the book Newsjacking is powerful, but only when executed in real-time. It is about taking advantage of opportunities that pop up for a fleeting moment then disappear. In that instant, if you are clever enough to add a new dimension to the story in real-time, the news media will write about you.
Andreas Hepp Transcultural Communication Andreas Hepp Transcultural Communication Новинка

Andreas Hepp Transcultural Communication

In Transcultural Communication, Andreas Hepp provides an accessible and engaging introduction to the exciting possibilities and inevitable challenges presented by the proliferation of transcultural communication in our mediatized world. Includes examples of mediatization and transcultural communication from a variety of cultural contexts Covers an array of different types of media, including mass media and digital media Incorporates discussion of transcultural communication in media regulation, media production, media products and platforms, and media appropriation
Subhash Walimbe R. A Companion to South Asia in the Past Subhash Walimbe R. A Companion to South Asia in the Past Новинка

Subhash Walimbe R. A Companion to South Asia in the Past

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A Companion to South Asia in the Past provides the definitive overview of research and knowledge about South Asia’s past, from the Pleistocene to the historic era in India, Pakistan, Sri Lanka, Bangladesh and Nepal, provided by a truly global team of experts. The most comprehensive and detailed scholarly treatment of South Asian archaeology and biological anthropology, providing ground-breaking new ideas and future challenges Provides an in-depth and broad view of the current state of knowledge about South Asia’s past, from the Pleistocene to the historic era in India, Pakistan, Sri Lanka, Bangladesh and Nepal A comprehensive treatment of research in a crucial region for human evolution and biocultural adaptation A global team of scholars together present a varied set of perspectives on South Asian pre- and proto-history
Jeffrey Leeson When the Headline Is You. An Insider's Guide to Handling the Media Jeffrey Leeson When the Headline Is You. An Insider's Guide to Handling the Media Новинка

Jeffrey Leeson When the Headline Is You. An Insider's Guide to Handling the Media

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Proven strategies for managing all types of media encounters! Award-winning journalist and Fortune 500 consultant Jeff Ansell provides a how-to guide for leaders, executives, and other professionals whose high-visibility requires frequent contact with the media. Drawing on nearly four decades of media experience, Ansell presents tested techniques for responding to challenging questions and delivering effective messages. In addition, he reveals lessons learned and pitfalls to avoid by referencing recent news events from around the world. Valuable features include: A behind-the-scenes look at how news is made Complete guidelines to creating compelling messages Specific messaging formulae for building trust when the news is bad Step-by-step strategies for managing hostile or relentless questions Insider tips on how to identify and handle misleading questions An essential resource for navigating both traditional and online media, this book prepares readers for even the most challenging media events.
Robert Entman M. Scandal and Silence. Media Responses to Presidential Misconduct Robert Entman M. Scandal and Silence. Media Responses to Presidential Misconduct Новинка

Robert Entman M. Scandal and Silence. Media Responses to Presidential Misconduct

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This timely and engaging book challenges the conventional wisdom on media and scandal in the United States. The common view holds that media crave and actively pursue scandals whenever they sense corruption. Scandal and Silence argues for a different perspective. Using case studies from the period 1988-2008, it shows that: Media neglect most corruption, providing too little, not too much scandal coverage; Scandals arise from rational, controlled processes, not emotional frenzies – and when scandals happen, it’s not the media but governments and political parties that drive the process and any excesses that might occur; Significant scandals are indeed difficult for news organizations to initiate and harder for them to maintain and bring to appropriate closure; For these reasons cover-ups and lying often work, and truth remains essentially unrecorded, unremembered. Sometimes, bad behavior stimulates an avalanche of media attention with demonstrable political consequences, yet other times, equally shoddy activity receives little notice. This book advances a theoretical model to explain these differences, revealing an underlying logic to what might seem arbitrary and capricious journalism. Through case studies of the draft and military scandals involving Dan Quayle, George W. Bush, Bill Clinton and John Kerry; alleged sexual misconduct of politicians including but not limited to Clinton; and questionable financial dealings of Clinton and George W Bush, the book builds a new understanding of media scandals which will be essential reading for anyone concerned with the relationship between media and democracy today.
Naeemah Clark Diversity in U.S. Mass Media Naeemah Clark Diversity in U.S. Mass Media Новинка

Naeemah Clark Diversity in U.S. Mass Media

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An updated edition of the comprehensive resource that covers the various areas associated with representations of diversity within the mass media The second edition of Diversity in U.S. Mass Media presents a review of the evolution and the many issues surrounding portrayals of social groups in the mass media of the United States. Unfortunately, all too often mass media depictions play a crucial role in shaping our views about individuals and social groups. Filled with instructive insights into the ways social groups are represented through the mass media, Diversity in U.S. Mass Media offers a better understanding of groups and individuals different from ourselves. The revised second edition is filled with recent, illustrative examples from the media. Comprehensive in scope, the authors address a wide range of issues that include representations of race/ethnicity, gender, sexual orientation, disability, class, and religion in films, television, and the press. The authors encourage readers to question what is being presented and explore the extent to which they agree with the perspectives that are described. Diversity in U.S. Mass Media is an important resource that: Offers an understanding of how various social groups are being represented in the mass media Explores how diverse communities inform and intersect with one another Draws on updated studies on the topic and presents original research and observations Includes new chapters on media portrayals of mixed race relationships and multiracial/multiethnic people and representations of religion and faith Accompanied by a companion website for instructors including many useful pedagogical tools, such as a test bank, viewing list, exercises, and sample syllabi Revised and updated, the second edition of Diversity in U.S. Mass Media offers a broad perspective on the myriad issues that influence how the media portrays social groups. Throughout the text, the authors show consistencies as well as differences in media representations of minority groups in the United States.
Mark Maybury T. Multimedia Information Extraction. Advances in Video, Audio, and Imagery Analysis for Search, Data Mining, Surveillance and Authoring Mark Maybury T. Multimedia Information Extraction. Advances in Video, Audio, and Imagery Analysis for Search, Data Mining, Surveillance and Authoring Новинка

Mark Maybury T. Multimedia Information Extraction. Advances in Video, Audio, and Imagery Analysis for Search, Data Mining, Surveillance and Authoring

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The advent of increasingly large consumer collections of audio (e.g., iTunes), imagery (e.g., Flickr), and video (e.g., YouTube) is driving a need not only for multimedia retrieval but also information extraction from and across media. Furthermore, industrial and government collections fuel requirements for stock media access, media preservation, broadcast news retrieval, identity management, and video surveillance. While significant advances have been made in language processing for information extraction from unstructured multilingual text and extraction of objects from imagery and video, these advances have been explored in largely independent research communities who have addressed extracting information from single media (e.g., text, imagery, audio). And yet users need to search for concepts across individual media, author multimedia artifacts, and perform multimedia analysis in many domains. This collection is intended to serve several purposes, including reporting the current state of the art, stimulating novel research, and encouraging cross-fertilization of distinct research disciplines. The collection and integration of a common base of intellectual material will provide an invaluable service from which to teach a future generation of cross disciplinary media scientists and engineers.
Negrine Ralph M. European Media Negrine Ralph M. European Media Новинка

Negrine Ralph M. European Media

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European Media provides a clear, concise account of the structures, dynamics and realities of the changing face of media in Europe. It offers a timely and illuminating appraisal of the issues surrounding the development of new media in Europe and explores debates about the role of the media in the formation of a European public sphere and a European identity. The book argues that Europe offers an ideal context for examining interactions between global, regional and national media processes and its individual chapters consider: the changing structure of the European media; the development of new media; the Europeanization of the media in the region; the challenges for the content; and audiences. Special emphasis is given to the transformation of political communication in Europe and the alleged emergence of a European public sphere and identity. European Media: Structures, Politics and Identity is an invaluable text for courses on media and international studies as well as courses dealing with European and national policy studies. It is also helpful to students, researchers and professionals in the media sector since it combines hard facts with theoretical insight.
Katrin Voltmer The Media in Transitional Democracies Katrin Voltmer The Media in Transitional Democracies Новинка

Katrin Voltmer The Media in Transitional Democracies

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The last quarter of a century has seen an unprecedented wave of democratization around the globe. In these transitions from authoritarian rule to a more democratic order, the media have played a key role both by facilitating, but frequently also inhibiting, democratic practices to take root. This book provides an accessible and systematic introduction to the media in transitional democracies. It analyses the problems that occur when transforming the media into independent institutions that are able to inform citizens and hold governments to account. The book covers the following topics: normative conceptions of media and democracy; the role of the past in the transition process; the internet as a new space for democratic change; the persistence of political interference in emerging democracies; the interlocking power of media markets and political ownership; the challenges to journalistic professionalism in post-authoritarian contexts; the role of the media in divided societies; The book takes a global view by exploring the interplay of political and media transitions in different pathways of democratization that have taken place in Eastern Europe, Latin America, Africa and Asia. It will be of interest to advanced students and scholars who want a better understanding of the media outside established Western democracies. The book will also be of great value to policymakers and activists who are involved in strengthening the media in transitional democracies.
David Rose Getting a Social Media Job For Dummies David Rose Getting a Social Media Job For Dummies Новинка

David Rose Getting a Social Media Job For Dummies

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Your no-nonsense guide to getting a job in social media Looking to snag a social media position? This fun and practical guide shows you how to stand out from the competition and land your dream job in social media. Inside, you'll find expert and easy-to-follow guidance on where you should look for a job in social media, how to research companies to target, the social media sites where you should be active, and much more. Plus, you'll get resume and cover letter writing tips, answers to tricky interview to woo potential employers, and advice on creating a valuable social media position within your current company. You will also benefit from sample resumes, resume templates, and videos available to download and view online. From SEO specialists to online community managers, social media positions are the latest buzz in the job market. As businesses have come to value the competitive edge that a strong social media presence can offer, these jobs have quickly evolved from short-term, peripheral positions to highly sought-after careers. With the help of Getting a Social Media Job For Dummies, job candidates in the social media sphere can hone their skillsets and stand head-and-shoulders above the crowd to not only land an interview, but to score a job in this exciting field. Position yourself wisely in a crowded and rapidly growing field Be active on key social sites Write a winning resume that gets your foot in the door Create a social media position in any company Packed with expert, authoritative information—and with a dash of humor thrown in for fun—Getting a Social Media Job For Dummies is your go-to handbook for landing a social media position.
Faruk Civan Porous Media Transport Phenomena Faruk Civan Porous Media Transport Phenomena Новинка

Faruk Civan Porous Media Transport Phenomena

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The book that makes transport in porous media accessible to students and researchers alike Porous Media Transport Phenomena covers the general theories behind flow and transport in porous media—a solid permeated by a network of pores filled with fluid—which encompasses rocks, biological tissues, ceramics, and much more. Designed for use in graduate courses in various disciplines involving fluids in porous materials, and as a reference for practitioners in the field, the text includes exercises and practical applications while avoiding the complex math found in other books, allowing the reader to focus on the central elements of the topic. Covering general porous media applications, including the effects of temperature and particle migration, and placing an emphasis on energy resource development, the book provides an overview of mass, momentum, and energy conservation equations, and their applications in engineered and natural porous media for general applications. Offering a multidisciplinary approach to transport in porous media, material is presented in a uniform format with consistent SI units. An indispensable resource on an extremely wide and varied topic drawn from numerous engineering fields, Porous Media Transport Phenomena includes a solutions manual for all exercises found in the book, additional questions for study purposes, and PowerPoint slides that follow the order of the text.
Postcolonial Media Culture in Britain Postcolonial Media Culture in Britain Новинка

Postcolonial Media Culture in Britain

This fascinating text introduces readers to postcolonial theory using the context of British media culture in ethnic minority communities to explain key ideas and debates. Each chapter considers a specific media output and uses a wealth of examples to offer an absorbing insight into postcolonial media for all students of cultural and media studies.
Noha Mellor Arab Media. Globalization and Emerging Media Industries Noha Mellor Arab Media. Globalization and Emerging Media Industries Новинка

Noha Mellor Arab Media. Globalization and Emerging Media Industries

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This book provides a clear and authoritative introduction to the emerging Arab media industries in the context of globalization and its impacts, with a focus on publishing, press, broadcasting, cinema and new media. Through detailed discussions of the regulation and economics of these industries, the authors argue that the political, technological and cultural changes on the global media scene have resulted in the reorganization of the Arab media field. They provide striking examples of this through the particular effects on media policies, media technology and the content and genres developed for the new generation of media consumers. As part of the book's overview of the contemporary characteristics of Arab media, the authors outline the development of the role of modern Arab media from a tool of mobilizing the public to a tool of commercial and symbolic profit. Overall, the volume illustrates how the Arab region represents a unique case where the commercialization and liberalization of selected media industries has gone hand in hand with continuous state intervention and an increasing self censorship. Written for students without prior knowledge of the topic, Arab Media will be essential reading for all interested in the contemporary global media industries.
OccupyMedia! The Occupy Movement and Social Media in Crisis Capitalism OccupyMedia! The Occupy Movement and Social Media in Crisis Capitalism Новинка

OccupyMedia! The Occupy Movement and Social Media in Crisis Capitalism

The Occupy movement has emerged in a historical crisis of global capitalism. It struggles for the reappropriation of the commodified commons. Communications are part of the commons of society. Yet contemporary social media are ridden by an antagonism between private corporate control (YouTube, Facebook, Twitter, etc.) and self-managed, commons-based activist media. In this work, Christian Fuchs analyses the contradictory dialectic of social media in the Occupy movement. Drawing on a political economy framework and interpretation of the results of the OccupyMedia! Survey, in which more than 400 Occupy activists reported on their social media use, OccupyMedia! The Occupy Movement and Social Media in Crisis Capitalism shows how activists confront the contradictions of capitalism and communication in the age of crisis and social media. The book discusses the contradiction between commercial and alternative social media and argues that the existence of a surveillance-industrial complex expressed in the PRISM system shows the urgent necessity to create social media beyond Facebook and Google.
Alexa Robertson Mediated Cosmopolitanism. The World of Television News Alexa Robertson Mediated Cosmopolitanism. The World of Television News Новинка

Alexa Robertson Mediated Cosmopolitanism. The World of Television News

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Media power in the global era has to do with how people understand the world, their place in it, and their relation to the others who populate it. Making connections with distant places and people is the work of cosmopolitan imagination, which involves seeing the world through the eyes of others. In this book, Robertson engages with the growing literature on cosmopolitanism to address these issues, combining theoretical debates with an innovative empirical portal. Based on the analysis of over 2000 news reports broadcast on national and global channels and interviews with journalists and audience members, Mediated Cosmopolitanism illustrates that the same everyday stories about the world can take on different meanings in different cultures. It argues that if we are to understand how media actors may help people to make the connections that underpin a cosmopolitan outlook, attention must be paid to evidence that some actors may not, and that national broadcasters could be more active agents of cosmopolitanism than global channels. Accessibly written, the book will be essential reading for advanced undergraduate and masters students, particularly of media studies, but also of sociology, politics and international relations.
Hoechsmann Michael Media Literacies. A Critical Introduction Hoechsmann Michael Media Literacies. A Critical Introduction Новинка

Hoechsmann Michael Media Literacies. A Critical Introduction

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Media Literacies: A Critical Introduction traces the history of media literacy and grapples with the fresh challenges posed by the convergent media of the 21st century. The book provides a much-needed guide to what it means to be literate in today’s media-saturated environment. Updates traditional models of media literacy by examining how digital media is utilized in today’s convergent culture Explores the history and emergence of media education, the digitally mediated lives of today’s youth, digital literacy, and critical citizenship Complete with sidebar commentary written by leading media researchers and educators spotlighting new research in the field and an annotated bibliography of key texts and resources
Najeeb Jan A. The Metacolonial State. Pakistan, Critical Ontology, and the Biopolitical Horizons of Political Islam Najeeb Jan A. The Metacolonial State. Pakistan, Critical Ontology, and the Biopolitical Horizons of Political Islam Новинка

Najeeb Jan A. The Metacolonial State. Pakistan, Critical Ontology, and the Biopolitical Horizons of Political Islam

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'An urgent and extraordinary book. Weaving a philosophical analysis of Heidegger, Agamben and Foucault, Jan draws out the implications of their thought for a radical analysis of the ontological politics of Islam and Pakistan. Whether writing about the 'Ulama and Deoband schools, blasphemy laws, the military, beards, or the Bamiyan Buddhas, Jan provokes and challenges our thinking while unearthing the ground on which Pakistan—and our world—are built.' —Joel Wainwright, Department of Geography, Ohio State University, USA 'In this exceptionally inventive and important book, Jan shows us that the problems besetting political life in Pakistan are part of a more troubling crisis in modern forms of power. Challenging accounts that cordon off «political Islam» from «the West,» Jan discloses their fundamental indistinction and thus, through his practice of critical ontology, reorients our understanding of how power and violence are at work in the world.' —Joshua Barkan, Department of Geography, University of Georgia, USA The Metacolonial State presents a novel rethinking of the relationship between Islam and the Political. Key to the text is an original argument regarding the «biopoliticization of Islam» and the imperative need for understanding sovereign power and the state of exception in resolutely ontological terms. Through the formulation of a critical ontology of political violence, The Metacolonial State endeavors to shed new light on the signatures of power undergirding postcolonial life, while situating Pakistan as a paradigmatic site for reflection on the nature of modernity's precarious present. The cross-disciplinary approach of Dr. Jan's work is certain to have broad appeal among geographers, historians, anthropologists, postcolonial theorists, and political scientists, among others. At the same time, his explication of critical ontology – with its radical reading of the interlacement of history, power and the event – promises to add a bold new dimension to social science research on Islamism and biopolitics.
Andrew Alexandra Media, Markets, and Morals Andrew Alexandra Media, Markets, and Morals Новинка

Andrew Alexandra Media, Markets, and Morals

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Media, Markets, and Morals provides an original ethical framework designed specifically for evaluating ethical issues in the media, including new media. The authors apply their account of the moral role of the media, in their dual capacity as information providers for the public good and as businesses run for profit, to specific morally problematic practices and question how ethical behavior can be promoted within the industry. Brings together experts in the fields of media studies and media ethics, information ethics, and professional ethics Offers an original ethical framework designed specifically for evaluating ethical issues in the media, including new media Builds upon and further develops an innovative theoretical model for examining and evaluating media corruption and methods of media anti-corruption previously developed by authors Spence and Quinn Discloses and clarifies the inherent ethical nature of information and its communication to which the media as providers of information are necessarily committed
Managing Media Companies: Harnessing Creative Value Managing Media Companies: Harnessing Creative Value Новинка

Managing Media Companies: Harnessing Creative Value

The authors of this book have made an in depth study of the strategies and management practices of leading media companies and have identified the core competences media companies need to have to win in the new world. The book is strongly focused on applicability and combines long standing best practice principles with innovative approaches for staying ahead. It systematically discusses competences needed in each of the key functional areas in the media companies drawing on examples from all main media sectors.
Jean-François Daïan Equilibrium and Transfer in Porous Media 1. Equilibrium States Jean-François Daïan Equilibrium and Transfer in Porous Media 1. Equilibrium States Новинка

Jean-François Daïan Equilibrium and Transfer in Porous Media 1. Equilibrium States

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A porous medium is composed of a solid matrix and its geometrical complement: the pore space. This pore space can be occupied by one or more fluids. The understanding of transport phenomena in porous media is a challenging intellectual task. This book provides a detailed analysis of the aspects required for the understanding of many experimental techniques in the field of porous media transport phenomena. It is aimed at students or engineers who may not be looking specifically to become theoreticians in porous media, but wish to integrate knowledge of porous media with their previous scientific culture, or who may have encountered them when dealing with a technological problem. While avoiding the details of the more mathematical and abstract developments of the theories of macroscopization, the author gives as accurate and rigorous an idea as possible of the methods used to establish the major laws of macroscopic behavior in porous media. He also illustrates the constitutive laws and equations by demonstrating some of their classical applications. Priority is to put forward the constitutive laws in concrete circumstances without going into technical detail. This first volume in the three-volume series focuses on fluids in equilibrium in the pore space; interfaces, the equilibrium of solutions and freezing in porous media; and gives experimental investigations of capillary behavior and porometry, and sorption and porometry.
Leah Lievrouw Alternative and Activist New Media Leah Lievrouw Alternative and Activist New Media Новинка

Leah Lievrouw Alternative and Activist New Media

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Alternative and Activist New Media provides a rich and accessible overview of the ways in which activists, artists, and citizen groups around the world use new media and information technologies to gain visibility and voice, present alternative or marginal views, share their own DIY information systems and content, and otherwise resist, talk back to, or confront dominant media culture. Today, a lively and contentious cycle of capture, cooptation, and subversion of information, content, and system design marks the relationship between the mainstream ‘center’ and the interactive, participatory ‘edges’ of media culture. Five principal forms of alternative and activist new media projects are introduced, including the characteristics that make them different from more conventional media forms and content. The book traces the historical roots of these projects in alternative media, social movements, and activist art, including analyses of key case studies and links to relevant electronic resources. Alternative and Activist New Media will be a useful addition to any course on new media and society, and essential for readers interested in new media activism.
Zizi Papacharissi A. A Private Sphere. Democracy in a Digital Age Zizi Papacharissi A. A Private Sphere. Democracy in a Digital Age Новинка

Zizi Papacharissi A. A Private Sphere. Democracy in a Digital Age

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Online technologies excite the public imagination with narratives of democratization. The Internet is a political medium, borne of democracy, but is it democratizing? Late modern democracies are characterized by civic apathy, public skepticism, disillusionment with politics, and general disinterest in conventional political process. And yet, public interest in blogging, online news, net-based activism, collaborative news filtering, and online networking reveal an electorate that is not disinterested, but rather, fatigued with political conventions of the mainstream. This book examines how online digital media shape and are shaped by contemporary democracies, by addressing the following issues: How do online technologies remake how we function as citizens in contemporary democracies? What happens to our understanding of public and private as digitalized democracies converge technologies, spaces and practices? How do citizens of today understand and practice their civic responsibilities, and how do they compare to citizens of the past? How do discourses of globalization, commercialization and convergence inform audience/producer, citizen/consumer, personal/political, public/private roles individuals must take on? Are resulting political behaviors atomized or collective? Is there a public sphere anymore, and if not, what model of civic engagement expresses current tendencies and tensions best? Students and scholars of media studies, political science, and critical theory will find this to be a fresh engagement with some of the most important questions facing democracies today.
Good News Bible. Todays English Version Good News Bible. Todays English Version Новинка

Good News Bible. Todays English Version

The Good News Bible was the first truly easy-to-read Bible translation, and it is still the UK's most popular. In this traditional imitation leather hardback binding and with concordance it is ideal for individual reading and further study. The Good News Bible was a bestseller from its first publication as 'Good News for Modern Man', providing a unique combination of accessibility and faithfulness to the best Greek and Hebrew sources. It has earned the respect of a wide range of scholars for its accuracy and reliability, and because it is easy to read and understand it is suitable for people of all ages. In this hardback edition with a traditional imitation leather hardback binding and including cross references for key passages as well as a short concordance it is ideal for personal reading and study at all levels.
Mack Robert L. Critical Media Studies. An Introduction Mack Robert L. Critical Media Studies. An Introduction Новинка

Mack Robert L. Critical Media Studies. An Introduction

Fully revised to reflect today’s media environment, this new edition of Critical Media Studies offers students a comprehensive introduction to the field and demonstrates how to think critically about the power and influence of media in our daily lives. Presents an engaging and comprehensive introduction to a broad range of critical approaches to the field written in an accessible way Features a new chapter on sociological analysis that reveals how audiences use media in their everyday lives to manage social roles, relationships, and contexts Offers substantial updates to examples used in the book to reflect contemporary industry standards, textual forms, and audience behaviors Delivers up-to-date media references that resonate with today’s undergraduates Updated with more global examples for broader appeal Enhanced online resources, including PowerPoint slides, test bank, study guides and sample assignments, available upon publication at www.wiley.com/go/criticalmediastudies
Shiv Singh Social Media Marketing For Dummies Shiv Singh Social Media Marketing For Dummies Новинка

Shiv Singh Social Media Marketing For Dummies

The fast and easy way to get the most of out social media marketing Sharing the wisdom of social media voices Shiv Singh and Stephanie Diamond on the latest approaches to social media marketing, Social Media Marketing For Dummies presents the essence of planning, launching, managing, and assessing a social media marketing campaign. In an easy-to-read style that is perfect for time-pressed marketers, this essential guide covers all the newest and time-tested trends in social media, including reaching your audience via mainstream platforms; getting social with existing web properties like a company site, blog, mobile tools, and advertising; making the most of Facebook, Twitter, Google+, LinkedIn, and others; launching a campaign and developing a voice; reaching your audience on key and niche platforms, and embracing influencers; and much more. Social media marketing is a highly-effective way to make a big bang without spending big bucks—and it's an easy, way to enlarge your audience, reach your customers, and build your business. With the indispensable tools in this new edition of Social Media Marketing For Dummies, you'll find everything you need to make the most of low-cost, timely online marketing strategies that resonate with consumers and make your brand and business viable in a saturated market. Gives you an overview of your social media marketing choices Covers giving social license to employees and metrics Provides the latest trends in social media marketing Includes tips on creating a social media marketing campaign, avoiding common mistakes, and key resources If you're a busy marketer, small business owner, or entrepreneur looking to reach new markets with social media marketing initiatives, this hands-on, friendly guide has you covered.
Thomas McPhail L. Global Communication. Theories, Stakeholders and Trends Thomas McPhail L. Global Communication. Theories, Stakeholders and Trends Новинка

Thomas McPhail L. Global Communication. Theories, Stakeholders and Trends

4480.98 руб. или Купить в рассрочку!
Global Communication is the most definitive text on multi-national communication and media conglomerates, exploring how global media influences both audiences and policy makers around the world. This new edition is comprehensively updated to reflect the many fast moving developments associated with this dynamic field. A new edition of the most definitive text on multi-national communication and media conglomerates, each chapter updated with extensive new details Covers the expanding area of global communication and describes major multimedia conglomerates, particularly in the USA, including the purchase of NBC-Universal by Comcast and Disney's expansion in China Includes new information on the phone hacking scandal by News Corporation’s employees in the UK Explains the significant changes in the communication industry both in the US and elsewhere Chronicles the continuing story of the development of Arab Media with new coverage on the Arab Spring Offers an updated companion website with instructor's manual, test banks and student activities, available upon publication at www.wiley.com/go/mcphail
Veniamin Nazarov Nonlinear Acoustic Waves in Micro-inhomogeneous Solids Veniamin Nazarov Nonlinear Acoustic Waves in Micro-inhomogeneous Solids Новинка

Veniamin Nazarov Nonlinear Acoustic Waves in Micro-inhomogeneous Solids

13377.33 руб. или Купить в рассрочку!
Nonlinear Acoustic Waves in Micro-inhomogeneous Solids covers the broad and dynamic branch of nonlinear acoustics, presenting a wide variety of different phenomena from both experimental and theoretical perspectives. The introductory chapters, written in the style of graduate-level textbook, present a review of the main achievements of classic nonlinear acoustics of homogeneous media. This enables readers to gain insight into nonlinear wave processes in homogeneous and micro-inhomogeneous solids and compare it within the framework of the book. The subsequent eight chapters covering: Physical models and mechanisms of the structure nonlinearity of micro-inhomogeneous media with cracks and cavities; Elastic waves in media with strong acoustic nonlinearity; Wave processes in micro-inhomogeneous media with hysteretic nonlinearity; Wave processes in nonlinear micro-inhomogeneous media with relaxation; Wave processes in the polycrystalline solids with dissipative and elastic nonlinearity caused by dislocations; Experimental studies of the nonlinear acoustic phenomena in polycrystalline rocks and metals; Experimental studies of nonlinear acoustic phenomena in granular media; and Nonlinear phenomena in seismic waves are dedicated to the theoretical and experimental research of nonlinear processes, caused by longitudinal elastic waves propagation and interaction in the micro-inhomogeneous media with a strong acoustical nonlinearity of different types (elastic, hysteretic, bimodular, elastic quadratic and non-elastic). This valuable monograph is intended for graduate students and researchers in applied physics, mechanical engineering, and applied mathematics, as well as those working in a wide spectrum of disciplines in materials science.
Reynol Junco Engaging Students through Social Media. Evidence-Based Practices for Use in Student Affairs Reynol Junco Engaging Students through Social Media. Evidence-Based Practices for Use in Student Affairs Новинка

Reynol Junco Engaging Students through Social Media. Evidence-Based Practices for Use in Student Affairs

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Using social media to enhance learning outcomes, engagement, and retention Although research shows that most of today's college students adopt and use social media at high rates, many higher education professionals are unaware of how these technologies can be used for academic benefit. Author Reynol Junco, associate professor at Purdue University and fellow at the Harvard Berkman Center for Internet & Society, has been widely cited for his research on the impact of social technology on students. In Engaging Students through Social Media: Evidence-Based Practice for Use in Student Affairs, he offers a practical plan for implementing effective social media strategies within higher education settings. The book bridges the gap between a desire to use social media and the process knowledge needed to actually implement and assess effective social media interventions, providing a research-based understanding of how students use social media and the ways it can be used to enhance student learning. Discover how social media can be used to enhance student development and improves academic outcomes Learn appropriate strategies for social media use and how they contribute to student success in both formal and informal learning settings Dispel popular myths about how social media use affects students Learn to use social media as a way to engage students, teach online civil discourse, and support student development The benefits of social media engagement include improvements in critical thinking skills, content knowledge, diversity appreciation, interpersonal skills, leadership skills, community engagement, and student persistence. This resource helps higher education professionals understand the value of using social media, and offers research-based strategies for implementing it effectively.
Mikhail Panfilov Physicochemical Fluid Dynamics in Porous Media. Applications in Geosciences and Petroleum Engineering Mikhail Panfilov Physicochemical Fluid Dynamics in Porous Media. Applications in Geosciences and Petroleum Engineering Новинка

Mikhail Panfilov Physicochemical Fluid Dynamics in Porous Media. Applications in Geosciences and Petroleum Engineering

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A unique and timely book on understanding and tailoring the flow of fluids in porous materials Porous media play a key role in chemical processes, gas and water purification, gas storage and the development of new multifunctional materials. Understanding hydrodynamics in porous media is decisive for enabling a wide range of applications in materials science and chemical engineering. This all-encompassing book offers a timely overview of all flow and transport processes in which chemical or physicochemical phenomena such as dissolution, phase transition, reactions, adsorption, diffusion, capillarity, and surface phenomena are essential. It brings together both theoretical and experimental results and includes important industrial applications. Physicochemical Fluid Dynamics in Porous Media: Applications in Geoscience and Petroleum Engineering explains the thermodynamics of phase equilibria for multicomponent fluids, physicochemical models of single-phase and immiscible two-phase flow, based on the macroscopic theory of oil displacement by water. It also covers the theory of two-phase flow with partial miscibility and describes partially miscible flows with phase transitions by means of the negative saturation approach. The final chapters are devoted to flow with chemical reactions, based on the example of in-situ leaching of uranium, and flow with bio-chemical reactions in terms of the underground storage of hydrogen. -Brings together the theoretical and experimental results necessary for the understanding of hydrodynamics in porous media -Covers important industrial applications such as underground leaching of uranium and underground storage of hydrogen -Presents a state-of-the-art overview and summarizes the research results usually found only scattered in the literature Physicochemical Fluid Dynamics in Porous Media: Applications in Geoscience and Petroleum Engineering will appeal to chemical engineers, materials scientists, applied physicists, and mechanical engineers.
Joe Murphy Social Media, Sociality, and Survey Research Joe Murphy Social Media, Sociality, and Survey Research Новинка

Joe Murphy Social Media, Sociality, and Survey Research

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Provides the knowledge and tools needed for the future of survey research The survey research discipline faces unprecedented challenges, such as falling response rates, inadequate sampling frames, and antiquated approaches and tools. Addressing this changing landscape, Social Media, Sociality, and Survey Research introduces readers to a multitude of new techniques in data collection in one of the fastest developing areas of survey research. The book is organized around the central idea of a «sociality hierarchy» in social media interactions, comprised of three levels: broadcast, conversational, and community based. Social Media, Sociality, and Survey Research offers balanced coverage of the theory and practice of traditional survey research, while providing a conceptual framework for the opportunities social media platforms allow. Demonstrating varying perspectives and approaches to working with social media, the book features: New ways to approach data collection using platforms such as Facebook and Twitter Alternate methods for reaching out to interview subjects Design features that encourage participation with engaging, interactive surveys Social Media, Sociality, and Survey Research is an important resource for survey researchers, market researchers, and practitioners who collect and analyze data in order to identify trends and draw reliable conclusions in the areas of business, sociology, psychology, and population studies. The book is also a useful text for upper-undergraduate and graduate-level courses on survey methodology and market research.
Gene Foreman The Ethical Journalist. Making Responsible Decisions in the Digital Age Gene Foreman The Ethical Journalist. Making Responsible Decisions in the Digital Age Новинка

Gene Foreman The Ethical Journalist. Making Responsible Decisions in the Digital Age

This new edition of a well-regarded, student-friendly textbook for journalism ethics has been extensively revised and updated to meet the needs of the 21st century journalist working in the digital age. Educates aspiring journalists on ethical decision-making, with coverage of key applied issues such as the principles of fairness and accuracy, the duty of verification, the role of social media, the problems of plagiarism, fabrication, and conflicts of interest, business issues that affect journalism ethics, and questions relating to source relationships, privacy, and deception in reporting Includes extensive revisions to the majority of chapters, as well as six new “Point of View” essays, eight new case studies, and a full glossary Brings together the authoritative, engaging voice of a veteran journalist, the viewpoints of distinguished scholars and print, broadcast, and digital practitioners, and insights from complex, real-world case studies Supplemented by an annually updated companion website with resources for teachers and students, including: links to current articles discussing the subjects covered in each of the book’s chapters, and a teachers’ guide that offers sample syllabi, discussion guides, PowerPoint slides, sample quiz and exam questions, and links to audiovisual material
Karen Ross The Handbook of Gender, Sex and Media Karen Ross The Handbook of Gender, Sex and Media Новинка

Karen Ross The Handbook of Gender, Sex and Media

17770.02 руб. или Купить в рассрочку!
The Handbook of Gender, Sex and Media offers original insights into the complex set of relations which exist between gender, sex, sexualities and the media, and in doing so, showcases new research at the forefront of media and communication practice and theory. Brings together a collection of new, cutting-edge research exploring a number of different facets of the broad relationship between gender and media Moves beyond associating gender with man/woman and instead considers the relationship between the construction of gender norms, biological sex and the mediation of sex and sexuality Offers genuinely new insights into the complicated and complex set of relations which exist between gender, sex, sexualities and the media Essay topics range from the continuing sexism of TV advertising to ways in which the internet is facilitating the (re)invention of our sexual selves.
Chris Brogan Social Media 101. Tactics and Tips to Develop Your Business Online Chris Brogan Social Media 101. Tactics and Tips to Develop Your Business Online Новинка

Chris Brogan Social Media 101. Tactics and Tips to Develop Your Business Online

1484.39 руб. или Купить в рассрочку!
100 ways to tap into social media for a more profitable business In Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Brogan has spent two years researching what the best businesses are doing with social media and how they're doing it. Now, he presents his findings in a single, comprehensive business guide to social media. You'll learn how to cultivate profitable online relationships, develop your brand, and drive meaningful business. Brogan shows you how to build an effective blog or website for your business, monitor your online reputation and what people are saying about your business online, and create new content to share with your customers. Presents specific strategies, tactics, and tips to improve your business through improved social media and online marketing Looks at social media and the wider online universe from a strictly business perspective If you aren't using the Internet and social media to market your business and stay in touch with your customers, you're already falling behind. The Social Media 100 gives you 100 effective, proven strategies you need to succeed.
Martin Hand Ubiquitous Photography Martin Hand Ubiquitous Photography Новинка

Martin Hand Ubiquitous Photography

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The rise of digital photography and imaging has transformed the landscape of visual communication and culture. Events, activities, moments, objects, and people are ‘captured' and distributed as images on an unprecedented scale. Many of these are shared publicly; some remain private, others become intellectual property, and some have the potential to shape global events. In this timely introduction, the ubiquity of photography is explored in relation to interdisciplinary debates about changes in the production, distribution, and consumption of images in digital culture. Ubiquitous Photography provides a critical examination of the technologies, practices, and cultural significance of digital photography, placing the phenomenon in historical, social, and political-economic context. It examines shifts in image-making, storage, commodification, and interpretation as highly significant processes of digitally mediated communication in an increasingly image-rich culture. It covers debates in social and cultural theory, the history and politics of image-making and manipulation, the current explosion in amateur photography, tagging and sharing via social networking, and citizen journalism. The book engages with key contemporary theoretical issues about memory and mobility, authorship and authenticity, immediacy and preservation, and the increased visibility of ordinary social life. Drawing upon a range of sources and original empirical research, Ubiquitous Photography provides a comprehensive introduction to critical academic debate and concrete developments in the field of digital photography. It is essential reading for students and scholars interested in media and society, visual culture, and digital technology.
Daryl Guppy Market Trading Tactics. Beating the Odds Through Technical Analysis and Money Management Daryl Guppy Market Trading Tactics. Beating the Odds Through Technical Analysis and Money Management Новинка

Daryl Guppy Market Trading Tactics. Beating the Odds Through Technical Analysis and Money Management

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A veteran hockey writer takes on hockey culture and the NHL–addressing the games most controversial issue Whether its on-ice fist fights or head shots into the glass, hockey has become a nightly news spectacle–with players pummeling and bashing each other across the ice like drunken gladiators. And while the NHL may actually condone on-ice violence as a ticket draw, diehard hockey fan and expert Adam Proteau argues against hockeys transformation into a thuggish blood sport. In Fighting the Good Fight, Proteau sheds light on the many perspectives of those in and around the game, with interviews of current and former NHL stars, coaches, general managers, and league executives, as well as medical experts. One of the most well-known media figures on the hockey scene today, famous for his funny, feisty observations as a writer for the Toronto Star and The Hockey News and commentator on CBC radio and TV, Adam Proteau is also one of the few mainstream media voices who is vehemently anti-fighting in hockey. Not only is his book a plea to the games gatekeepers to finally clamp down on the runaway violence that permeates the sport even at its highest level, he offers realistic suggestions on ways to finally clean the game up. • Includes interviews with medical experts on head injuries and concussions, as well as with other members of the media • The author not only wages an attack on the value of fighting in hockey–but also on the establishment hockey culture Covering the most polarizing issue in hockey today, Fighting the Good Fight gives hockey fans and sports lovers everywhere a reason to stamp their feet and whistle–at a rare display of eloquence and common sense. [email protected]

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New diversity style guide helps journalists write with authority and accuracy about a complex, multicultural world A companion to the online resource of the same name, The Diversity Style Guide raises the consciousness of journalists who strive to be accurate. Based on studies, news reports and style guides, as well as interviews with more than 50 journalists and experts, it offers the best, most up-to-date advice on writing about underrepresented and often misrepresented groups. Addressing such thorny questions as whether the words Black and White should be capitalized when referring to race and which pronouns to use for people who don’t identify as male or female, the book helps readers navigate the minefield of names, terms, labels and colloquialisms that come with living in a diverse society. The Diversity Style Guide comes in two parts. Part One offers enlightening chapters on Why is Diversity So Important; Implicit Bias; Black Americans; Native People; Hispanics and Latinos; Asian Americans and Pacific Islanders; Arab Americans and Muslim Americans; Immigrants and Immigration; Gender Identity and Sexual Orientation; People with Disabilities; Gender Equality in the News Media; Mental Illness, Substance Abuse and Suicide; and Diversity and Inclusion in a Changing Industry. Part Two includes Diversity and Inclusion Activities and an A-Z Guide with more than 500 terms. This guide: Helps journalists, journalism students, and other media writers better understand the context behind hot-button words so they can report with confidence and sensitivity Explores the subtle and not-so-subtle ways that certain words can alienate a source or infuriate a reader Provides writers with an understanding that diversity in journalism is about accuracy and truth, not “political correctness.” Brings together guidance from more than 20 organizations and style guides into a single handy reference book The Diversity Style Guide is first and foremost a guide for journalists, but it is also an important resource for journalism and writing instructors, as well as other media professionals. In addition, it will appeal to those in other fields looking to make informed choices in their word usage and their personal interactions.
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