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Paterson James C. Lean Auditing Paterson James C. Lean Auditing Новинка

Paterson James C. Lean Auditing

2964.74 руб.
Attract, engage, and delight customers online Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Written by top marketing and startup bloggers, the book contains the latest information about customer behavior and preferred digital experiences. From the latest insights on lead nurturing and visual marketing to advice on producing remarkable content by building tools, readers will gain the information they need to transform their marketing online. With outbound marketing methods becoming less effective, the time to embrace inbound marketing is now. Cold calling, e-mail blasts, and direct mail are turning consumers off to an ever-greater extent, so consumers are increasingly doing research online to choose companies and products that meet their needs. Inbound Marketing recognizes these behavioral changes as opportunities, and explains how marketers can make the most of this shift online. This not only addresses turning strangers into website visitors, but explains how best to convert those visitors to leads, and to nurture those leads to the point of becoming delighted customers. Gain the insight that can increase marketing value with topics like: Inbound marketing – strategy, reputation, and tracking progress Visibility – getting found, and why content matters Converting customers – turning prospects into leads and leads into customers Better decisions – picking people, agencies, and campaigns The book also contains essential tools and resources that help build an effective marketing strategy, and tips for organizations of all sizes looking to build a reputation. When consumer behaviors change, marketing must change with them. The fully revised and updated edition of Inbound Marketing is a complete guide to attracting, engaging, and delighting customers online.
Gold Jacob Money Mindset Gold Jacob Money Mindset Новинка

Gold Jacob Money Mindset

1657.29 руб.
The only popular study guide available on environmental science This new Wiley Self-Teaching Guide introduces learners to all the basics of environmental science, from air pollution to the water cycle, covering both natural systems and human impacts on the environment. Using quick quizzes and self-tests to reinforce key concepts, Environmental Science walks students through this interdisciplinary topic with clarity and thoroughness. With 125 photographs and illustrations, this book is a unique and valuable resource for anyone interested in learning more about-and in preserving-our green home.
How to Write Effective Emails How to Write Effective Emails Новинка

How to Write Effective Emails

765 руб.
This practical, no-nonsense guide gives clear instructions for the best use of email at work. It takes you through all the basics and 'netiquette' of emailing strangers, business contacts and colleagues, from setting up email accounts, presentation and formatting of your emails to avoiding offensive blunders and common pitfalls. It also gives essential guidance on cultural differences, legal issues, suitable language and appropriate use of email, so that your emails will make a strong impression and get results.
Hays Catharine Findiesen Beyond Advertising Hays Catharine Findiesen Beyond Advertising Новинка

Hays Catharine Findiesen Beyond Advertising

1778.84 руб.
The bestselling guide to architectural drawing, with new information, examples, and resources Architectural Graphics is the classic bestselling reference by one of the leading global authorities on architectural design drawing, Francis D.K. Ching. Now in its sixth edition, this essential guide offers a comprehensive introduction to using graphic tools and drafting conventions to translate architectural ideas into effective visual presentations, using hundreds of the author's distinctive drawings to illustrate the topic effectively. This updated edition includes new information on orthographic projection in relation to 3D models, and revised explanations of line weights, scale and dimensioning, and perspective drawing to clarify some of the most difficult concepts. New examples of modern furniture, APA facilities, and presentation layout provide more up-to-date visuals, and the Reference Center features all new animations, videos, and practice exercises. Architectural graphics are key tools for conveying design through representation on paper or on screen, and this book is the ultimate guide to mastering the skill, then applying your talent to create more effective design communication. Understand multiview, paraline, and perspective drawing Master interior sections using a variety of techniques Render tonal value, enhance depth, and convey illumination Develop professional-quality layouts for presentations Architectural graphics both inform the design process and serve as the means by which a design is interpreted and built. Complete mastery of the tools and conventions is essential to the successful outcome of any project, and mistakes can cause confusion, time delays, increased costs, and possible catastrophe. Architectural Graphics is the comprehensive guide to professional architectural drawing, with insight from a leading authority in the field.
Guide to the Dragons. Volume 1 Guide to the Dragons. Volume 1 Новинка

Guide to the Dragons. Volume 1

901 руб.
This dragon-filled guide comes with a double-sided poster and eye-catching foil and embossing on the cover. It's a must-have for fans of DreamWorks Dragons! Which species of dragon is the fastest? Which one has the largest wingspan? And which dragon is the biggest of all? Find out all of these facts and more in this in-depth guide to the dragons in Hiccup's world. This essential How to Train Your Dragon handbook comes with a double-sided poster: one side features a beautiful, enlarged image of Toothless, and then flip it over to see a map of where all of the dragons live!
The Virgin's Guide to Misbehaving The Virgin's Guide to Misbehaving Новинка

The Virgin's Guide to Misbehaving

831 руб.
The Virgin's Guide to Misbehaving
Guide to the Dragons. Volume 2 Guide to the Dragons. Volume 2 Новинка

Guide to the Dragons. Volume 2

901 руб.
The second volume of this collectible dragon-filled guide comes with a double-sided poster and eye-catching foil and embossing on the cover. It's a must-have for fans of DreamWorks Dragons! Now you can find out which dragons have no weaknesses, which ones have the best camouflage abilities, and even which ones love to play! Find out all of these facts and more about ten new dragon species in the second volume of this in-depth guide to the dragons in Hiccup's world. This essential DreamWorks Dragons handbook comes with a double-sided poster!
The Expert's Guide to Driving a Man Wild The Expert's Guide to Driving a Man Wild Новинка

The Expert's Guide to Driving a Man Wild

831 руб.
The Expert's Guide to Driving a Man Wild
The Sleepwalker's Guide to Dancing The Sleepwalker's Guide to Dancing Новинка

The Sleepwalker's Guide to Dancing

1925 руб.
The story of a family, divided across generations and cultures, wrestling with its future and its past, The Sleepwalker’s Guide to Dancing is at once magical, mouth-watering and heartbreaking
Andrew Keyt Myths and Mortals Andrew Keyt Myths and Mortals Новинка

Andrew Keyt Myths and Mortals

2371.79 руб.
Today's tech-savvy consumers are demanding a more personal customer experience from their banks, and banks are discovering that mobile services deliver individualized, tailored experiences better than any other technology. The Power of Mobile Banking: How to Profit from the Revolution in Retail Financial Services gives banking and financial professionals a well-researched guide for becoming transformational leaders. These leaders can convert their traditional retail "branch" banks into streamlined systems that deliver personalized services to their customers' laptops, tablets, and smartphones. Written by Sankar Krishnan—a career banker and noted financial services industry thought leader—The Power of Mobile Banking includes strategies for adapting mobile banking practices that suit the needs of both developed and emerging markets. Krishnan also shows how bankers can make their products and services relevant to a new generation of digital natives. Krishnan explores the expanding mobile payment systems that offer a wealth of financial opportunities for banking institutions and includes information on the growth of e-commerce, which holds the potential for new and profitable ways for banks to engage with consumers. The Power of Mobile Banking outlines the practical aspects of adapting to a mobile banking strategy and shows how to put the right players in place to ensure the technology works seamlessly. Once in place, a great mobile system delivers excellent service and benefits to users, as well as real value and unique features that cement customer loyalty. The book also offers advice for bankers who want to increase their bottom line by delving into the world-wide prepaid card market. Krishnan includes a discussion on the risks and hazards of mobile banking and reveals the critical investments that banks must be willing to make in order to avoid losing customers to telecoms, retailers, and technology providers. The time for retail banking to prepare for the new paradigm is now and The Power of Mobile Banking is the guide for professionals who want to adapt, evolve, and succeed in this new mobile-driven world.
The Sleepwalker's Guide to Dancing The Sleepwalker's Guide to Dancing Новинка

The Sleepwalker's Guide to Dancing

1359 руб.
The story of a family, divided across generations and cultures, wrestling with its future and its past, The Sleepwalker’s Guide to Dancing is at once magical, mouth-watering and heartbreaking
The Sleepwalker's Guide to Dancing The Sleepwalker's Guide to Dancing Новинка

The Sleepwalker's Guide to Dancing

1019 руб.
The story of a family, divided across generations and cultures, wrestling with its future and its past, The Sleepwalker’s Guide to Dancing is at once magical, mouth-watering and heartbreaking
The Hitchhiker's Guide to the Galaxy The Hitchhiker's Guide to the Galaxy Новинка

The Hitchhiker's Guide to the Galaxy

749 руб.
Thirty years of celebrating the comic genius of Douglas Adams...On 12 October 1979 the most remarkable book ever to come out of the great publishing corporations of Ursa Minor (and Earth) was made available to humanity - The Hitchhiker's Guide to the Galaxy. It's an ordinary Thursday lunchtime for Arthur Dent until his house gets demolished. The Earth follows shortly afterwards to make way for a new hyperspace bypass and his best friend has just announced that he's an alien. At this moment, they're hurtling through space with nothing but their towels and an innocuous-looking book inscribed with the big, friendly words: DON'T PANIC. The weekend has only just begun...Volume one in the trilogy of five.
The Girl's Guide to (Man)Hunting The Girl's Guide to (Man)Hunting Новинка

The Girl's Guide to (Man)Hunting

1716 руб.
The Girl's Guide to (Man)Hunting

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Today's tech-savvy consumers are demanding a more personal customer experience from their banks, and banks are discovering that mobile services deliver individualized, tailored experiences better than any other technology. The Power of Mobile Banking: How to Profit from the Revolution in Retail Financial Services gives banking and financial professionals a well-researched guide for becoming transformational leaders. These leaders can convert their traditional retail "branch" banks into streamlined systems that deliver personalized services to their customers' laptops, tablets, and smartphones. Written by Sankar Krishnan—a career banker and noted financial services industry thought leader—The Power of Mobile Banking includes strategies for adapting mobile banking practices that suit the needs of both developed and emerging markets. Krishnan also shows how bankers can make their products and services relevant to a new generation of digital natives. Krishnan explores the expanding mobile payment systems that offer a wealth of financial opportunities for banking institutions and includes information on the growth of e-commerce, which holds the potential for new and profitable ways for banks to engage with consumers. The Power of Mobile Banking outlines the practical aspects of adapting to a mobile banking strategy and shows how to put the right players in place to ensure the technology works seamlessly. Once in place, a great mobile system delivers excellent service and benefits to users, as well as real value and unique features that cement customer loyalty. The book also offers advice for bankers who want to increase their bottom line by delving into the world-wide prepaid card market. Krishnan includes a discussion on the risks and hazards of mobile banking and reveals the critical investments that banks must be willing to make in order to avoid losing customers to telecoms, retailers, and technology providers. The time for retail banking to prepare for the new paradigm is now and The Power of Mobile Banking is the guide for professionals who want to adapt, evolve, and succeed in this new mobile-driven world.
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