the new how



Mark Skousen EconoPower. How a New Generation of Economists is Transforming the World Mark Skousen EconoPower. How a New Generation of Economists is Transforming the World Новинка

Mark Skousen EconoPower. How a New Generation of Economists is Transforming the World

EconoPower will provide you with a firm understanding of the influence of modern economics and how it can be used to improve the world we live in. It offers practical advice on numerous personal financial matters—earning, saving, investing, and retiring—based on the breakthrough contributions of behavioral economists. And it looks at how economists are working successfully on issues such as public education, crime, and global warming. EconoPower also examines how a new economic philosophy may dominate the new millennium.
Edward Lucas The new cold war Edward Lucas The new cold war Новинка

Edward Lucas The new cold war

How the Kremlin Menaces both Pussia and the WestИздательство: Bloomsbury
Constantinos Markides C. Game-Changing Strategies. How to Create New Market Space in Established Industries by Breaking the Rules Constantinos Markides C. Game-Changing Strategies. How to Create New Market Space in Established Industries by Breaking the Rules Новинка

Constantinos Markides C. Game-Changing Strategies. How to Create New Market Space in Established Industries by Breaking the Rules

2324.58 руб. или Купить в рассрочку!
Game-Changing Strategies explains the reasons behind this puzzle and presents practical ideas on how established firms could not only discover new radical business models but also grow them next to their existing business models. The challenge for established firms is not the discovery of a new business model?the real challenge is how to make two business models coexist. This book offers advice on how established firms can implement structures and processes that make the new business model less conflicting and more palatable to the existing business.
Randy Gage Risky is the New Safe. The Rules Have Changed . . . Randy Gage Risky is the New Safe. The Rules Have Changed . . . Новинка

Randy Gage Risky is the New Safe. The Rules Have Changed . . .

1613.75 руб. или Купить в рассрочку!
THE NEW YORK TIMES BESTSELLER and #1 WALL STREET JOURNAL BESTSELLER Risky Is the New Safe is a different kind of book for a different kind of thinking—a thought-provoking manifesto for risk takers. It will challenge you to think laterally, question premises, and be a contrarian. Disruptive technology, accelerating speed of change and economic upheaval are changing the game. The same tired, old conventional thinking won’t get you to success today. Risky Is the New Safe will change the way you look at everything! You’ll view challenges—and the corresponding opportunities they provide—in entirely new and exciting ways. You’ll recognize powerful new gateways to creating wealth. In this mind-bending book you’ll discover: How mavericks like Steve Jobs, Richard Branson, and Mark Cuban think differently—and what you can learn from them; The six-month online course that could allow you to earn more than a Ph.D.; How social media changes branding and marketing forever, and what that means for you; What happens when holo-suites and virtual-reality sex come about, and how you need to prepare; The new religion of ideas: How to become an “idea generator” and declare as a free agent; and, What will cause the Euro, precious metals, and oceanfront real estate to collapse—and how that can make you rich!
April Helm Leigh Genealogy For Dummies April Helm Leigh Genealogy For Dummies Новинка

April Helm Leigh Genealogy For Dummies

The fun way to research your family history Genealogy For Dummies, 8th Edition covers everything you need to know about starting a genealogical research project—including where and how to find information, how to communicate with other online genealogists, how to leverage social networking sites and apps, how to add digital images to your family tree, and how to build your own site for sharing information. It also explains the use of compiled genealogies, U.S. Census information, and public access catalogs. Brand new to this edition is content on how to conduct genealogical research on the road, and on how to take this research and integrate it into the data found at home. It also contains new information on DNA research and testing, new geocoding applications to record geographic data into a genealogical database, and other new technologies. The book covers which apps are worth your money, and how to get the most out of them. Use the latest tools to research family history Create your own site to showcase your family tree, digital images, and compiled genealogies Get access to free versions of Legacy Family Tree and Personal Ancestral Files Utilize both online and offline research techniques and tools Follow the clues to uncover your family's legacy—and have fun along the way!
Andy Rathbone Windows 8.1 For Dummies Andy Rathbone Windows 8.1 For Dummies Новинка

Andy Rathbone Windows 8.1 For Dummies

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The bestselling book on Windows, now updated for the new 8.1 features Microsoft has fine-tuned Windows 8 with some important new features, and veteran author Andy Rathbone explains every one in this all-new edition of a long-time bestseller. Whether you're using Windows for the first time, upgrading from an older version, or just moving from Windows 8 to 8.1, here's what you need to know. Learn about the dual interfaces, the new Start button, how to customize the interface and boot operations, and how to work with programs and files, use the web and social media, manage music and photos, and much more. You'll even find troubleshooting tips! This edition covers the upgrades in Windows 8.1, including the dual interfaces, basic mechanics, file storage, and how to get the free upgrade to Windows 8.1 Shows how to manipulate app tiles, give Windows the look you choose, set up boot-to-desktop capabilities, connect to a network, and create user accounts Covers working with programs, apps, and files; using the Internet and social media; new apps and capabilities for working with onboard and online media; and how to move files to a new PC Written by Andy Rathbone, author of every edition of the bestselling Windows For Dummies Windows 8.1 For Dummies is exactly what you need to get going and be productive with the newest Windows update.
C. Maloney J Back to the Land. Arthurdale, FDR's New Deal, and the Costs of Economic Planning C. Maloney J Back to the Land. Arthurdale, FDR's New Deal, and the Costs of Economic Planning Новинка

C. Maloney J Back to the Land. Arthurdale, FDR's New Deal, and the Costs of Economic Planning

1743.11 руб. или Купить в рассрочку!
How New Deal economic policies played out in the small town of Arthurdale, West Virginia Today, the U.S. government is again moving to embrace New Deal-like economic policies. While much has been written about the New Deal from a macro perspective, little has been written about how New Deal programs played out on the ground. In Back to the Land, author CJ Maloney tells the true story of Arthurdale, West Virginia, a town created as a «pet project» of the Roosevelts. Designed to be (in the words of Eleanor Roosevelt) «a human experiment station», she was to create a «New American» citizen who would embrace a collectivist form of life. This book tells the story of what happened to the people resettled in Arthurdale and how the policies implemented there shaped America as we know it. Arthurdale was the foundation upon which modern America was built. Details economic history at the micro level, revealing the true effects of New Deal economic policies on everyday life Addresses the pros and cons of federal government economic policies Describes how good intentions and grand ideas can result in disastrous consequences, not only in purely materialistic terms but, most important, in respect for the rule of law Back to the Land is a valuable addition to economic and historical literature.
Robert Hsu China Fireworks. How to Make Dramatic Wealth from the Fastest-Growing Economy in the World Robert Hsu China Fireworks. How to Make Dramatic Wealth from the Fastest-Growing Economy in the World Новинка

Robert Hsu China Fireworks. How to Make Dramatic Wealth from the Fastest-Growing Economy in the World

2169.35 руб. или Купить в рассрочку!
As one of the leading experts on investing in China's economy, author Robert Hsu advises people every day on how a China strategy will truly take them to a new level of investing. With his new book, Hsu shows you how to build your fortune by participating in what he calls the «China Miracle.» Page by page, Hsu helps you navigate this dynamic market and reveals the best ways to invest in the world’s fastest-growing economy.
Zia Khan Leading Outside the Lines. How to Mobilize the Informal Organization, Energize Your Team, and Get Better Results Zia Khan Leading Outside the Lines. How to Mobilize the Informal Organization, Energize Your Team, and Get Better Results Новинка

Zia Khan Leading Outside the Lines. How to Mobilize the Informal Organization, Energize Your Team, and Get Better Results

1807.79 руб. или Купить в рассрочку!
An all-new approach to understanding the (in)formal connections of an organization From the bestselling coauthor of the business classic The Wisdom of Teams comes an all-new exploration of the modern workplace, and how leaders and managers must embrace it for success. Katzenbach and Khan examine how two distinct factions together form the bigger picture for how organizations actually work: the more defined «formal» organization of a company-the management structure, performance metrics, and processes-and the «informal»-the culture, social networks, and ad hoc communities that spring up naturally and can accelerate or hinder how the organization works. With dynamic examples from enterprises around the world, this book takes a timeless organizational approach and creates a powerful paradigm-shifting tool set for applying it. Includes self-assessment guidelines for senior leaders, front-line managers, and individual contributors Features organizations in business, government, the nonprofit sector, and academia-including the New York City schools system, Aetna, the Marines, United Nations, Orpheus Chamber Orchestra, Home Depot, Bell Canada, and the Houston Police Department Leading Outside the Lines illustrates how leaders can make the two distinct factions work together to get the best of both.
Adrian Day Investing in Resources. How to Profit from the Outsized Potential and Avoid the Risks Adrian Day Investing in Resources. How to Profit from the Outsized Potential and Avoid the Risks Новинка

Adrian Day Investing in Resources. How to Profit from the Outsized Potential and Avoid the Risks

2583.94 руб. или Купить в рассрочку!
How to analyze and understand investment opportunities in the resources market Investing in resource markets is quite different from other sectors–extreme cyclicality; very long cycles; huge corrections; continual mergers and acquisitions; and, huge capital needs. Written by industry pioneer Adrian Day, Investing in Resources: How to Profit from the Outsized Potential and Avoid the Outsized Risks details the factors that affect investing in resource markets, and how, if an investor understands those factors, the resource market can be a great place to realize very strong gains. The book: Explains the major factors driving resource prices higher, including new demand from China and the difficulty in finding new economic resources Discusses how the resource industry is changing, and addresses where we are in the «Super Cycle» Details how to profit by investing in base metals, gold, silver, and agriculture, while explaining the peculiar political, environmental, and social risks inherent in resource markets In recent years, deciding how to minimize the excessive risks of investing in resource markets has proven difficult for even the most experienced investors. Thanks to Investing in Resources, the task of how and where to invest in this lucrative market is made easier.
Adam Morgan Eating the Big Fish. How Challenger Brands Can Compete Against Brand Leaders Adam Morgan Eating the Big Fish. How Challenger Brands Can Compete Against Brand Leaders Новинка

Adam Morgan Eating the Big Fish. How Challenger Brands Can Compete Against Brand Leaders

1937.15 руб. или Купить в рассрочку!
EATING THE BIG FISH : How Challenger Brands Can Compete Against Brand Leaders, Second Edition, Revised and Expanded The second edition of the international bestseller, now revised and updated for 2009, just in time for the business challenges ahead. It contains over 25 new interviews and case histories, two completely new chapters, introduces a new typology of 12 different kinds of Challengers, has extensive updates of the main chapters, a range of new exercises, supplies weblinks to view interviews online and offers supplementary downloadable information.
Peter Kents A City Across Time : From The Stone Age To The Far Furture Peter Kents A City Across Time : From The Stone Age To The Far Furture Новинка

Peter Kents A City Across Time : From The Stone Age To The Far Furture

Peter Kent's brilliant cross-sections show how an early settlement changes into a bustling, modern-day city. The lively, warm and friendly illustrations are packed with absorbing and eye-opening details, and clearly show how new buildings are constructed on the rubble of the old. Eagle-eyed readers will have hours of fun spotting the descendants of one particular family though the centuries, and seeing how once-grand buildings become buried and how some structures remain through the centuries. Brand-new artworks and spreads reveal the prehistoric origins of the settlement, its 21st-century development and even give a glimpse into the far future, when ice sheets threaten to overwhelm the city.
Jane Bozarth Show Your Work Jane Bozarth Show Your Work Новинка

Jane Bozarth Show Your Work

4180.28 руб. или Купить в рассрочку!
Organizations struggle to capture tacit knowledge. Workers struggle to find answers and information across organizational databases and boundaries and silos. New comfort with social sharing, combined with the proliferation of new social tools, offer easy, useful means of sharing not just what we do but how we get things done. For the organization this supports productivity, improves performance, encourages reflective practice, speeds communication, and helps to surface challenges, bottlenecks, and that elusive tacit knowledge. For the worker it illuminates strengths, talents, struggles, and the reality of how days are spent. For the coworker or colleague it solves a problem, saves time, or builds on existing knowledge. And for management it helps to capture who does what, and how, and otherwise makes visible so much of what is presently opaque. What does showing work mean? It is an image, video, blog post, or use of another tool, or just talking to describe how you solved a problem, show how you fixed the machine, tell how you achieved the workaround, explain how you overcame objections to close the deal, drew the solution to the workflow problem, or photographed the steps you took as you learned to complete a new task. Some of the most effective examples of showing work offer someone explaining how/why they failed, and how they fixed it. Show Your Work offers dozens of examples of individuals and groups showing their work to the benefit of their organizations, their industries, and themselves. Show Your Work offers dozens of real examples of showing work, supported with tips for how to help it happen, how leaders can lead by showing their own work, and how L&D can extend its reach by showing its own work and helping others show theirs.
Mark Grand Java Enterprise Design Patterns. Patterns in Java Mark Grand Java Enterprise Design Patterns. Patterns in Java Новинка

Mark Grand Java Enterprise Design Patterns. Patterns in Java

3233.32 руб. или Купить в рассрочку!
A how-to guide for Java programmers who want to use design patterns when developing real-world enterprise applications This practical book explores the subject of design patterns, or patterns that occur in the design phase of a project's life cycle. With an emphasis on Java for the enterprise, Mark Grand guides Java programmers on how to apply traditional and new patterns when designing a large enterprise application. The author clearly explains how existing patterns work with the new enterprise design patterns and demonstrates through case studies how to use design patterns in the real world. Features include over 50 design patterns, each mapped out by UML, plus an overview of UML 1.4 and how it fits in with the different phases of a project's life cycle.
David Aaker A. Brand Relevance. Making Competitors Irrelevant David Aaker A. Brand Relevance. Making Competitors Irrelevant Новинка

David Aaker A. Brand Relevance. Making Competitors Irrelevant

2131.19 руб. или Купить в рассрочку!
Branding guru Aaker shows how to eliminate the competition and become the lead brand in your market This ground-breaking book defines the concept of brand relevance using dozens of case studies-Prius, Whole Foods, Westin, iPad and more-and explains how brand relevance drives market dynamics, which generates opportunities for your brand and threats for the competition. Aaker reveals how these companies have made other brands in their categories irrelevant. Key points: When managing a new category of product, treat it as if it were a brand; By failing to produce what customers want or losing momentum and visibility, your brand becomes irrelevant; and create barriers to competitors by supporting innovation at every level of the organization. Using dozens of case studies, shows how to create or dominate new categories or subcategories, making competitors irrelevant Shows how to manage the new category or subcategory as if it were a brand and how to create barriers to competitors Describes the threat of becoming irrelevant by failing to make what customer are buying or losing energy David Aaker, the author of four brand books, has been called the father of branding This book offers insight for creating and/or owning a new business arena. Instead of being the best, the goal is to be the only brand around-making competitors irrelevant.
Alexander Samson Locus Amoenus. Gardens and Horticulture in the Renaissance Alexander Samson Locus Amoenus. Gardens and Horticulture in the Renaissance Новинка

Alexander Samson Locus Amoenus. Gardens and Horticulture in the Renaissance

2790.27 руб. или Купить в рассрочку!
Locus Amoenus provides a pioneering collection of new perspectives on Renaissance garden history, and the impact of its development. Experts in the field illustrate the extent of our knowledge of how the natural world looked and how humans related to their environment. A ground-breaking collection of new perspectives on garden history Essays demonstrate the extent of our knowledge of how the natural world looked and how humans related to their environment The book's broad coverage includes botany and herbals, literary reflections of changing ideas of landscape and nature, and human's place within it Contributors come from a wide range of experts, including archaeologists, scholars and the librarian and archivist to the Royal Horticultural Society Reflects the growing emergence of this field, which has been assisted both by archaeology and ideas from green studies and environmental criticism Richly illustrated throughout
Lynford Graham Internal Control Audit and Compliance. Documentation and Testing Under the New COSO Framework Lynford Graham Internal Control Audit and Compliance. Documentation and Testing Under the New COSO Framework Новинка

Lynford Graham Internal Control Audit and Compliance. Documentation and Testing Under the New COSO Framework

6144.54 руб. или Купить в рассрочку!
Ease the transition to the new COSO framework with practical strategy Internal Control Audit and Compliance provides complete guidance toward the latest framework established by the Committee of Sponsoring Organizations (COSO). With clear explanations and expert advice on implementation, this helpful guide shows auditors and accounting managers how to document and test internal controls over financial reporting with detailed sections covering each element of the framework. Each section highlights the latest changes and new points of emphasis, with explicit definitions of internal controls and how they should be assessed and tested. Coverage includes easing the transition from older guidelines, with step-by-step instructions for implementing the new changes. The new framework identifies seventeen new principles, each of which are explained in detail to help readers understand the new and emerging best practices for efficiency and effectiveness. The revised COSO framework includes financial and non-financial reporting, as well as both internal and external reporting objectives. It is essential for auditors and controllers to understand the new framework and how to document and test under the new guidance. This book clarifies complex codification and provides an effective strategy for a more rapid transition. Understand the new COSO internal controls framework Document and test internal controls to strengthen business processes Learn how requirements differ for public and non-public companies Incorporate improved risk management into the new framework The new framework is COSO's first complete revision since the release of the initial framework in 1992. Companies have become accustomed to the old guidelines, and the necessary procedures have become routine – making the transition to align with the new framework akin to steering an ocean liner. Internal Control Audit and Compliance helps ease that transition, with clear explanation and practical implementation guidance.
J. Boeckh Anthony The Great Reflation. How Investors Can Profit From the New World of Money J. Boeckh Anthony The Great Reflation. How Investors Can Profit From the New World of Money Новинка

J. Boeckh Anthony The Great Reflation. How Investors Can Profit From the New World of Money

2260.55 руб. или Купить в рассрочку!
A guide to understanding and thriving in today's new economic environment Now that the housing and credit bubbles have burst, toppling banks and sending shockwaves through the stock market and around the world, it may seem like the worst has passed. But the full impact of the crises we have recently faced will create far more problems, and unless you're prepared, you'll struggle to regain your financial footing. In The Great Reflation, author Tony Boeckh helps you understand how these crises, and the policies passed to jumpstart the economy, will play out for investments and business, and provides you with the tools to excel in today's rapidly evolving financial landscape. He reveals how similar episodes compare with the current crises and what this could mean for your financial future. Arms you with practical insights that will allow you to evaluate different investment options Explores the implications of the end of the private debt cycle, the possible rise of a new age of thrift, and the new government debt crisis Reveals how you can profit from once-in-a-lifetime opportunities as well as proper portfolio allocation strategies While things may never return to «normal,» you can still make choices that will allow you to prosper. This book will show you how.
A. Doyle The Exploits of Brigadier Gerard A. Doyle The Exploits of Brigadier Gerard Новинка

A. Doyle The Exploits of Brigadier Gerard

Etienne Gerard is a hero of the French army, a veteran of the Napoleonic wars, and a vain and boastful teller of tales that star himself and his exploits. This collection of satiric short stories, originally published in The Strand magazine in the 1890s, includes:"How the Brigadier came to the Castle of Gloom""How the Brigadier slew the brothers of Ajaccio""How the Brigadier held the King""How the King held the Brigadier""How the Brigadier took the field against the Marshal Millefleurs""How the Brigadier played for a kingdom""How the Brigadier won his Medal" ."How the Brigadier was tempted by the Devil" Hard to find in print, these lost comic classics from the creator of Sherlock Holmes will delight fans of pulp literature.
Arthur Conan Doyle The Exploits of Brigadier Gerard Arthur Conan Doyle The Exploits of Brigadier Gerard Новинка

Arthur Conan Doyle The Exploits of Brigadier Gerard

Etienne Gerard is a hero of the French army, a veteran of the Napoleonic wars, and a vain and boastful teller of tales that star himself and his exploits. This collection of satiric short stories, originally published in The Strand magazine in the 1890s, includes: "How the Brigadier came to the Castle of Gloom"  "How the Brigadier slew the brothers of Ajaccio"  "How the Brigadier held the King"  "How the King held the Brigadier"  "How the Brigadier took the field against the Marshal Millefleurs"   "How the Brigadier played for a kingdom"   "How the Brigadier won his Medal" . "How the Brigadier was tempted by the Devil" Hard to find in print, these lost comic classics from the creator of Sherlock Holmes will delight fans of pulp literature.
Julie Adair King Nikon 1 J1/V1 For Dummies Julie Adair King Nikon 1 J1/V1 For Dummies Новинка

Julie Adair King Nikon 1 J1/V1 For Dummies

2327.81 руб. или Купить в рассрочку!
Master Nikon's first mirrorless camera with this full-color guide The Nikon 1 is a revolutionary new pocket-size camera line that packs the power of a digital SLR into a smaller body. This easy-to-follow guide covers both the J1 and V1 models, showing you all the modes and capabilities of each and how to use them. Illustrated with full-color images to show what you can achieve, it explores all the controls, different lenses, auto and video shooting modes, and how you can take creative control of your photos. It also teaches you which format to use, how to organize and manage your images, and how to get super shots of people, landscapes, action, and more. This guide by leading photography instructor Julie Adair King provides a complete introduction to using the new Nikon 1 J1 and V1 models Covers all the camera controls and how to use them, lenses, auto and video modes, and how to take control of exposure, color, and lighting Explains how to get images from the camera to the computer, manage your photo files, and make basic edits Full-color illustrations show the great effects you can achieve Nikon 1 J1/V1 For Dummieshelps you get the most from Nikon's new mirrorless camera.
Peter Semmelhack Social Machines. How to Develop Connected Products That Change Customers' Lives Peter Semmelhack Social Machines. How to Develop Connected Products That Change Customers' Lives Новинка

Peter Semmelhack Social Machines. How to Develop Connected Products That Change Customers' Lives

2263.78 руб. или Купить в рассрочку!
Companies like Facebook and Twitter have redefined social interaction. But what if “machines” like automobiles, bicycles, health monitors, appliances, instruments, and anything else you can connect to the Internet, could all become members of your social network, collect data you care about, and feed it back to you at just the right time? Nike+ is already doing this for your body, but every major industry, from healthcare to cars to home construction, is now building sensors and digital connectivity into their next generation of products. Companies like Ford, Pepsi, Verizon, and Procter and Gamble are also using “social machines” to reach new markets, improve brand/market awareness, and increase revenues. Social Machines is the first book for business people, marketers, product developers, and technologists, explaining how this trend will change our world, how your business will benefit, and how to create connected products that customers love. Explains how smart phones and tablets enable Social Machines Describes how digital technology is being “baked in” to the most unlikely new products—even wheelchairs. Articulates how the “Internet of Things” is becoming social—and why that’s the foundation for powerful new business models In the very near future, every great new product will be social. The next stage of interaction between people and our environment is upon us.
Douglas Hubbard W. How to Measure Anything Workbook. Finding the Value of Intangibles in Business Douglas Hubbard W. How to Measure Anything Workbook. Finding the Value of Intangibles in Business Новинка

Douglas Hubbard W. How to Measure Anything Workbook. Finding the Value of Intangibles in Business

1937.15 руб. или Купить в рассрочку!
The invaluable companion to the new edition of the bestselling How to Measure Anything This companion workbook to the new edition of the insightful and eloquent How to Measure Anything walks readers through sample problems and exercises in which they can master and apply the methods discussed in the book. The book explains practical methods for measuring a variety of intangibles, including approaches to measuring customer satisfaction, organizational flexibility, technology risk, technology ROI, and other problems in business, government, and not-for-profits. Companion to the revision of the bestselling How to Measure Anything Provides chapter-by-chapter exercises Written by industry leader Douglas Hubbard Written by recognized expert Douglas Hubbard—creator of Applied Information Economics—How to Measure Anything Workbook illustrates how the author has used his approach across various industries and how any problem, no matter how difficult, ill defined, or uncertain can lend itself to measurement using proven methods.
Christine Whitehead Milestones in European Housing Finance Christine Whitehead Milestones in European Housing Finance Новинка

Christine Whitehead Milestones in European Housing Finance

This book provides evidence on how housing finance markets developed across Europe. The objective of the text is to bring together up to date material from across Europe which will help to clarify (i) how national housing finance markets have dealt with the challenges of deregulation and privatisation since the 1980s,(ii) how the financial crisis has impacted on the structure of the industry and the range of financial instruments available, (iii) how governments and the EU have responded to increasing risks and higher indebtedness in most West European countries and the need to grow new finance markets in Eastern Europe, and (iv) how changing housing finance markets impact on the capacity to provide adequate affordable housing into the future.
The New Confessions of an Economic Hit Man: How America really took over the world The New Confessions of an Economic Hit Man: How America really took over the world Новинка

The New Confessions of an Economic Hit Man: How America really took over the world

THE WORD OF MOUTH INTERNATIONAL BESTSELLER NOW UPDATED WITH 15 EXPLOSIVE NEW CHAPTERS - False economics. Threats, bribes, extortion. Debt, deception, coups, assassinations and unbridled military power. These are the tools used by the ‘corporatocracy’ – a vast network of corporations, banks, colluding governments and rich and powerful individuals – to ensure that they retain and expand their wealth and influence, growing richer and richer as the poor become poorer. In his original, post 9/11 book, John Perkins revealed how he was recruited as an economic hit man in the 1970s, and exposed the corrupt methods American corporations use to spread their influence in the developing world, cheating countries out of trillions of dollars. In this new, extensively updated edition he lays bare the latest, terrifying evolution of the economic hit man, and how the system has become even more entrenched and powerful than ever before. In New Confessions of an Economic Hit Man, John Perkins provides fresh and chilling evidence of how the corporatocracy has grown its influence to every corner of the globe, making us all unwitting slaves to their regime. But he also provides advice on how we can end our unconscious support of the system and its self-serving, lethal economy.
Alexander Elder The New Sell and Sell Short. How To Take Profits, Cut Losses, and Benefit From Price Declines Alexander Elder The New Sell and Sell Short. How To Take Profits, Cut Losses, and Benefit From Price Declines Новинка

Alexander Elder The New Sell and Sell Short. How To Take Profits, Cut Losses, and Benefit From Price Declines

2583.94 руб. или Купить в рассрочку!
A detailed look at one of the most underestimated aspects of trading-selling In The New Sell and Sell Short, Second Edition, Dr. Alexander Elder explains how to exit a stock at the right time and how to initiate a short position to profit from a stock that is showing weakness. Often overlooked, selling properly enables a trader to cut losses and maximize profits. Moreover, short selling in a weak market can generate big profits and should be a part of every trader's arsenal of tools. The new edition contains numerous examples of short selling stocks from the 2008-2009 bear market, demonstrating very clearly why traders do themselves a disservice by only focusing on the long side. In addition, the new edition contains an extensive study guide to help readers master the material prior to trading. Elder shares real-world examples that show how to manage your positions by adjusting your exit points as a trade unfolds. Contains new examples and insights from the 2008-2009 market meltdown Includes an extensive study guide with 115 questions and answers and 17 chart studies Discusses the selling process from a variety of angles: technical, fundamental, and psychological Explains how to maximize winnings in a profitable trade and how to minimize losses when a trade doesn't go as planned Offers detailed guidance for traders of stocks, financial futures, commodities, and currencies Explains how to set profit targets and stop-loss orders prior to entering any trade Other bestselling titles by Elder: Trading for a Living, Come Into My Trading Room, and Entries and Exits Understanding where and when to sell is essential to successful trading. The New Sell and Sell Short, Second Edition is the definitive reference to this overlooked, but vitally important, aspect of trading.
The Dynamic Digestive System: How Does My Stomach Work? The Dynamic Digestive System: How Does My Stomach Work? Новинка

The Dynamic Digestive System: How Does My Stomach Work?

Slim Goodbody and his Body Buddies for a system-by-system exploration of the amazing human body. Books in this series include: THE AMAZING CIRCULATORY SYSTEM: How does my heart work? THE ASTOUNDING NERVOUS SYSTEM: How does my brain work? THE DINAMIC DIGESTIVE SYSTEM: How does my stomach? THE EXCITING ENDOCRINE SYSTEM: How do my glands work? THE MIGHTY MUSCULAR AND SKELETAL SYSTEM: How do my bones and muscles work? THE REMARKABLE RESPIRATORY SYSTEM: How do my lungs work?
Margaret J. Wheatley Leadership and the New Science. Discovering Order in a Chaotic World Margaret J. Wheatley Leadership and the New Science. Discovering Order in a Chaotic World Новинка

Margaret J. Wheatley Leadership and the New Science. Discovering Order in a Chaotic World

A bestseller–more than 300,000 copies sold, translated into seventeen languages, and featured in the Los Angeles Times, Washington Post, Miami Herald, Harvard Business Review, Fast Company, and Fortune • Shows how discoveries in quantum physics, biology, and chaos theory enable us to deal successfully with change and uncertainty in our organizations and our lives • Includes a new chapter on how the new sciences can help us understand and cope with some of the major social challenges of our times We live in a time of chaos, rich in potential for new possibilities. A new world is being born. We need new ideas, new ways of seeing, and new relationships to help us now. New science–the new discoveries in biology, chaos theory, and quantum physics that are changing our understanding of how the world works–offers this guidance. It describes a world where chaos is natural, where order exists "for free." It displays the intricate webs of cooperation that connect us. It assures us that life seeks order, but uses messes to get there. Leadership and the New Science is the bestselling, most acclaimed, and most influential guide to applying the new science to organizations and management. In it, Wheatley describes how the new science radically alters our understanding of the world, and how it can teach us to live and work well together in these chaotic times. It will teach you how to move with greater certainty and easier grace into the new forms of organizations and communities that are taking shape. You'll learn that: • Relationships are what matters–even at the subatomic level • Life is a vast web of interconnections where cooperation and participation are required • Chaos and change are the only route to transformation In this expanded edition, Wheatley provides examples of how non-linear networks and self-organizing systems are flourishing in the modern world. In the midst of turbulence, Wheatley shows, we create work and lives rich in meaning.
Dave Anderson How to Run Your Business by THE BOOK. A Biblical Blueprint to Bless Your Business Dave Anderson How to Run Your Business by THE BOOK. A Biblical Blueprint to Bless Your Business Новинка

Dave Anderson How to Run Your Business by THE BOOK. A Biblical Blueprint to Bless Your Business

1225.67 руб. или Купить в рассрочку!
A revised Second Edition of the book that shows you how to use Bible-based leadership principles to improve business performance In How to Run Your Business by THE BOOK, famed leadership guru Dave Anderson reveals biblical lessons to help transform the people, culture, and results of your business. Not only will you master timeless business principles based on the world's bestselling book, you'll build a foundation for your business that leads to long-term success. It's a refreshing return to commonsense business basics, based on leadership lessons peppered throughout the Good Book. You'll read what the bible has to say about hiring and training people, managing money, creating a leadership vision, achieving ambitious goals, and much more. This new Second Edition features a new introduction that includes letters from readers about their success using these principles, a new chapter on leading through crisis, and bonus sections at the end of each chapter that offer new and expanded insights on these powerful leadership principles. Includes practical, proven business guidance gleaned from the Bible Features smart business guidance like the High-Five Principles for elevating your people skills, Four Mandates to Maximize Your Time, and How to Overcome the Number One Cause of Management Failure Fully updated with a new Introduction, new section chapter conclusions that help you follow through on each chapter's principle, and an entirely new chapter on crisis leadership Dave Anderson is also the author of Up Your Business!, If You Don't Make Waves, You'll Drown, How to Deal with Difficult Customers, and How to Lead by THE BOOK Best of all, you don't need to be familiar with the Bible to profit from these wise and timeless principles. All you need is a heart open to biblical wisdom and a willingness to lead with courage.
Malcolm Frank What To Do When Machines Do Everything. How to Get Ahead in a World of AI, Algorithms, Bots, and Big Data Malcolm Frank What To Do When Machines Do Everything. How to Get Ahead in a World of AI, Algorithms, Bots, and Big Data Новинка

Malcolm Frank What To Do When Machines Do Everything. How to Get Ahead in a World of AI, Algorithms, Bots, and Big Data

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“Refreshingly thought-provoking…” – The Financial Times The essential playbook for the future of your business What To Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on Artificial Intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans it raises profound questions on the future of work and how companies compete. Illustrated with real-world cases, data, and insight, the authors provide clear strategic guidance and actionable steps to help you and your organization move ahead in a world where exponentially developing new technologies are changing how value is created. Written by a team of business and technology expert practitioners—who also authored Code Halos: How the Digital Lives of People, Things, and Organizations are Changing the Rules of Business—this book provides a clear path to the future of your work. The first part of the book examines the once in a generation upheaval most every organization will soon face as systems of intelligence go mainstream. The authors argue that contrary to the doom and gloom that surrounds much of IT and business at the moment, we are in fact on the cusp of the biggest wave of opportunity creation since the Industrial Revolution. Next, the authors detail a clear-cut business model to help leaders take part in this coming boom; the AHEAD model outlines five strategic initiatives—Automate, Halos, Enhance, Abundance, and Discovery—that are central to competing in the next phase of global business by driving new levels of efficiency, customer intimacy and innovation. Business leaders today have two options: be swallowed up by the ongoing technological evolution, or ride the crest of the wave to new profits and better business. This book shows you how to avoid your own extinction event, and will help you; Understand the untold full extent of technology's impact on the way we work and live. Find out where we're headed, and how soon the future will arrive Leverage the new emerging paradigm into a sustainable business advantage Adopt a strategic model for winning in the new economy The digital world is already transforming how we work, live, and shop, how we are governed and entertained, and how we manage our money, health, security, and relationships. Don't let your business—or your career—get left behind. What To Do When Machines Do Everything is your strategic roadmap to a future full of possibility and success. Or peril.
Peter Nash Effective Product Control. Controlling for Trading Desks Peter Nash Effective Product Control. Controlling for Trading Desks Новинка

Peter Nash Effective Product Control. Controlling for Trading Desks

5174.35 руб. или Купить в рассрочку!
Improve the Effectiveness of your Product Control Function Effective Product Control is a detailed how-to guide covering everything you need to know about the function. Considered essential reading for: New controllers entering the profession Auditors and regulators reviewing product control Established controllers wanting a refresher on the latest skills and core controls within the industry. Encompassing both a technical skills primer and key insights into core controls used to mit­igate major risks emanating from trading desks, you will get expert advice on practical topics such as: The key IFRS and U.S. GAAP accounting standards for a trading desk How to approach the pricing of a financial instrument Market risk and how is it quantified The controls necessary for a trading desk Rogue trading and how it can be detected Valuation adjustments and why they are necessary How the prices used to value a trading portfolio are independently verified The financial accounting entries used to record financial instruments in the balance sheet and profit & loss statement Financial reporting and how the results of a trading desk are presented How a new financial product can be introduced in a controlled manner Complete with a wealth of insightful graphs, illustrations and real-world examples to enliven the covered material, the dependable answers you need are in Effective Product Control.
Trisha Greenhalgh How to Read a Paper. The Basics of Evidence-Based Medicine Trisha Greenhalgh How to Read a Paper. The Basics of Evidence-Based Medicine Новинка

Trisha Greenhalgh How to Read a Paper. The Basics of Evidence-Based Medicine

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How to Read a Paper describes the different types of clinical research reporting, and explains how to critically appraise the publications. The book provides the tools to find and evaluate the literature, and implement the findings in an evidence-based, patient-centered way. Written for anyone in the health care professions who has little or no knowledge of evidence-based medicine, it provides a clear understanding of the concepts and how to put them into practice at the basic, clinical level. Changes for the 4th edition The fourth edition will include two new chapters on important developments in health care research and delivery, but otherwise retains its original style, size, and scope. New chapter on quality improvement – describing papers on quality improvement projects using ebm methods; this will extend the readership to non clinical health care professionals working in hospitals and family practice, and to nurse specialists and practice nurses working in this field New chapter on complex interventions – how to set up research projects involving both qualitative and quantitative methodology (known as mixed methods) Thorough revision and updating of existing chapters and references New illustrations – diagrammatic representations of ebm concepts
Zero to One: Notes on Start Ups, or How to Build the Future Zero to One: Notes on Start Ups, or How to Build the Future Новинка

Zero to One: Notes on Start Ups, or How to Build the Future

The next Bill Gates will not build an operating system. The next Larry Page or Sergey Brin won’t make a search engine. If you are copying these guys, you aren’t learning from them. It’s easier to copy a model than to make something new: doing what we already know how to do takes the world from 1 to n, adding more of something familiar. Every new creation goes from 0 to 1. This book is about how to get there.
Charles Gerba P. Quantitative Microbial Risk Assessment Charles Gerba P. Quantitative Microbial Risk Assessment Новинка

Charles Gerba P. Quantitative Microbial Risk Assessment

10184.97 руб. или Купить в рассрочку!
Provides the latest QMRA methodologies to determine infection risk cause by either accidental microbial infections or deliberate infections caused by terrorism • Reviews the latest methodologies to quantify at every step of the microbial exposure pathways, from the first release of a pathogen to the actual human infection • Provides techniques on how to gather information, on how each microorganism moves through the environment, how to determine their survival rates on various media, and how people are exposed to the microorganism • Explains how QMRA can be used as a tool to measure the impact of interventions and identify the best policies and practices to protect public health and safety • Includes new information on genetic methods • Techniques use to develop risk models for drinking water, groundwater, recreational water, food and pathogens in the indoor environment
Alan Weiss Getting Started in Consulting Alan Weiss Getting Started in Consulting Новинка

Alan Weiss Getting Started in Consulting

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A new revision of the successful guidebook for novice consultants Getting Started in Consulting, Second Edition provides practical solutions and proven strategies for launching a consulting business. Readers will learn how low overhead and a high degree of organization can translate into a six-figure income working from a home office. The book also offers key information on how to finance a consulting practice, how to write proposals, how to set up billing and bookkeeping, and more. A new chapter also explains how to get started quickly for those who can't wait to generate cash flow or those who have a cash reserve they are immediately willing to commit. Alan Weiss (East Greenwich, RI) has consulted with hundreds of organizations around the world, including Mercedes-Benz, Hewlett-Packard, Merck, and the Times Mirror Group. He lectures widely and is the author of 12 books.
Peter Bernstein W. The Ernst & Young Tax Guide 2004 Peter Bernstein W. The Ernst & Young Tax Guide 2004 Новинка

Peter Bernstein W. The Ernst & Young Tax Guide 2004

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". . . The best tax guide of the bunch . . ." -USA Today «. . . Hard to Beat . . .» -Money magazine The Ernst & Young Tax Guide 2004 is the most current, authoritative, and bestselling tax guide on the market. Here is the only guide that provides complete coverage of the new tax law provisions and includes essential forms for the upcoming tax season, plus the IRS's official filing instructions for these forms. Make the most of the new tax law by learning how to save on your taxes with one of America's leading tax and accounting firms, Ernst & Young LLP. SPECIAL FEATURES IN THIS YEAR'S EDITION: * How to make sense of the the Jobs and Growth Tax Relief Reconciliation Act of 2003 * IRS Publication 17, «Your Federal Income Tax» * How to determine retirement plan contributions under the new rules * Using Coverdell ESAs and Qualified Tuition (Section 529) Programs * 50 Most Commonly Overlooked Deductions * How the continued phase-in of the Economic Growth and Tax Relief Reconciliation Act of 2001 will affect your taxes today and in the years to come PLUS the always popular features: TAXSAVERS-tips to slash your taxes this year and next TAXPLANNERS-strategies to help you prepare for the upcoming year TAXALERTS-pointers on the new tax law changes that may affect you TAXORGANIZERS-reminders that help you keep track of your important tax records Over 450 of them at your fingertips!
David Meerman Scott The New Rules of Sales and Service. How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business David Meerman Scott The New Rules of Sales and Service. How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business Новинка

David Meerman Scott The New Rules of Sales and Service. How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business

1422.95 руб. или Купить в рассрочку!
The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today buyers are in charge! There is no more 'selling'—there is only buying. When potential customers have near perfect information on the web, it means salespeople must transform from authority to consultant, product narratives must tell a story, and businesses must be agile enough to respond before opportunity is lost. The New Rules of Sales and Service demystifies the new digital commercial landscape and shows you how to stay ahead of the pack. Companies large and small are revolutionizing the way business gets done, and this book takes you inside the new methods and strategies that are critical to success in the modern market. Real-world examples illustrate the new marketplace in action, and demonstrate the brilliant utility of taking a new look at your customer and your business. This new edition has been updated to reflect the current reality of this rapidly-evolving sphere, with fresh strategies, new tools, and new stories. Whether you're an independent contractor, a multi-national corporation, a start-up, or a nonprofit, this book is your essential guide to navigating the new digital marketplace. David Meerman Scott provides up-to-the-minute analysis of the current state of the digital commercial landscape, plus expert guidance toward the concepts, strategies, and tools that every business needs now. Among the topics covered in detail: Why the old rules of sales and service no longer work in an always-on world The new sales cycle and how informative Web content drives the buying process Providing agile, real-time sales and service 24/7 without letting it rule your life The importance of defining and understanding the buyer personas How agile customer service retains existing clients and expands new business Why content-rich websites motivate interest, establish authority, and drive sales How social media is transforming the role of salesperson into valued consultant Because buyers are better informed, and come armed with more choices and opportunities than ever before, everything about sales has changed. Salespeople must adapt because the digital economy has turned the old model on its head, and those who don't keep up will be left behind. The New Rules of Sales and Service is required reading for anyone wanting to stay ahead of the game and grow business now.
PricewaterhouseCoopers LLP PricewaterhouseCoopers' Guide to the New Tax Rules PricewaterhouseCoopers LLP PricewaterhouseCoopers' Guide to the New Tax Rules Новинка

PricewaterhouseCoopers LLP PricewaterhouseCoopers' Guide to the New Tax Rules

* Save for College * Maximize Your Retirement Savings What do the new tax laws mean to you and your money? Keeping up with changing tax laws and rules is always hard. Now it's more complicated than ever. There's the Economic Growth and Tax Relief Reconciliation Act of 2001, the Victims of Terrorism Tax Relief Act of 2002, the Job Creation and Worker Assistance Act of 2002, and more. Some new tax rules will be «phased-in» and «phased-out» for years to come. How can you make sense of it all? PricewaterhouseCoopers Guide to the New Tax Rules answers your most frequent questions about the tricky new tax laws. Using plain language everyone can understand, the trusted tax professionals at PricewaterhouseCoopers explain how the new rules affect your personal finances and how you can benefit from the newly available opportunities. They outline the best ways to plan for your retirement, pay for your children's education, maximize tax savings, and much more. The valuable advice in this guide will: * Arm you with unique insights, savvy suggestions, and vivid examples on the new tax provisions for this year * Hand you proven tips, techniques, and methods for taking best advantage of the new tax rules * Help you plan for new rules that don't take effect until 2003 or later * And much more
Visions of a New Land Visions of a New Land Новинка

Visions of a New Land

In 1917 the Bolsheviks proclaimed a world remade. The task of the new regime, and of the media that served it, was to reshape the old world in revolutionary form, to transform the vast, "ungraspable" space of the Russian Empire into the mapped territory of the Soviet Union. This book shows how Soviet cinema encouraged popular support for state initiatives in the years between the revolution and the Second World War, helping to create a new Russian identity and territory – an "imaginary geography" of Sovietness. Drawing on a vast range of little-known texts, Emma Widdis offers a unique cultural history of the early Soviet period. In particular, she shows how films projected the new Soviet map onto the great shared screen of the popular imagination.
Christoffer Andersson GPRS and 3G Wireless Applications. Professional Developer's Guide Christoffer Andersson GPRS and 3G Wireless Applications. Professional Developer's Guide Новинка

Christoffer Andersson GPRS and 3G Wireless Applications. Professional Developer's Guide

3233.32 руб. или Купить в рассрочку!
To ensure competitive advantage for their companies in wireless product development, developers need to understand how wireless technologies work, what impact they have on applications being developed, and how to use them to optimize products for success in the marketplace. Designed to answer these and other wireless development questions, this unique handbook explores how a host of relevant technologies work together with the new worldwide standards for wireless technologies–General Packet Radio Service (GPRS) and Third Generation (3G). Leading expert Christoffer Andersson clearly explains how GPRS and 3G control the mobile environment, then goes on to describe how the emerging radio technology of Bluetooth fits in with WAP and Java, how wireless applications work with HTTP and TCP/IP on the Internet, and how to create «always-on» wireless applications.
Open Sources: Voices from the Open Source Revolution Open Sources: Voices from the Open Source Revolution Новинка

Open Sources: Voices from the Open Source Revolution

In Open Sources, leaders of Open Source come together in print for the first time to discuss the new vision of the software industry they have created, through essays that explain how the movement works, why it succeeds, and where it is going. A powerful vision from the movement's spiritual leaders, this book reveals the mysteries of how open development builds better software and how businesses can leverage freely available software for a competitive business advantage.Издатель: O'Reilly Media.
Glenn Shepard How to Make Performance Evaluations Really Work. A Step-by-Step Guide Complete With Sample Words, Phrases, Forms, and Pitfalls to Avoid Glenn Shepard How to Make Performance Evaluations Really Work. A Step-by-Step Guide Complete With Sample Words, Phrases, Forms, and Pitfalls to Avoid Новинка

Glenn Shepard How to Make Performance Evaluations Really Work. A Step-by-Step Guide Complete With Sample Words, Phrases, Forms, and Pitfalls to Avoid

1160.35 руб. или Купить в рассрочку!
The motivations and values of the newest generation entering the workforce are different from those of previous generations. You may be baffled about how to motivate or connect with this new generation. Learn how to modify the evaluation process based on the values of the new generation in How to Make Performance Evaluations Really Work. You'll find step-by-step guidelines for evaluating and motivating employees, learn what mistakes to avoid, what the legal pitfalls to watch for, and get numerous sample ready-to-use evaluation forms and sample phrases you can use as is or customize and make your own.
Bruce Tulgan Not Everyone Gets A Trophy. How to Manage the Millennials Bruce Tulgan Not Everyone Gets A Trophy. How to Manage the Millennials Новинка

Bruce Tulgan Not Everyone Gets A Trophy. How to Manage the Millennials

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Adapt your management methods to harness Millennial potential Not Everyone Gets a Trophy: How to Manage the Millennials provides employers with a workable game plan for turning Millennials into the stellar workforce they have the potential to be. The culmination of over two decades of research, this book provides employers with a practical framework for engaging, developing, and retaining the new generation of employees. This new revised and updated edition expands the discussion to include the new 'second-wave' Millennials, those Tulgan refers to as 'Generation Z,' and explores the ways in which these methods and tactics are becoming increasingly critical in the face of the profoundly changing global workforce. Baby Boomers are aging out and the newest generation is flowing in. Savvy employers are proactively harnessing the talent and potential these younger workers bring to the table. This book shows how to become a savvy employer and. . . Understand the generational shift occurring in the workplace Recruit, motivate, engage, and retain the newest new young workforce Discover best practices through proven strategies, case studies, and step-by-step instructions Explore new research on the second-wave Millennials ('Generation Z') as well as continuing research on the first-wave Millennials ('Generation Y') Teach Millennials how to manage themselves, help their managers manage them, and how to become new leaders themselves It's not your imagination—Millennial workers are different, but that difference is shaped by the same forces that make potentially exceptional workers. Employers who can engage Millennials' passion and loyalty have great things ahead. Not Everyone Gets a Trophy is your handbook for building the next great workforce.
Kenneth Schaefer Professional SharePoint 2010 Development Kenneth Schaefer Professional SharePoint 2010 Development Новинка

Kenneth Schaefer Professional SharePoint 2010 Development

3233.32 руб. или Купить в рассрочку!
Learn to leverage the features of the newest version of SharePoint, in this update to the bestseller More than simply a portal, SharePoint is Microsoft's popular content management solution for building intranets and Web sites or hosting wikis and blogs. Offering broad coverage on all aspects of development for the SharePoint platform, this comprehensive book shows you exactly what SharePoint does, how to build solutions, and what features are accessible within SharePoint. Written by one of the most recognized names in SharePoint development, Professional SharePoint 2010 Development offers an extensive selection of field-tested best practices that shows you how to leverage the vast power of this multi-faceted tool to build custom workflow and content management applications. Plus, you'll discover how to take advantage of the new features to roll out new SharePoint sites or upgrade existing sites. SharePoint guru Tom Rizzo offers broad coverage of the newest version of SharePoint, Microsoft's popular content management solution Addresses how the new version adds enhanced developer support for ASP.NET, Ajax, LINQ, and Silverlight Demonstrates how to take advantage of new features, including improvements to offline and mobile client capabilities, social networking additions, and more Covers user experience development, platform services, social media features, event handling, the business data catalog, forms and workflow, business intelligence, and more With this book, you'll get exhaustive coverage on the many possibilities that exist with SharePoint.
Harvey Reese How to License Your Million Dollar Idea. Cash In On Your Inventions, New Product Ideas, Software, Web Business Ideas, And More Harvey Reese How to License Your Million Dollar Idea. Cash In On Your Inventions, New Product Ideas, Software, Web Business Ideas, And More Новинка

Harvey Reese How to License Your Million Dollar Idea. Cash In On Your Inventions, New Product Ideas, Software, Web Business Ideas, And More

1613.75 руб. или Купить в рассрочку!
The classic guide to cashing in on your million-dollar idea Whether you've invented a great new product, or you have an idea for an app, an online business, or a reality show, How to License Your Million Dollar Idea delivers the information you need to snag a great licensing deal. Now in its third edition, this book has become the go-to source for budding inventors and entrepreneurs who have great ideas and want to cash in on them without putting themselves in financial risk. Licensing is the way to make that happen and this book explains exactly how it's done. You'll get tested advice on how to protect your ideas and find a licensee for new products, apps, TV game shows, websites, software, and more. You'll also learn how to develop your creative thinking skills and objectively evaluate your ideas. Explains how to protect your new idea with or without patents and copyrights Directs you in finding the perfect person at the right company and on how to prepare a presentation that gets you to a «yes» Reviews sample licensing contracts to help you understand what your creativity and achievement entitles you to You'll also read accounts from profitable inventors on their own goof-ups and brilliant moves along their paths to success.
Steve Saccone Relational Intelligence. How Leaders Can Expand Their Influence Through a New Way of Being Smart Steve Saccone Relational Intelligence. How Leaders Can Expand Their Influence Through a New Way of Being Smart Новинка

Steve Saccone Relational Intelligence. How Leaders Can Expand Their Influence Through a New Way of Being Smart

An insightful and practical guide for developing relational leadership skills and engaging new paradigms of influence Relational Intelligence reveals how leaders can become smarter in the way they conduct their relationships, and as a result, catalyze their impact. This book unwraps the hidden power of a relational genius and the practical pursuits that contribute to increasing one's relational quotient (RQ). Steve Saccone offers thought-provoking and compelling pathways into understanding the synergistic effect of relational intelligence, mission, and influence. He demonstrates how critical the art of relational intelligence is for leaders who desire to better serve those they lead, as well as the organizations and communities they love. Offers practical wisdom, engaging anecdotes, and compelling stories that show leaders how to develop relational intelligence Delineates the essential skills that make leaders relationally intelligent Unwraps six roles of a relational genius and how these transform our approaches to influence Includes Foreword by Erwin Raphael McManus A new book in the popular Leadership Network Series The author reveals how to increase one's awareness of the nuances in relational dynamics and suggests ways to help navigate relationships more intelligently and productively.
Jed Emerson Impact Investing. Transforming How We Make Money While Making a Difference Jed Emerson Impact Investing. Transforming How We Make Money While Making a Difference Новинка

Jed Emerson Impact Investing. Transforming How We Make Money While Making a Difference

2260.55 руб. или Купить в рассрочку!
A ground-breaking book on the transformative power of impact investing This is the first book to chart the catalytic path of this new industry, explaining how it is and can be a positive disruptive force. It shows how impact investing is a transformational vehicle for delivering «blended value» throughout the investment spectrum, giving a single name to a set of activities previously siloed in enclaves, revealing how they are linked within what is becoming a new field of investing. Written by two leaders in the growing field of impact investing, the book defines this emerging industry for participants on all sides of the funding equation (investors, funders and social entrepreneurs). Filled with illustrative examples of impact investing success stories Reveals how the field can expand in order to address the most critical social and environmental issues of our day Explores the wide-ranging applications of impact investing as well as entrepreneurial opportunities The authors do not take a normative approach to argue how investors should behave like an investment guide might but show how entrepreneurial people and institutions are already offering an integrated alternative.
Powell D. Common Mistakes at CAE… and how to avoid them Powell D. Common Mistakes at CAE… and how to avoid them Новинка

Powell D. Common Mistakes at CAE… and how to avoid them

The syllabus for the Cambridge English: Advanced (CAE) exam has changed, and this product is no longer suitable preparation material. New Cambridge English products are available to suit the requirements of the new syllabus.
Mark Brown Graham Killer Analytics. Top 20 Metrics Missing from your Balance Sheet Mark Brown Graham Killer Analytics. Top 20 Metrics Missing from your Balance Sheet Новинка

Mark Brown Graham Killer Analytics. Top 20 Metrics Missing from your Balance Sheet

3233.97 руб. или Купить в рассрочку!
Learn the secrets to using analytics to grow your business Analytics continues to trend as one of the hottest topics in the business community today. With ever-growing amounts of business data and evolving performance management/business intelligence architectures, how well your business does analyzing its data will differentiate you from your competition. Killer Analytics explores how you can use the muscle of analytics to measure new business elements. Author Mark Brown introduces 20 new metrics that can drive competitive advantage for your business, including social networks, sustainability, culture, innovation, employee satisfaction, and other key business elements. Shows organizations how to use analytics to measure key elements of business performance not traditionally measured Introduces 20 new metrics that drive competitive advantage Reveals how to measure social networking, sustainability, innovation, culture, and more Aside from the science and process of analytics, businesses need to think outside the box in terms of what they are measuring and how new analytical tools can be used to measure business elements such as innovation or sustainability. Opening the doors to a powerful new way of measuring your business, Killer Analytics saves you a small fortune on consultants with dynamic, forward-thinking advice for making the most of every component of your business.
Bill Paul Future Energy. How the New Oil Industry Will Change People, Politics and Portfolios Bill Paul Future Energy. How the New Oil Industry Will Change People, Politics and Portfolios Новинка

Bill Paul Future Energy. How the New Oil Industry Will Change People, Politics and Portfolios

Praise for Future Energy «Do not despair. Energy independence is in our future and this book has the road map! Bill Paul, one of the most astute observers of the energy scene, describes the new technologies that are taking us there and that will change our lives. A must-read book showing how business, citizens, and investors can take advantage.» —Consuelo Mack, Anchor and Managing Editor Consuelo Mack WealthTrack Concerns over the availability and security of world energy supplies, especially when it comes to crude oil, have many people wondering what the future of this industry holds and how technology will continue to change it. Thanks to the energy technology revolution currently taking place, a promising «new» oil industry is quickly beginning to take shape-and it will, without a doubt, affect every company, household, and investor. In Future Energy, author Bill Paul-a national energy and environmentaljournalist for more than thirty years-skillfully addresses the investment implications of this new oil industry and shows you how to profit from the changes that lie ahead. Filled with in-depth insights and expert advice, Future Energy will introduce you to some of the most essential issues found within this new environment, including: The companies that will be counted on as the producers andinfrastructure providers of the new oil industry Why you should consider holding «oil shock» absorbing investmentsin your portfolio How electricity will become a new transportation fuel, providingunprecedented transportation fuel diversity The role that substitute liquid fuels (SLFs) will play in the newoil industry And much more
Susan Raiford Engi Essentials of WISC-V Integrated Assessment Susan Raiford Engi Essentials of WISC-V Integrated Assessment Новинка

Susan Raiford Engi Essentials of WISC-V Integrated Assessment

4180.28 руб. или Купить в рассрочку!
Practical, in-depth guidance for WISC-V and WISC-V Integrated assessment Essentials of WISC-V Integrated Assessment is the ideal companion for psychologists and other assessment professionals seeking helpful interpretive and practical information beyond the WISC-V and WISC-V Integrated published manuals. Beginning with an overview of the test and its application to educational intervention, this book provides in-depth information on new administrative, scoring, and interpretation procedures specific to the WISC-V and the WISC-V Integrated. Insider access to the WISC-V and WISC-V Integrated standardization data allows the reader to derive new WISC-V composite scores unavailable from other resources. Readers of this book are the first to receive access to these new composite scores, which are designed to be more appropriate for children with expressive language difficulties and motor impairments. The reader also receives exclusive access to four new WISC-V expanded index scores that provide broader measures of visual spatial ability, working memory, auditory working memory, and processing speed. Significant advances in working memory research demand more comprehensive assessment of children with a broader range of abilities and limitations. The reader will learn how to perform a highly comprehensive assessment of working memory with the WISC-V and the WISC-V Integrated. A digital interpretive tool automatically calculates the new composite scores, completes the relevant comparisons, and generates interpretive information for new comparisons to streamline the reporting process. The WISC-V Integrated serves to expand and clarify WISC-V results by helping practitioners better understand a child's cognitive processes and the reasons for low or discrepant performance. This book helps practitioners get more out of the WISC-V and the WISC-V Integrated, with indispensable guidance and practical tools. Understand the WISC-V Integrated and its proper application to the development of educational interventions Learn how administration, scoring, and interpretation has changed for retained subtests, how to administer and score new subtests, and how to obtain the first-ever composite scores Discover how to use the WISC-V and WISC-V Integrated to assess both auditory and visual working memory, and how to obtain an unparalleled and in-depth picture of working memory along a continuum of cognitive complexity Learn how to adjust WISC-V use for children with expressive or motor difficulties Explore alternative composite scoring based on the WISC-V and WISC-V Integrated standardization data to increase utility for specific populations The WISC-V Integrated is an essential component of the WISC-V assessment process, and Essentials of WISC-V Integrated Assessment is the ideal guide for practitioners.
Marin Katusa The Colder War. How the Global Energy Trade Slipped from America's Grasp Marin Katusa The Colder War. How the Global Energy Trade Slipped from America's Grasp Новинка

Marin Katusa The Colder War. How the Global Energy Trade Slipped from America's Grasp

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How the massive power shift in Russia threatens the political dominance of the United States There is a new cold war underway, driven by a massive geopolitical power shift to Russia that went almost unnoticed across the globe. In The Colder War: How the Global Energy Trade Slipped from America's Grasp, energy expert Marin Katusa takes a look at the ways the western world is losing control of the energy market, and what can be done about it. Russia is in the midst of a rapid economic and geopolitical renaissance under the rule of Vladimir Putin, a tenacious KGB officer turned modern-day tsar. Understanding his rise to power provides the keys to understanding the shift in the energy trade from Saudi Arabia to Russia. This powerful new position threatens to unravel the political dominance of the United States once and for all. Discover how political coups, hostile takeovers, and assassinations have brought Russia to the center of the world's energy market Follow Putin's rise to power and how it has led to an upsetting of the global balance of trade Learn how Russia toppled a generation of robber barons and positioned itself as the most powerful force in the energy market Study Putin's long-range plans and their potential impact on the United States and the U.S. dollar If Putin's plans are successful, not only will Russia be able to starve other countries of power, but the BRIC countries (Brazil, Russia, India, and China) will replace the G7 in wealth and clout. The Colder War takes a hard look at what is to come in a new global energy market that is certain to cause unprecedented impact on the U.S. dollar and the American way of life.

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Practical, in-depth guidance for WISC-V and WISC-V Integrated assessment Essentials of WISC-V Integrated Assessment is the ideal companion for psychologists and other assessment professionals seeking helpful interpretive and practical information beyond the WISC-V and WISC-V Integrated published manuals. Beginning with an overview of the test and its application to educational intervention, this book provides in-depth information on new administrative, scoring, and interpretation procedures specific to the WISC-V and the WISC-V Integrated. Insider access to the WISC-V and WISC-V Integrated standardization data allows the reader to derive new WISC-V composite scores unavailable from other resources. Readers of this book are the first to receive access to these new composite scores, which are designed to be more appropriate for children with expressive language difficulties and motor impairments. The reader also receives exclusive access to four new WISC-V expanded index scores that provide broader measures of visual spatial ability, working memory, auditory working memory, and processing speed. Significant advances in working memory research demand more comprehensive assessment of children with a broader range of abilities and limitations. The reader will learn how to perform a highly comprehensive assessment of working memory with the WISC-V and the WISC-V Integrated. A digital interpretive tool automatically calculates the new composite scores, completes the relevant comparisons, and generates interpretive information for new comparisons to streamline the reporting process. The WISC-V Integrated serves to expand and clarify WISC-V results by helping practitioners better understand a child's cognitive processes and the reasons for low or discrepant performance. This book helps practitioners get more out of the WISC-V and the WISC-V Integrated, with indispensable guidance and practical tools. Understand the WISC-V Integrated and its proper application to the development of educational interventions Learn how administration, scoring, and interpretation has changed for retained subtests, how to administer and score new subtests, and how to obtain the first-ever composite scores Discover how to use the WISC-V and WISC-V Integrated to assess both auditory and visual working memory, and how to obtain an unparalleled and in-depth picture of working memory along a continuum of cognitive complexity Learn how to adjust WISC-V use for children with expressive or motor difficulties Explore alternative composite scoring based on the WISC-V and WISC-V Integrated standardization data to increase utility for specific populations The WISC-V Integrated is an essential component of the WISC-V assessment process, and Essentials of WISC-V Integrated Assessment is the ideal guide for practitioners.
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