sex differences and the politeness principle in cameroons media



Karen Ross The Handbook of Gender, Sex and Media Karen Ross The Handbook of Gender, Sex and Media Новинка

Karen Ross The Handbook of Gender, Sex and Media

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The Handbook of Gender, Sex and Media offers original insights into the complex set of relations which exist between gender, sex, sexualities and the media, and in doing so, showcases new research at the forefront of media and communication practice and theory. Brings together a collection of new, cutting-edge research exploring a number of different facets of the broad relationship between gender and media Moves beyond associating gender with man/woman and instead considers the relationship between the construction of gender norms, biological sex and the mediation of sex and sexuality Offers genuinely new insights into the complicated and complex set of relations which exist between gender, sex, sexualities and the media Essay topics range from the continuing sexism of TV advertising to ways in which the internet is facilitating the (re)invention of our sexual selves.
Florence Hartley The Ladies' Book of Etiquette, and Manual of Politeness Florence Hartley The Ladies' Book of Etiquette, and Manual of Politeness Новинка

Florence Hartley The Ladies' Book of Etiquette, and Manual of Politeness

Politeness, founded upon such a rule, becomes the expression, in graceful manner, of social virtues. The spirit of politeness consists in a certain attention to forms and ceremonies, which are meant both to please others and ourselves, and to make others pleased with us; a still clearer definition may be given by saying that politeness is goodness of heart put into daily practice; there can be no true politeness without kindness, purity, singleness of heart, and sensibility.Many believe that politeness is but a mask worn in the world to conceal bad passions and impulses, and to make a show of possessing virtues not really existing in the heart; thus, that politeness is merely hypocrisy and dissimulation. Do not believe this; be certain that those who profess such a doctrine are practising themselves the deceit they condemn so much. Such people scout politeness, because, to be truly a lady, one must carry the principles into every circumstance of life, into the family circle, the most intimate friendship, and never forget to extend the gentle courtesies of life to every one.
Naeemah Clark Diversity in U.S. Mass Media Naeemah Clark Diversity in U.S. Mass Media Новинка

Naeemah Clark Diversity in U.S. Mass Media

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An updated edition of the comprehensive resource that covers the various areas associated with representations of diversity within the mass media The second edition of Diversity in U.S. Mass Media presents a review of the evolution and the many issues surrounding portrayals of social groups in the mass media of the United States. Unfortunately, all too often mass media depictions play a crucial role in shaping our views about individuals and social groups. Filled with instructive insights into the ways social groups are represented through the mass media, Diversity in U.S. Mass Media offers a better understanding of groups and individuals different from ourselves. The revised second edition is filled with recent, illustrative examples from the media. Comprehensive in scope, the authors address a wide range of issues that include representations of race/ethnicity, gender, sexual orientation, disability, class, and religion in films, television, and the press. The authors encourage readers to question what is being presented and explore the extent to which they agree with the perspectives that are described. Diversity in U.S. Mass Media is an important resource that: Offers an understanding of how various social groups are being represented in the mass media Explores how diverse communities inform and intersect with one another Draws on updated studies on the topic and presents original research and observations Includes new chapters on media portrayals of mixed race relationships and multiracial/multiethnic people and representations of religion and faith Accompanied by a companion website for instructors including many useful pedagogical tools, such as a test bank, viewing list, exercises, and sample syllabi Revised and updated, the second edition of Diversity in U.S. Mass Media offers a broad perspective on the myriad issues that influence how the media portrays social groups. Throughout the text, the authors show consistencies as well as differences in media representations of minority groups in the United States.
Adrian Furnham The Wiley-Blackwell Handbook of Individual Differences Adrian Furnham The Wiley-Blackwell Handbook of Individual Differences Новинка

Adrian Furnham The Wiley-Blackwell Handbook of Individual Differences

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The Wiley-Blackwell Handbook of Individual Differences provides a comprehensive, up-to-date overview of recent research, current perspectives, practical applications, and likely future developments in individual differences. Brings together the work of the top global researchers within the area of individual differences, including Philip L. Ackerman, Ian J. Deary, Ed Diener, Robert Hogan, Deniz S. Ones and Dean Keith Simonton Covers methodological, theoretical and paradigm changes in the area of individual differences Individual chapters cover core areas of individual differences including personality and intelligence, biological causes of individual differences, and creativity and emotional intelligence
Katrin Voltmer The Media in Transitional Democracies Katrin Voltmer The Media in Transitional Democracies Новинка

Katrin Voltmer The Media in Transitional Democracies

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The last quarter of a century has seen an unprecedented wave of democratization around the globe. In these transitions from authoritarian rule to a more democratic order, the media have played a key role both by facilitating, but frequently also inhibiting, democratic practices to take root. This book provides an accessible and systematic introduction to the media in transitional democracies. It analyses the problems that occur when transforming the media into independent institutions that are able to inform citizens and hold governments to account. The book covers the following topics: normative conceptions of media and democracy; the role of the past in the transition process; the internet as a new space for democratic change; the persistence of political interference in emerging democracies; the interlocking power of media markets and political ownership; the challenges to journalistic professionalism in post-authoritarian contexts; the role of the media in divided societies; The book takes a global view by exploring the interplay of political and media transitions in different pathways of democratization that have taken place in Eastern Europe, Latin America, Africa and Asia. It will be of interest to advanced students and scholars who want a better understanding of the media outside established Western democracies. The book will also be of great value to policymakers and activists who are involved in strengthening the media in transitional democracies.
Negrine Ralph M. European Media Negrine Ralph M. European Media Новинка

Negrine Ralph M. European Media

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European Media provides a clear, concise account of the structures, dynamics and realities of the changing face of media in Europe. It offers a timely and illuminating appraisal of the issues surrounding the development of new media in Europe and explores debates about the role of the media in the formation of a European public sphere and a European identity. The book argues that Europe offers an ideal context for examining interactions between global, regional and national media processes and its individual chapters consider: the changing structure of the European media; the development of new media; the Europeanization of the media in the region; the challenges for the content; and audiences. Special emphasis is given to the transformation of political communication in Europe and the alleged emergence of a European public sphere and identity. European Media: Structures, Politics and Identity is an invaluable text for courses on media and international studies as well as courses dealing with European and national policy studies. It is also helpful to students, researchers and professionals in the media sector since it combines hard facts with theoretical insight.
Penelope Murray A Companion to Ancient Aesthetics Penelope Murray A Companion to Ancient Aesthetics Новинка

Penelope Murray A Companion to Ancient Aesthetics

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The first of its kind, A Companion to Ancient Aesthetics presents a synoptic view of the arts, which crosses traditional boundaries and explores the aesthetic experience of the ancients across a range of media—oral, aural, visual, and literary. Investigates the many ways in which the arts were experienced and conceptualized in the ancient world Explores the aesthetic experience of the ancients across a range of media, treating literary, oral, aural, and visual arts together in a single volume Presents an integrated perspective on the major themes of ancient aesthetics which challenges traditional demarcations Raises questions about the similarities and differences between ancient and modern ways of thinking about the place of art in society
Ilya Kaplan G. The Pauli Exclusion Principle. Origin, Verifications, and Applications Ilya Kaplan G. The Pauli Exclusion Principle. Origin, Verifications, and Applications Новинка

Ilya Kaplan G. The Pauli Exclusion Principle. Origin, Verifications, and Applications

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This is the first scientic book devoted to the Pauli exclusion principle, which is a fundamental principle of quantum mechanics and is permanently applied in chemistry, physics, and molecular biology. However, while the principle has been studied for more than 90 years, rigorous theoretical foundations still have not been established and many unsolved problems remain. Following a historical survey in Chapter 1, the book discusses the still unresolved questions around this fundamental principle. For instance, why, according to the Pauli exclusion principle, are only symmetric and antisymmetric permutation symmetries for identical particles realized, while the Schrödinger equation is satisfied by functions with any permutation symmetry? Chapter 3 covers possible answers to this question. The construction of function with a given permutation symmetry is described in the previous Chapter 2, while Chapter 4 presents effective and elegant methods for finding the Pauli-allowed states in atomic, molecular, and nuclear spectroscopy. Chapter 5 discusses parastatistics and fractional statistics, demonstrating that the quasiparticles in a periodical lattice, including excitons and magnons, are obeying modified parafermi statistics. With detailed appendices, The Pauli Exclusion Principle: Origin, Verifications, and Applications is intended as a self-sufficient guide for graduate students and academic researchers in the fields of chemistry, physics, molecular biology and applied mathematics. It will be a valuable resource for any reader interested in the foundations of quantum mechanics and its applications, including areas such as atomic and molecular spectroscopy, spintronics, theoretical chemistry, and applied fields of quantum information.
Noha Mellor Arab Media. Globalization and Emerging Media Industries Noha Mellor Arab Media. Globalization and Emerging Media Industries Новинка

Noha Mellor Arab Media. Globalization and Emerging Media Industries

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This book provides a clear and authoritative introduction to the emerging Arab media industries in the context of globalization and its impacts, with a focus on publishing, press, broadcasting, cinema and new media. Through detailed discussions of the regulation and economics of these industries, the authors argue that the political, technological and cultural changes on the global media scene have resulted in the reorganization of the Arab media field. They provide striking examples of this through the particular effects on media policies, media technology and the content and genres developed for the new generation of media consumers. As part of the book's overview of the contemporary characteristics of Arab media, the authors outline the development of the role of modern Arab media from a tool of mobilizing the public to a tool of commercial and symbolic profit. Overall, the volume illustrates how the Arab region represents a unique case where the commercialization and liberalization of selected media industries has gone hand in hand with continuous state intervention and an increasing self censorship. Written for students without prior knowledge of the topic, Arab Media will be essential reading for all interested in the contemporary global media industries.
Faruk Civan Porous Media Transport Phenomena Faruk Civan Porous Media Transport Phenomena Новинка

Faruk Civan Porous Media Transport Phenomena

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The book that makes transport in porous media accessible to students and researchers alike Porous Media Transport Phenomena covers the general theories behind flow and transport in porous media—a solid permeated by a network of pores filled with fluid—which encompasses rocks, biological tissues, ceramics, and much more. Designed for use in graduate courses in various disciplines involving fluids in porous materials, and as a reference for practitioners in the field, the text includes exercises and practical applications while avoiding the complex math found in other books, allowing the reader to focus on the central elements of the topic. Covering general porous media applications, including the effects of temperature and particle migration, and placing an emphasis on energy resource development, the book provides an overview of mass, momentum, and energy conservation equations, and their applications in engineered and natural porous media for general applications. Offering a multidisciplinary approach to transport in porous media, material is presented in a uniform format with consistent SI units. An indispensable resource on an extremely wide and varied topic drawn from numerous engineering fields, Porous Media Transport Phenomena includes a solutions manual for all exercises found in the book, additional questions for study purposes, and PowerPoint slides that follow the order of the text.
Scotton James F. The World News Prism. Challenges of Digital Communication Scotton James F. The World News Prism. Challenges of Digital Communication Новинка

Scotton James F. The World News Prism. Challenges of Digital Communication

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Fully revised and updated, the eighth edition of The World News Prism analyzes the changing role of transnational news media in the 21st-century globalized world and its impact on rapidly changing news events. Includes a new chapter dedicated to evolving traditional and new social media in Middle East Expands the discussion of news systems in developing nations, comparing media growth in India and Africa Explores the impact of digital media on traditional societies Features important updates on the decline of print media in the West and the challenges this poses to global reporting Surveys the latest developments in new media and forecasts future developments
OccupyMedia! The Occupy Movement and Social Media in Crisis Capitalism OccupyMedia! The Occupy Movement and Social Media in Crisis Capitalism Новинка

OccupyMedia! The Occupy Movement and Social Media in Crisis Capitalism

The Occupy movement has emerged in a historical crisis of global capitalism. It struggles for the reappropriation of the commodified commons. Communications are part of the commons of society. Yet contemporary social media are ridden by an antagonism between private corporate control (YouTube, Facebook, Twitter, etc.) and self-managed, commons-based activist media. In this work, Christian Fuchs analyses the contradictory dialectic of social media in the Occupy movement. Drawing on a political economy framework and interpretation of the results of the OccupyMedia! Survey, in which more than 400 Occupy activists reported on their social media use, OccupyMedia! The Occupy Movement and Social Media in Crisis Capitalism shows how activists confront the contradictions of capitalism and communication in the age of crisis and social media. The book discusses the contradiction between commercial and alternative social media and argues that the existence of a surveillance-industrial complex expressed in the PRISM system shows the urgent necessity to create social media beyond Facebook and Google.
Stephen J. A. Ward Global Media Ethics. Problems and Perspectives Stephen J. A. Ward Global Media Ethics. Problems and Perspectives Новинка

Stephen J. A. Ward Global Media Ethics. Problems and Perspectives

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Global Media Ethics is the first comprehensive cross-cultural exploration of the conceptual and practical issues facing media ethics in a global world. A team of leading journalism experts investigate the impact of major global trends on responsible journalism. The first full-length, truly global textbook on media ethics Explores how current global changes in media promote and inhibit responsible journalism Includes relevant and timely ethical discussions based on major trends in journalism and global media Questions existing frameworks in Media Ethics in light of the impact of global media Contributors are leading experts in global journalism and communication
O'Loughlin Ben War and Media O'Loughlin Ben War and Media Новинка

O'Loughlin Ben War and Media

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The trinity of government, military and publics has been drawn together into immediate and unpredictable relationships in a «new media ecology» that has ushered in new asymmetries in the waging of war and terror. To help us understand these new relationships, Andrew Hoskins and Ben O'Loughlin here provide a timely, comprehensive and highly readable survey of the field of war and media. War is diffused through a complex mesh of our everyday media. Paradoxically, this both facilitates and contains the presence and power of enemies near and far. The conventions of so-called traditional warfare have been splintered by the availability and connectivity of the principal locus of war today: the electronic and digital media. Hoskins and O'Loughlin identify and illuminate the conditions of what they term «diffused war» and the new challenges it raises for the actors who wage and counter warfare, for their agents and mechanisms of the new media and for mass publics. This book offers an invaluable review of the key literature and presents a fresh approach to the understanding of the dynamic relationships between war and media. It will be welcomed by a broad range of students taking courses on war and media and related modules, especially in media, communication and cultural studies, politics and international relations, sociology, journalism, and security studies.
Jean-François Daïan Equilibrium and Transfer in Porous Media 1. Equilibrium States Jean-François Daïan Equilibrium and Transfer in Porous Media 1. Equilibrium States Новинка

Jean-François Daïan Equilibrium and Transfer in Porous Media 1. Equilibrium States

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A porous medium is composed of a solid matrix and its geometrical complement: the pore space. This pore space can be occupied by one or more fluids. The understanding of transport phenomena in porous media is a challenging intellectual task. This book provides a detailed analysis of the aspects required for the understanding of many experimental techniques in the field of porous media transport phenomena. It is aimed at students or engineers who may not be looking specifically to become theoreticians in porous media, but wish to integrate knowledge of porous media with their previous scientific culture, or who may have encountered them when dealing with a technological problem. While avoiding the details of the more mathematical and abstract developments of the theories of macroscopization, the author gives as accurate and rigorous an idea as possible of the methods used to establish the major laws of macroscopic behavior in porous media. He also illustrates the constitutive laws and equations by demonstrating some of their classical applications. Priority is to put forward the constitutive laws in concrete circumstances without going into technical detail. This first volume in the three-volume series focuses on fluids in equilibrium in the pore space; interfaces, the equilibrium of solutions and freezing in porous media; and gives experimental investigations of capillary behavior and porometry, and sorption and porometry.
Managing Media Companies: Harnessing Creative Value Managing Media Companies: Harnessing Creative Value Новинка

Managing Media Companies: Harnessing Creative Value

The authors of this book have made an in depth study of the strategies and management practices of leading media companies and have identified the core competences media companies need to have to win in the new world. The book is strongly focused on applicability and combines long standing best practice principles with innovative approaches for staying ahead. It systematically discusses competences needed in each of the key functional areas in the media companies drawing on examples from all main media sectors.
Alexander Harin Hypothesis (principle) of uncertain future. Utility theory. Economics. Forecasting Alexander Harin Hypothesis (principle) of uncertain future. Utility theory. Economics. Forecasting Новинка

Alexander Harin Hypothesis (principle) of uncertain future. Utility theory. Economics. Forecasting

Premises, formulation, consequences and applications of a hypothesis (principle) of uncertain future are reviewed. The hypothesis can be used in economics, especially in utility theory, and in forecasting.
Hoechsmann Michael Media Literacies. A Critical Introduction Hoechsmann Michael Media Literacies. A Critical Introduction Новинка

Hoechsmann Michael Media Literacies. A Critical Introduction

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Media Literacies: A Critical Introduction traces the history of media literacy and grapples with the fresh challenges posed by the convergent media of the 21st century. The book provides a much-needed guide to what it means to be literate in today’s media-saturated environment. Updates traditional models of media literacy by examining how digital media is utilized in today’s convergent culture Explores the history and emergence of media education, the digitally mediated lives of today’s youth, digital literacy, and critical citizenship Complete with sidebar commentary written by leading media researchers and educators spotlighting new research in the field and an annotated bibliography of key texts and resources
Peter High A. World Class IT. Why Businesses Succeed When IT Triumphs Peter High A. World Class IT. Why Businesses Succeed When IT Triumphs Новинка

Peter High A. World Class IT. Why Businesses Succeed When IT Triumphs

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World Class IT Technology is all around us. It is so pervasive in our daily lives that we may not even recognize when we interact with it. Despite this fact, many companies have yet to leverage information technology as a strategic weapon. What then is an information technology executive to do in order to raise the prominence of his or her department? In World Class IT, recognized expert in IT strategy Peter High reveals the essential principles IT executives must follow and the order in which they should follow them whether they are at the helm of a high-performing department or one in need of great improvement. Principle 1: Recruit, train, and retain World Class IT people Principle 2: Build and maintain a robust IT infrastructure Principle 3: Manage projects and portfolios effectively Principle 4: Ensure partnerships within the IT department and with the business Principle 5: Develop a collaborative relationship with external partners The principles and associated subprinciples and metrics introduced in World Class IT have been used by IT and business executives alike at many Global 1000 companies to monitor and improve IT's performance. Those principles pertain as much to the leaders of IT as they do to those striving to emulate them.
Chen Baixiao Synthetic Impulse and Aperture Radar (SIAR). A Novel Multi-Frequency MIMO Radar Chen Baixiao Synthetic Impulse and Aperture Radar (SIAR). A Novel Multi-Frequency MIMO Radar Новинка

Chen Baixiao Synthetic Impulse and Aperture Radar (SIAR). A Novel Multi-Frequency MIMO Radar

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Analyzes and discusses the operating principle, signal processing method, and experimental results of this advanced radar technology This book systematically discusses the operating principle, signal processing method, target measurement technology, and experimental results of a new kind of radar called synthetic impulse and aperture radar (SIAR). The purpose is to help readers acquire an insight into the concept and principle of the SIAR, to know its operation mode, signal processing method, the difference between the traditional radar and itself, the designing ideals, and the developing method. It includes 10 chapters. Chapter 1 gives an introduction to the basic principle of SIAR and its characteristic of four antis. Chapter 2 introduces the operating principles and system constitution of SIAR. Chapter 3 presents the main waveforms and the corresponding signal processing methods. Chapter 4 is about the long-time integration technique. Chapter 5 shows the high-accuracy measurement and tracking of 4D parameters of target in SIAR. The range-angle coupling and decoupling are introduced in Chapter 6, where a criteria for transmit frequency optimization of array elements is studied to overcome the coupling among range, azimuth and elevation. In Chapter 7, detection and tracking of targets in strong interference background is investigated. Chapter 8 analyzes quantitatively the influence of array error on the tracking accuracy of SIAR. Expansion of impulse and aperture synthesis to HF band and microwave band are introduced respectively in Chapter 9 and Chapter 10. The operating principle of the novel bi-static surface wave radar system, as well as the experimental system and the experimental results are included in Chapter 9. Written by a highly experienced author with extensive knowledge of SIAR (Chen), the book can be used as a reference for engineering technical personnel and scientific research personnel working in the research of SIAR, MIMO radar, digital radar or other new type of radar. It can also be a reference for teachers and students in universities who engage in related professional work. Details the operating principle, signal processing method, target measurement technology, and experimental results of synthetic impulse and aperture radar (SIAR) Expands the technique of impulse and aperture synthesisfrom the VHF band to the HF band and the microwave band Written by a leading author with many years’ research and practical experience in sparse array SIAR, a typical MIMO radar Engineers, researchers and postgraduates working in radar engineering will find this an invaluable resource.
Andrew Alexandra Media, Markets, and Morals Andrew Alexandra Media, Markets, and Morals Новинка

Andrew Alexandra Media, Markets, and Morals

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Media, Markets, and Morals provides an original ethical framework designed specifically for evaluating ethical issues in the media, including new media. The authors apply their account of the moral role of the media, in their dual capacity as information providers for the public good and as businesses run for profit, to specific morally problematic practices and question how ethical behavior can be promoted within the industry. Brings together experts in the fields of media studies and media ethics, information ethics, and professional ethics Offers an original ethical framework designed specifically for evaluating ethical issues in the media, including new media Builds upon and further develops an innovative theoretical model for examining and evaluating media corruption and methods of media anti-corruption previously developed by authors Spence and Quinn Discloses and clarifies the inherent ethical nature of information and its communication to which the media as providers of information are necessarily committed
David Rose Getting a Social Media Job For Dummies David Rose Getting a Social Media Job For Dummies Новинка

David Rose Getting a Social Media Job For Dummies

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Your no-nonsense guide to getting a job in social media Looking to snag a social media position? This fun and practical guide shows you how to stand out from the competition and land your dream job in social media. Inside, you'll find expert and easy-to-follow guidance on where you should look for a job in social media, how to research companies to target, the social media sites where you should be active, and much more. Plus, you'll get resume and cover letter writing tips, answers to tricky interview to woo potential employers, and advice on creating a valuable social media position within your current company. You will also benefit from sample resumes, resume templates, and videos available to download and view online. From SEO specialists to online community managers, social media positions are the latest buzz in the job market. As businesses have come to value the competitive edge that a strong social media presence can offer, these jobs have quickly evolved from short-term, peripheral positions to highly sought-after careers. With the help of Getting a Social Media Job For Dummies, job candidates in the social media sphere can hone their skillsets and stand head-and-shoulders above the crowd to not only land an interview, but to score a job in this exciting field. Position yourself wisely in a crowded and rapidly growing field Be active on key social sites Write a winning resume that gets your foot in the door Create a social media position in any company Packed with expert, authoritative information—and with a dash of humor thrown in for fun—Getting a Social Media Job For Dummies is your go-to handbook for landing a social media position.
Andreas Hepp Transcultural Communication Andreas Hepp Transcultural Communication Новинка

Andreas Hepp Transcultural Communication

In Transcultural Communication, Andreas Hepp provides an accessible and engaging introduction to the exciting possibilities and inevitable challenges presented by the proliferation of transcultural communication in our mediatized world. Includes examples of mediatization and transcultural communication from a variety of cultural contexts Covers an array of different types of media, including mass media and digital media Incorporates discussion of transcultural communication in media regulation, media production, media products and platforms, and media appropriation
Barry Reay Sex Addiction. A Critical History Barry Reay Sex Addiction. A Critical History Новинка

Barry Reay Sex Addiction. A Critical History

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The concept of sex addiction took hold in the 1980s as a product of cultural anxiety. Yet, despite being essentially mythical, sex addiction has to be taken seriously as a phenomenon. Its success as a purported malady lay with its medicalization, both as a self-help movement in terms of self-diagnosis, and as a rapidly growing industry of therapists treating the new disease. The media played a role in its history, first with TV, the tabloids and the case histories of claimed celebrity victims all helping to popularize the concept, and then with the impact of the Internet. This book is a critical history of an archetypically modern sexual syndrome. Reay, Attwood and Gooder argue that this strange history of social opportunism, diagnostic amorphism, therapeutic self-interest and popular cultural endorsement is marked by an essential social conservatism: sex addiction has become a convenient term to describe disapproved sex. It is a label without explanatory force. This book will be essential reading for those interested in sexuality studies, contemporary history, psychology, psychiatry, sociology, media studies and studies of the Internet. It will also be of interest to doctors and therapists currently working in this and related fields.
Zenebe Kinfu Tafesse, Abdul Kabil Khan Bangladesh: History & development tendency of mainstream media & new media Zenebe Kinfu Tafesse, Abdul Kabil Khan Bangladesh: History & development tendency of mainstream media & new media Новинка

Zenebe Kinfu Tafesse, Abdul Kabil Khan Bangladesh: History & development tendency of mainstream media & new media

The purpose of this book ‘Bangladesh: history & development tendency of mainstream media & new media’ is to examine the role of the mass media and new media in Bangladesh society. This book brings together the historical background of the mass media & it’s today’s position in the media industry of Bangladesh.It also discuss how the nature of news media in Bangladesh has changed dramatically over the last decades with the emergence of new media technology and growing popularity of electronic news media.The book raises several fundamental problems on journalism profession, the social and professional environment for developing counter’s journalists. Also the book is designed for the new generation of e-journalists, media studies and journalism students on Traditional mass media & new media which provides an understanding of the trends of development of mass media in Bangladesh & South Asian, news practices in contemporary society. It is also hoped that this book will be a valuable resource for researchers, professional journalists & International journalism students and citizen journalists.
Scotton James F. The World News Prism. Digital, Social and Interactive Scotton James F. The World News Prism. Digital, Social and Interactive Новинка

Scotton James F. The World News Prism. Digital, Social and Interactive

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Now available in a fully revised and updated ninth edition, World News Prism provides in-depth analysis of the changing role of transnational news media in the 21st-century. Includes three new chapters on Russia, Brazil, and India and a revised chapter on the Middle East written by regional media experts Features comprehensive coverage of the growing impact of social media on how news is being reported and received Charts the media revolutions occurring throughout the world and examines their effects both locally and globally Surveys the latest developments in new media and forecasts future developments
Keith Michael C. Dirty Discourse. Sex and Indecency in Broadcasting Keith Michael C. Dirty Discourse. Sex and Indecency in Broadcasting Новинка

Keith Michael C. Dirty Discourse. Sex and Indecency in Broadcasting

8999.49 руб. или Купить в рассрочку!
Changes in society, the pluralistic nature of the citizens and the geographic breadth of America preclude a common definition of what is indecent, profane, or obscene. What may appear to be 'dirty discourse' to some may be considered to be laudable satire to others. In this fascinating book, renowned media scholars and authors, Robert Hilliard and Michael Keith, examine the history and nature of indecent program content in American radio. Examines the blue side of the airways with a first-ever analysis of the history and nature of off-color program content. Explores the treatment of once-forbidden topics in the electronic media, investigating the beliefs, attitudes and actions of those who present such material, those who condemn it, and those who defend it. Written from a social and cultural perspective, concentrates on the means of greatest distribution – radio, with its phenomenal growth of «shock jocks» and rap music lyrics. Provides coverage of television and the Internet, showing how and why broadcasting has evolved from the ribald antics of the Roaring 20's to today's streaming cybersex, contrasting the standards and actions of the FCC v. the First Amendment amidst the over-the-air and in-the-court battles of over-the-top radio. Illustrates political pressures and legal considerations, including Supreme Court decisions, and efforts to protect children from media smut.
Ralph Nelson Elliott The Wave Principle Ralph Nelson Elliott The Wave Principle Новинка

Ralph Nelson Elliott The Wave Principle

The Elliott Wave Principle is a form of technical analysis that some traders use to analyze financial market cycles and forecast market trends by identifying extremes in investor psychology, highs and lows in prices, and other collective factors. Ralph Nelson Elliott, a professional accountant, discovered the underlying social principles and developed the analytical tools. He proposed that market prices unfold in specific patterns, which practitioners today call Elliott waves, or simply waves. Elliott published his theory of market behavior in this book "The Wave Principle".Elliott stated that "because man is subject to rhythmical procedure, calculations having to do with his activities can be projected far into the future with a justification and certainty heretofore unattainable."
Mikhail Panfilov Physicochemical Fluid Dynamics in Porous Media. Applications in Geosciences and Petroleum Engineering Mikhail Panfilov Physicochemical Fluid Dynamics in Porous Media. Applications in Geosciences and Petroleum Engineering Новинка

Mikhail Panfilov Physicochemical Fluid Dynamics in Porous Media. Applications in Geosciences and Petroleum Engineering

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A unique and timely book on understanding and tailoring the flow of fluids in porous materials Porous media play a key role in chemical processes, gas and water purification, gas storage and the development of new multifunctional materials. Understanding hydrodynamics in porous media is decisive for enabling a wide range of applications in materials science and chemical engineering. This all-encompassing book offers a timely overview of all flow and transport processes in which chemical or physicochemical phenomena such as dissolution, phase transition, reactions, adsorption, diffusion, capillarity, and surface phenomena are essential. It brings together both theoretical and experimental results and includes important industrial applications. Physicochemical Fluid Dynamics in Porous Media: Applications in Geoscience and Petroleum Engineering explains the thermodynamics of phase equilibria for multicomponent fluids, physicochemical models of single-phase and immiscible two-phase flow, based on the macroscopic theory of oil displacement by water. It also covers the theory of two-phase flow with partial miscibility and describes partially miscible flows with phase transitions by means of the negative saturation approach. The final chapters are devoted to flow with chemical reactions, based on the example of in-situ leaching of uranium, and flow with bio-chemical reactions in terms of the underground storage of hydrogen. -Brings together the theoretical and experimental results necessary for the understanding of hydrodynamics in porous media -Covers important industrial applications such as underground leaching of uranium and underground storage of hydrogen -Presents a state-of-the-art overview and summarizes the research results usually found only scattered in the literature Physicochemical Fluid Dynamics in Porous Media: Applications in Geoscience and Petroleum Engineering will appeal to chemical engineers, materials scientists, applied physicists, and mechanical engineers.
Leah Lievrouw Alternative and Activist New Media Leah Lievrouw Alternative and Activist New Media Новинка

Leah Lievrouw Alternative and Activist New Media

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Alternative and Activist New Media provides a rich and accessible overview of the ways in which activists, artists, and citizen groups around the world use new media and information technologies to gain visibility and voice, present alternative or marginal views, share their own DIY information systems and content, and otherwise resist, talk back to, or confront dominant media culture. Today, a lively and contentious cycle of capture, cooptation, and subversion of information, content, and system design marks the relationship between the mainstream ‘center’ and the interactive, participatory ‘edges’ of media culture. Five principal forms of alternative and activist new media projects are introduced, including the characteristics that make them different from more conventional media forms and content. The book traces the historical roots of these projects in alternative media, social movements, and activist art, including analyses of key case studies and links to relevant electronic resources. Alternative and Activist New Media will be a useful addition to any course on new media and society, and essential for readers interested in new media activism.
Jean-François Daïan Equilibrium and Transfer in Porous Media 3. Applications, Isothermal Transport and Coupled Transfers Jean-François Daïan Equilibrium and Transfer in Porous Media 3. Applications, Isothermal Transport and Coupled Transfers Новинка

Jean-François Daïan Equilibrium and Transfer in Porous Media 3. Applications, Isothermal Transport and Coupled Transfers

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A porous medium is composed of a solid matrix and its geometrical complement: the pore space. This pore space can be occupied by one or more fluids. The understanding of transport phenomena in porous media is a challenging intellectual task. This book provides a detailed analysis of the aspects required for the understanding of many experimental techniques in the field of porous media transport phenomena. It is aimed at students or engineers who may not be looking specifically to become theoreticians in porous media, but wish to integrate knowledge of porous media with their previous scientific culture, or who may have encountered them when dealing with a technological problem. While avoiding the details of the more mathematical and abstract developments of the theories of acroscopization, the author gives as accurate and rigorous an idea as possible of the methods used to establish the major laws of macroscopic behavior in porous media. He also illustrates the constitutive laws and equations by demonstrating some of their classical applications. Priority is to put forward the constitutive laws in concrete circumstances without going into technical detail. This third volume in the three-volume series focuses on the applications of isothermal transport and coupled transfers in porous media.
Jean-François Daïan Equilibrium and Transfer in Porous Media 2. Transfer Laws Jean-François Daïan Equilibrium and Transfer in Porous Media 2. Transfer Laws Новинка

Jean-François Daïan Equilibrium and Transfer in Porous Media 2. Transfer Laws

A porous medium is composed of a solid matrix and its geometrical complement: the pore space. This pore space can be occupied by one or more fluids. The understanding of transport phenomena in porous media is a challenging intellectual task. This book provides a detailed analysis of the aspects required for the understanding of many experimental techniques in the field of porous media transport phenomena. It is aimed at students or engineers who may not be looking specifically to become theoreticians in porous media, but wish to integrate knowledge of porous media with their previous scientific culture, or who may have encountered them when dealing with a technological problem. While avoiding the details of the more mathematical and abstract developments of the theories of macroscopization, the author gives as accurate and rigorous an idea as possible of the methods used to establish the major laws of macroscopic behavior in porous media. He also illustrates the constitutive laws and equations by demonstrating some of their classical applications. Priority is to put forward the constitutive laws in concrete circumstances without going into technical detail. This second volume in the three-volume series focuses on transport and transfer from homogeneous phases to porous media, and isothermal transport in the pore space.
Ian Copsey Harmonic Elliott Wave. The Case for Modification of R. N. Elliott's Impulsive Wave Structure Ian Copsey Harmonic Elliott Wave. The Case for Modification of R. N. Elliott's Impulsive Wave Structure Новинка

Ian Copsey Harmonic Elliott Wave. The Case for Modification of R. N. Elliott's Impulsive Wave Structure

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An update to the Elliot Wave Principle that corrects a fundamental error The Elliot Wave Principle has been widely adopted as a tool for traders analyzing market cycles, but Ian Copsey has unearthed a fundamental error in the way it defines the structural development of price behavior. Harmonic Elliott Wave: The Case for Modification of R. N. Elliott's Impulsive Wave Structure explains what's wrong with the Principle, outlining a modification that allows for more accurate trading predictions. Revealing the methodology that led to this discovery, the common ratios that link different parts of the wave structure, and providing a wealth of practical examples to explain his findings, Copsey shows how waves really develop, dispelling the misconceptions that have been practiced by Elliotticians for years. Supporting his methods by consistently ensuring that waves are related by common ratios, Copsey helps the reader apply the revised version of the Principle with greater understanding and accuracy. Reveals a fundamental error in the popular Elliot Wave Principle Outlines a tried and tested modification that fixes this mistake and allows for more accurate analysis Offers essential information on applying the new model to the markets With far-reaching implications for traders everywhere, Harmonic Elliott Wave is a must-read for anyone who puts their faith in the Elliot Wave Principle.
Joe Murphy Social Media, Sociality, and Survey Research Joe Murphy Social Media, Sociality, and Survey Research Новинка

Joe Murphy Social Media, Sociality, and Survey Research

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Provides the knowledge and tools needed for the future of survey research The survey research discipline faces unprecedented challenges, such as falling response rates, inadequate sampling frames, and antiquated approaches and tools. Addressing this changing landscape, Social Media, Sociality, and Survey Research introduces readers to a multitude of new techniques in data collection in one of the fastest developing areas of survey research. The book is organized around the central idea of a «sociality hierarchy» in social media interactions, comprised of three levels: broadcast, conversational, and community based. Social Media, Sociality, and Survey Research offers balanced coverage of the theory and practice of traditional survey research, while providing a conceptual framework for the opportunities social media platforms allow. Demonstrating varying perspectives and approaches to working with social media, the book features: New ways to approach data collection using platforms such as Facebook and Twitter Alternate methods for reaching out to interview subjects Design features that encourage participation with engaging, interactive surveys Social Media, Sociality, and Survey Research is an important resource for survey researchers, market researchers, and practitioners who collect and analyze data in order to identify trends and draw reliable conclusions in the areas of business, sociology, psychology, and population studies. The book is also a useful text for upper-undergraduate and graduate-level courses on survey methodology and market research.
Stephen J. A. Ward Radical Media Ethics. A Global Approach Stephen J. A. Ward Radical Media Ethics. A Global Approach Новинка

Stephen J. A. Ward Radical Media Ethics. A Global Approach

Radical Media Ethics presents a series of innovative ethical principles and guidelines for members of the global online media community. Offers a comprehensive new way to think about media ethics in a new media era Provides guiding principles and values for practising responsible global media ethics Introduces one of the first codes of conduct for a journalism that is global in reach and impact Includes both philosophical considerations and practical elements in its establishment of new media ethics guidelines
Dafna Lemish Children and Media. A Global Perspective Dafna Lemish Children and Media. A Global Perspective Новинка

Dafna Lemish Children and Media. A Global Perspective

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Taking a global and interdisciplinary approach, Children and Media explores the role of modern media, including the internet, television, mobile media and video games, in the development of children, adolescents, and childhood. Primer to global issues and core research into children and the media integrating work from around the world Comprehensive integration of work that bridges disciplines, theoretical and research traditions and methods Covers both critical/qualitative and quantitative approaches to the topic
Jeremy Bentham Panopticon Jeremy Bentham Panopticon Новинка

Jeremy Bentham Panopticon

Полный вариант заголовка: «Panopticon : or the inspection-house : containing the idea of a new principle of construction applicable to any sort of establishment, in which persons of any description are to be kept under inspection and in particular to penitentiary-houses, prisons, houses of industry, work-houses, poor-houses, manufactories, mad-houses, lazarettos, hospitals, and schools : with a plan of management adapted to the principle : in a series of letters, written in the year 1787, from Crecheff in White Russia, to a friend in England / by Jeremy Bentham».
Veniamin Nazarov Nonlinear Acoustic Waves in Micro-inhomogeneous Solids Veniamin Nazarov Nonlinear Acoustic Waves in Micro-inhomogeneous Solids Новинка

Veniamin Nazarov Nonlinear Acoustic Waves in Micro-inhomogeneous Solids

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Nonlinear Acoustic Waves in Micro-inhomogeneous Solids covers the broad and dynamic branch of nonlinear acoustics, presenting a wide variety of different phenomena from both experimental and theoretical perspectives. The introductory chapters, written in the style of graduate-level textbook, present a review of the main achievements of classic nonlinear acoustics of homogeneous media. This enables readers to gain insight into nonlinear wave processes in homogeneous and micro-inhomogeneous solids and compare it within the framework of the book. The subsequent eight chapters covering: Physical models and mechanisms of the structure nonlinearity of micro-inhomogeneous media with cracks and cavities; Elastic waves in media with strong acoustic nonlinearity; Wave processes in micro-inhomogeneous media with hysteretic nonlinearity; Wave processes in nonlinear micro-inhomogeneous media with relaxation; Wave processes in the polycrystalline solids with dissipative and elastic nonlinearity caused by dislocations; Experimental studies of the nonlinear acoustic phenomena in polycrystalline rocks and metals; Experimental studies of nonlinear acoustic phenomena in granular media; and Nonlinear phenomena in seismic waves are dedicated to the theoretical and experimental research of nonlinear processes, caused by longitudinal elastic waves propagation and interaction in the micro-inhomogeneous media with a strong acoustical nonlinearity of different types (elastic, hysteretic, bimodular, elastic quadratic and non-elastic). This valuable monograph is intended for graduate students and researchers in applied physics, mechanical engineering, and applied mathematics, as well as those working in a wide spectrum of disciplines in materials science.
Patricia Bouvard Collective Intelligence Development in Business Patricia Bouvard Collective Intelligence Development in Business Новинка

Patricia Bouvard Collective Intelligence Development in Business

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This book analyses the development of Collective Intelligence by a better knowledge of the diversity of the temperaments and behavioural and relational processes. The purpose is to help the reader become a better Collective Intelligence Leader, who will be able to capitalize on the specificities and the differences of the individuals present in its collective, and transform these differences into complementarities, which are a source of wealth.
Ines Mergel Social Media in the Public Sector. A Guide to Participation, Collaboration and Transparency in The Networked World Ines Mergel Social Media in the Public Sector. A Guide to Participation, Collaboration and Transparency in The Networked World Новинка

Ines Mergel Social Media in the Public Sector. A Guide to Participation, Collaboration and Transparency in The Networked World

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Grounded in solid research, Social Media in the Public Sector explores the myriad uses of social media in the public sector and combines existing practices with theories of public administration, networked governance, and information management. Comprehensive in scope, the book includes best practices, the strategic, managerial, administrative, and procedural aspects of using social media, and explains the theoretical dimensions of how social behavior affects the adoption of social media technologies. Praise for Social Media in the Public Sector «Mergel has produced a foundational work that combines the best kind of scholarship with shoe-leather reporting and anthropology that highlights the debates that government agencies are struggling to resolve and the fruits of their efforts as they embrace the social media revolution. Social Media in the Public Sector is a first and sets a high standard against which subsequent analysis will be measured.» —Lee Rainie, director, Pew Research Center's Internet & American Life Project «Mergel is an award-winning author who again wields her story skills in this book. She excels in explaining in concrete, practical terms how government managers can use social media to serve the public. Her book puts years of research into one handy guide. It's practical. It's readable. And it's an essential read.» —John M. Kamensky, senior fellow, IBM Center for The Business of Government «Mergel moves beyond the hype with detailed, comprehensive research on social media technologies, use, management, and policies in government. This book should be required reading for researchers and public managers alike.» —Jane Fountain, professor and director, National Center for Digital Government, University of Massachusetts Amherst «Comprehensive and compelling, Social Media in the Public Sector makes the case that to achieve Government 2.0, agencies must first adopt Web 2.0 social technologies. Mergel explains both how and why in this contemporary study of traditional institutions adopting and adapting to new technologies.» —Beth Simone Noveck, United States Deputy Chief Technology Officer (2009-2011)
John Armitage Virilio and the Media John Armitage Virilio and the Media Новинка

John Armitage Virilio and the Media

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In books such as The Aesthetics of Disappearance, War and Cinema, The Lost Dimension, and The Vision Machine, Paul Virilio has fundamentally changed how we think about contemporary media culture. Virilio’s examinations of the connections between perception, logistics, the city, and new media technologies comprise some of the most powerful texts within his hypermodern philosophy. Virilio and the Media presents an introduction to Virilio’s important media related ideas, from polar inertia and the accident to the landscape of events, cities of panic, and the instrumental image loop of television. John Armitage positions Virilio’s essential media texts in their theoretical contexts whilst outlining their substantial influence on recent cultural thinking. Consequently, Armitage renders Virilio’s media texts accessible, priming his readers to create individual critical evaluations of Virilio’s writings. The book closes with an annotated and user-friendly Guide to Further Reading and a non-technical Glossary of Virilio’s significant concepts. Virilio’s texts on the media are vital for everyone concerned with contemporary media culture, and Virilio and the Media offers a comprehensive and up to date introduction to the ever expanding range of his critical media and cultural works.
Shiv Singh Social Media Marketing For Dummies Shiv Singh Social Media Marketing For Dummies Новинка

Shiv Singh Social Media Marketing For Dummies

The fast and easy way to get the most of out social media marketing Sharing the wisdom of social media voices Shiv Singh and Stephanie Diamond on the latest approaches to social media marketing, Social Media Marketing For Dummies presents the essence of planning, launching, managing, and assessing a social media marketing campaign. In an easy-to-read style that is perfect for time-pressed marketers, this essential guide covers all the newest and time-tested trends in social media, including reaching your audience via mainstream platforms; getting social with existing web properties like a company site, blog, mobile tools, and advertising; making the most of Facebook, Twitter, Google+, LinkedIn, and others; launching a campaign and developing a voice; reaching your audience on key and niche platforms, and embracing influencers; and much more. Social media marketing is a highly-effective way to make a big bang without spending big bucks—and it's an easy, way to enlarge your audience, reach your customers, and build your business. With the indispensable tools in this new edition of Social Media Marketing For Dummies, you'll find everything you need to make the most of low-cost, timely online marketing strategies that resonate with consumers and make your brand and business viable in a saturated market. Gives you an overview of your social media marketing choices Covers giving social license to employees and metrics Provides the latest trends in social media marketing Includes tips on creating a social media marketing campaign, avoiding common mistakes, and key resources If you're a busy marketer, small business owner, or entrepreneur looking to reach new markets with social media marketing initiatives, this hands-on, friendly guide has you covered.
Jan Zimmerman Social Media Marketing All-in-One For Dummies Jan Zimmerman Social Media Marketing All-in-One For Dummies Новинка

Jan Zimmerman Social Media Marketing All-in-One For Dummies

1939.74 руб. или Купить в рассрочку!
The bestselling social media marketing book Marketing your business through social media isn't an option these days—it's absolutely imperative. In this new edition of the bestselling Social Media Marketing All-in-One For Dummies, you'll get comprehensive, expert guidance on how to use the latest social media platforms to promote your business, reach customers, and thrive in the global marketplace. Social media continues to evolve at breakneck speed, and with the help of this guide, you'll discover how to devise and maintain a successful social media strategy, use the latest tactics for reaching your customers, and utilize data to make adjustments to future campaigns and activities. Plus, you'll find out how to apply the marketing savvy you already have to the social media your prospects are using, helping you to reach—and keep—more customers, make more sales, and boost your bottom line. Includes the latest changes to Facebook, Twitter, Pinterest, LinkedIn, YouTube, and more Offers tips for engaging your community and measuring your efforts Explains how to blend social media with your other online and offline marketing efforts Shows you how to leverage data to learn more about your community Don't get left behind! Let this book help you get the most from every minute and dollar you spend on marketing.
Kipp Bodnar The B2B Social Media Book. Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More Kipp Bodnar The B2B Social Media Book. Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More Новинка

Kipp Bodnar The B2B Social Media Book. Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More

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Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies. This book serves as the definitive reference for B2B marketers looking to master social media and take their career to the next level. Describes a methodology for generating leads using social media Details how to create content offers that increase conversion rates and drive leads from social media Offers practical advice for incorporating mobile strategies into the marketing mix Provides a step-by-step process for measuring the return on investment of B2B social media strategies The B2B Social Media Book will help readers establish a strong social media marketing strategy to generate more leads, become a marketing superstar in the eye of company leaders, and most importantly, contribute to business growth.
Jennifer Deal J. Retiring the Generation Gap. How Employees Young and Old Can Find Common Ground Jennifer Deal J. Retiring the Generation Gap. How Employees Young and Old Can Find Common Ground Новинка

Jennifer Deal J. Retiring the Generation Gap. How Employees Young and Old Can Find Common Ground

Written in a highly accessible (and often witty) style, this groundbreaking book addresses a number of generational issues. Deal provides a description of each issue, a summary of the relevant research results, a principle that can be applied to resolve (or at least mitigate) the issue, and practical advice for applying the principle in the workplace. Applying these principles will help everyone to work with, work for, attract, manage, retain, and develop leaders of all generations.
Tang Tang Strategic Social Media. From Marketing to Social Change Tang Tang Strategic Social Media. From Marketing to Social Change Новинка

Tang Tang Strategic Social Media. From Marketing to Social Change

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Strategic Social Media is the first textbook to go beyond the marketing plans and how-to guides, and provide an overview of the theories, action plans, and case studies necessary for teaching students and readers about utilizing social media to meet marketing goals. Explores the best marketing practices for reaching business goals, while also providing strategies that students/readers can apply to any past, present or future social media platform Provides comprehensive treatment of social media in five distinct sections: landscape, messages, marketing and business models, social change, and the future Emphasizes social responsibility and ethics, and how this relates to capitalizing on market share Highlights marketing strategies grounded in research that explains how practitioners can influence audience behaviour Each chapter introduces theory, practice, action plans, and case studies to teach students the power and positive possibilities that social media hold
Wolfgang Pompe Bio-Nanomaterials. Designing Materials Inspired by Nature Wolfgang Pompe Bio-Nanomaterials. Designing Materials Inspired by Nature Новинка

Wolfgang Pompe Bio-Nanomaterials. Designing Materials Inspired by Nature

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Written by authors from different fields to reflect the interdisciplinary nature of the topic, this book guides the reader through new nano-materials processing inspired by nature. Structured around general principles, each selection and explanation is motivated by particular biological case studies. This provides the background for elucidating the particular principle in a second section. In the third part, examples for applying the principle to materials processing are given, while in a fourth subsection each chapter is supplemented by a selection of relevant experimental and theoretical techniques.
Rafael Obregon The Handbook of Development Communication and Social Change Rafael Obregon The Handbook of Development Communication and Social Change Новинка

Rafael Obregon The Handbook of Development Communication and Social Change

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This valuable resource offers a wealth of practical and conceptual guidance to all those engaged in struggles for social justice around the world. It explains in accessible language and painstaking detail how to deploy and to understand the tools of media and communication in advancing the goals of social, cultural, and political change. A stand-out reference on a vital topic of primary international concern, with a rising profile in communications and media research programs Multinational editorial team and global contributors Covers the history of the field as well as integrating and reconceptualising its diverse perspectives and approaches Provides a fully formed framework of understanding and identifies likely future developments Features a wealth of insights into the critical role of digital media in development communication and social change
Mack Robert L. Critical Media Studies. An Introduction Mack Robert L. Critical Media Studies. An Introduction Новинка

Mack Robert L. Critical Media Studies. An Introduction

Fully revised to reflect today’s media environment, this new edition of Critical Media Studies offers students a comprehensive introduction to the field and demonstrates how to think critically about the power and influence of media in our daily lives. Presents an engaging and comprehensive introduction to a broad range of critical approaches to the field written in an accessible way Features a new chapter on sociological analysis that reveals how audiences use media in their everyday lives to manage social roles, relationships, and contexts Offers substantial updates to examples used in the book to reflect contemporary industry standards, textual forms, and audience behaviors Delivers up-to-date media references that resonate with today’s undergraduates Updated with more global examples for broader appeal Enhanced online resources, including PowerPoint slides, test bank, study guides and sample assignments, available upon publication at www.wiley.com/go/criticalmediastudies
Heather Rowan-Kenyon T. Social Media in Higher Education. ASHE Higher Education Report, Volume 42, Number 5 Heather Rowan-Kenyon T. Social Media in Higher Education. ASHE Higher Education Report, Volume 42, Number 5 Новинка

Heather Rowan-Kenyon T. Social Media in Higher Education. ASHE Higher Education Report, Volume 42, Number 5

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Social media is central to postsecondary education. It is how students engage with the campus community, and campus leaders and practitioners are interested in how an institution can employ social media to impact instruction, student services and institutional effectiveness in an increasingly competitive market. This volume presents the current research and scholarship on social media that provides a view of the higher education landscape in this new digital age and it demonstrates how social media influence behavior and campus culture. Drawing on a critical synthesis and analysis from recent research on this rapidly evolving phenomenon, this monograph examines: some of the assumptions and presumptions around social media, how social media is used and how it shapes the student experience and student development, and best practices for enhancing curricular and co-curricular communities of practice. This is the 5th issue of the 42nd volume of the Jossey-Bass series ASHE Higher Education Report. Each monograph is the definitive analysis of a tough higher education issue, based on thorough research of pertinent literature and institutional experiences. Topics are identified by a national survey. Noted practitioners and scholars are then commissioned to write the reports, with experts providing critical reviews of each manuscript before publication.
Hanping Wang Sex Control in Aquaculture Hanping Wang Sex Control in Aquaculture Новинка

Hanping Wang Sex Control in Aquaculture

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A comprehensive resource that covers all the aspects of sex control in aquaculture written by internationally-acclaimed scientists Comprehensive in scope, Sex Control in Aquaculture first explains the concepts and rationale for sex control in aquaculture, which serves different purposes. The most important are: to produce monosex stocks to rear only the fastest-growing sex in some species, to prevent precocious or uncontrolled reproduction in other species and to aid in broodstock management. The application of sex ratio manipulation for population control and invasive species management is also included. Next, this book provides detailed and updated information on the underlying genetic, epigenetic, endocrine and environmental mechanisms responsible for the establishment of the sexes, and explains chromosome set manipulation techniques, hybridization and the latest gene knockout approaches. Furthermore, the book offers detailed protocols and key summarizing information on how sex control is practiced worldwide in 35 major aquaculture species or groups, including fish and crustaceans, and puts the focus on its application in the aquaculture industry. With contributions from an international panel of leading scientists, Sex Control in Aquaculture will appeal to a large audience: aquaculture/fisheries professionals and students, scientists or biologists working with basic aspects of fish/shrimp biology, growth and reproductive endocrinology, genetics, molecular biology, evolutionary biology, and R&D managers and administrators. This text explores sex control technologies and monosex production of commercially-farmed fish and crustacean species that are highly in demand for aquaculture, to improve feed utilization efficiency, reduce energy consumption for reproduction and eliminate a series of problems caused by mixed sex rearing. Thus, this book: Contains contributions from an international panel of leading scientists and professionals in the field Provides comprehensive coverage of both established and new technologies to control sex ratios that are becoming more necessary to increase productivity in aquaculture Includes detailed coverage of the most effective sex control techniques used in the world's most important commercially-farmed species Sex Control in Aquaculture is the comprehensive resource for understanding the biological rationale, scientific principles and real-world practices in this exciting and expanding field.
Nicole Matejic Social Media Rules of Engagement. Why Your Online Narrative is the Best Weapon During a Crisis Nicole Matejic Social Media Rules of Engagement. Why Your Online Narrative is the Best Weapon During a Crisis Новинка

Nicole Matejic Social Media Rules of Engagement. Why Your Online Narrative is the Best Weapon During a Crisis

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Avoid becoming a #PRFail with a solid social media strategy Social Media Rules of Engagement guides you in the development of a bullet-proof social media strategy. You can manage any crisis effectively by having a plan before you actually need one—and by understanding and influencing your audience with military precision. This original, engaging, and informative text with case studies from the coalface offers you the tools you need to avoid scandal and media crises, and to learn how to leverage social media, big data, and influence in your communications strategies. Social media has established itself as a critical part of any external communications strategy—but the very nature of social media leads to crises that organisations are not always prepared to face. To execute an effective social media strategy, you need to build influence, while leveraging the data that supports a targeted approach. This innovative guide focuses on how to create a holistic social media strategy, and how to defend your organization from social media crisis. Develop a risk management strategy that protects your social media interactions around the clock Avoid common mistakes by reading case studies of business faux pas—and learning exactly what not to do in a crisis Cultivate influence both in the boardroom and on the information battlefield by defining your story and knowing your audience segments Leverage digital interactivity features to enrich the content in the book Social Media Rules of Engagement is an integral resource to guide your social strategy toward success.
Ric Shreves Social Media Optimization For Dummies Ric Shreves Social Media Optimization For Dummies Новинка

Ric Shreves Social Media Optimization For Dummies

Optimize, optimize, optimize to get the most out of your company's social media presence As it turns out, social media is good for a lot more than funny cat videos, memes, and sharing what you're eating for lunch with the world. As the social media sphere continues to grow and be redefined, it's more important than ever to arm yourself with the latest information on how you can use it to drive traffic to your website, raise awareness of your brand, and promote your products or services. If you're a marketer who has asked yourself how you can possibly stay afloat in these newly chartered and oft overcrowded waters, Social Media Optimization For Dummies serves as your roadmap to smart marketing in the digital age. So, what is Social Media Optimization (SMO), exactly? Well, it's comprised of two closely related practices. First, SMO refers to a set of techniques in which social media is used to drive traffic to a website and create an interest in a product or service. Second, SMO concerns the optimization of the social media presence itself with the goal of building followers, increasing engagement, and, again, generating interest in a product or service. Each of these parts supports the other and, when the channels are managed efficiently, enhances the other's effectiveness. In this plain English, easy-to-follow guide, you'll quickly discover how to apply SMO practices to your marketing plan to accomplish those goals. Integrate social media into your website Drive traffic to your website Build followers and generate a buzz Increase engagement with customers From integrating social media into your website to building your social media presence to everything in between, Social Media Optimization For Dummies points your business toward success.
Reynol Junco Engaging Students through Social Media. Evidence-Based Practices for Use in Student Affairs Reynol Junco Engaging Students through Social Media. Evidence-Based Practices for Use in Student Affairs Новинка

Reynol Junco Engaging Students through Social Media. Evidence-Based Practices for Use in Student Affairs

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Using social media to enhance learning outcomes, engagement, and retention Although research shows that most of today's college students adopt and use social media at high rates, many higher education professionals are unaware of how these technologies can be used for academic benefit. Author Reynol Junco, associate professor at Purdue University and fellow at the Harvard Berkman Center for Internet & Society, has been widely cited for his research on the impact of social technology on students. In Engaging Students through Social Media: Evidence-Based Practice for Use in Student Affairs, he offers a practical plan for implementing effective social media strategies within higher education settings. The book bridges the gap between a desire to use social media and the process knowledge needed to actually implement and assess effective social media interventions, providing a research-based understanding of how students use social media and the ways it can be used to enhance student learning. Discover how social media can be used to enhance student development and improves academic outcomes Learn appropriate strategies for social media use and how they contribute to student success in both formal and informal learning settings Dispel popular myths about how social media use affects students Learn to use social media as a way to engage students, teach online civil discourse, and support student development The benefits of social media engagement include improvements in critical thinking skills, content knowledge, diversity appreciation, interpersonal skills, leadership skills, community engagement, and student persistence. This resource helps higher education professionals understand the value of using social media, and offers research-based strategies for implementing it effectively.
Robin Landa Advertising by Design. Generating and Designing Creative Ideas Across Media Robin Landa Advertising by Design. Generating and Designing Creative Ideas Across Media Новинка

Robin Landa Advertising by Design. Generating and Designing Creative Ideas Across Media

5320.36 руб. или Купить в рассрочку!
A real-world introduction to advertising design in today's industry Advertising by Design is the most comprehensive, up-to-date guide to concept generation and design for advertising. Step-by-step instructions and expert discussion guide you through the fundamentals, as you develop the deeper understanding that connects the dots and sparks your creativity. Interviews with leading creative directors provide a glimpse into the real-world idea generation process, and case studies of successful ads allow you to dissect both the process and result to discover the keys to effective advertising. This new third edition has been thoroughly updated to reflect the industry's shift from print and TV ads to fully integrated transmedia campaigns, giving you invaluable insight into a broad range of media channels. New concepts and strategies for social media, digital media, pull marketing, creative content, and more are discussed in depth to help you tell an engaging story using every tool at your disposal. Ancillaries include PowerPoint slides and quizzes bring this book right into the classroom for a complete introduction to advertising design. Students seeking a career in advertising need the ability to generate idea-driven campaigns and adapt them for use in print, mobile, television, and social media formats. This book provides the well-rounded instruction required to succeed in the digital age. Master the fundamentals of advertising design for a range of media channels Integrate print, web, social media, and more to convey an engaging story Jumpstart your creativity with lessons from top creative directors Build your knowledge base around the reality of modern advertising Effective advertisers blend ideas, information, and entertainment in a way that reaches a range of audiences through a range of media types; this requires deep mastery of idea generation, copywriting, and graphic design. Advertising by Design helps you develop the skills and knowledge today's advertising industry demands.
Jaeho Kang Walter Benjamin and the Media. The Spectacle of Modernity Jaeho Kang Walter Benjamin and the Media. The Spectacle of Modernity Новинка

Jaeho Kang Walter Benjamin and the Media. The Spectacle of Modernity

5429.19 руб. или Купить в рассрочку!
Walter Benjamin (1892-1940), one of the most original and perceptive thinkers of the twentieth century, offered a unique insight into the profound impact of the media on modern society. Jaeho Kang’s book offers a lucid introduction to Benjamin’s theory of the media and its continuing relevance today. The book provides a systematic and close reading of Benjamin’s critical and provocative writings on the intersection between media – from print to electronic – and modern experience, with reference to the information industry, the urban spectacle, and the aesthetic politics. Bringing Benjamin’s thought into a critical constellation with contemporary media theorists such as Marshall McLuhan and Jean Baudrillard, the book helps students understand the implications of Benjamin’s work for media studies today and how they can apply his distinctive ideas to contemporary media culture. Kang’s book leads to a fresh appreciation of Benjamin’s work and new insight into critical theoretical approaches to media. The book will be of particular interest to students and researchers not only in media and communication studies but also in cultural studies, film studies and social theory, who are seeking a readable overview of Benjamin’s rich yet complex writings.
P. Fackler Mark The Handbook of Media and Mass Communication Theory P. Fackler Mark The Handbook of Media and Mass Communication Theory Новинка

P. Fackler Mark The Handbook of Media and Mass Communication Theory

31918.54 руб. или Купить в рассрочку!
The Handbook of Media and Mass Communication Theory presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. Focuses on all aspects of current and classic theories and practices relating to media and mass communication Includes essays from a variety of global contexts, from Asia and the Middle East to the Americas Gives niche theories new life in several essays that use them to illuminate their application in specific contexts Features coverage of a wide variety of theoretical perspectives Pays close attention to the use of theory in understanding new communication contexts, such as social media 2 Volumes Volumes are aslo available for individual purchase
Virginia Nightingale The Handbook of Media Audiences Virginia Nightingale The Handbook of Media Audiences Новинка

Virginia Nightingale The Handbook of Media Audiences

17770.02 руб. или Купить в рассрочку!
This handbook offers a comprehensive overview of the complexity and diversity of audience studies in the advent of digital media. Details the study of audiences and how it is changing in relation to digital media Recognizes and appreciates valuable traditional approaches and identifies how they can be applied to, and evolve with, the changing media world Offers diverse perspectives from which being an audience, theorizing audiences, researching audiences, and doing audience research are approached today Argues that the field works best by identifying particular 'audience problems' and applying the best theories and research methods available to solving them Includes contributions from some of the most outstanding international scholars in the field

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Analyzes and discusses the operating principle, signal processing method, and experimental results of this advanced radar technology This book systematically discusses the operating principle, signal processing method, target measurement technology, and experimental results of a new kind of radar called synthetic impulse and aperture radar (SIAR). The purpose is to help readers acquire an insight into the concept and principle of the SIAR, to know its operation mode, signal processing method, the difference between the traditional radar and itself, the designing ideals, and the developing method. It includes 10 chapters. Chapter 1 gives an introduction to the basic principle of SIAR and its characteristic of four antis. Chapter 2 introduces the operating principles and system constitution of SIAR. Chapter 3 presents the main waveforms and the corresponding signal processing methods. Chapter 4 is about the long-time integration technique. Chapter 5 shows the high-accuracy measurement and tracking of 4D parameters of target in SIAR. The range-angle coupling and decoupling are introduced in Chapter 6, where a criteria for transmit frequency optimization of array elements is studied to overcome the coupling among range, azimuth and elevation. In Chapter 7, detection and tracking of targets in strong interference background is investigated. Chapter 8 analyzes quantitatively the influence of array error on the tracking accuracy of SIAR. Expansion of impulse and aperture synthesis to HF band and microwave band are introduced respectively in Chapter 9 and Chapter 10. The operating principle of the novel bi-static surface wave radar system, as well as the experimental system and the experimental results are included in Chapter 9. Written by a highly experienced author with extensive knowledge of SIAR (Chen), the book can be used as a reference for engineering technical personnel and scientific research personnel working in the research of SIAR, MIMO radar, digital radar or other new type of radar. It can also be a reference for teachers and students in universities who engage in related professional work. Details the operating principle, signal processing method, target measurement technology, and experimental results of synthetic impulse and aperture radar (SIAR) Expands the technique of impulse and aperture synthesisfrom the VHF band to the HF band and the microwave band Written by a leading author with many years’ research and practical experience in sparse array SIAR, a typical MIMO radar Engineers, researchers and postgraduates working in radar engineering will find this an invaluable resource.
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